“Eat bird brains, pearls, and black rice?” some people ask.“How strange!” But for many Chinese people, bird brains, pearls, and black rice are not strange things to eat.Instead, they are good medicines.
Food that people use for medicines is called medical(药用的) food.The Chinese have eaten medicinal food and spices(香辛料) for centuries.Ginger, for example, is a common spice in Chinese cooking.Ginger gives food a nice flavor.The Chinese began to use ginger many years ago.They used ginger not because it tasted good.They used ginger because it was medicinal.Ginger, they thought, was good for the digestion.It also helped people who had colds.Pepper and garlic, too, were probably medicines a long time ago.
Some people don’t believe that food and spices are good medicines.They want to buy their medicine in drugstores, not in supermarkets.Other people want to try medicinal food.They say, “Maybe medicinal food can’t help me.But it can’t hurt me, either.”
People can try medicinal food at a Chinese restaurant in San Francisco, California.The restaurant serves medicinal food.The menus at the restaurant have a list of dinners.Next to each dinner there is information about the food.The information helps people order “Queen’s Secret,” for example, is one dinner at the restaurant.This dinner has meat from chickens with black feathers.It is for women who want to look young.
1. All of the followings are common spices in Chinese cook in EXCEPT .
A.ginger | B.pepper | C.garlic | D.pearls |
A.The Chinese have eaten medicinal food for a long time. |
B.Many Chinese believe medicinal food tastes good. |
C.Medicinal food may be bad for your health. |
D.Medicinal food is served all over the world. |
A.Because it gave food different flavors. |
B.Because it made food more delicious. |
C.Because it was good for people’s health. |
D.Because it made people feel cold. |
A.When did the Chinese start to eat bird brains? |
B.Why do women like “Queen’s Secret”? |
C.What is the advantage of using pepper? |
D.How do Chinese people stop a toothache? |
A.More foreigners will learn more about medicinal food. |
B.All the Chinese will believe black rice stops hair turning gray. |
C.Ginger will be more and more popular in China. |
D.Medicinal food will be sold in drugstores and supermarkets. |
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【推荐1】COVID-19 is still spreading around the world. To fight the disease, scientists have developed different vaccines (疫苗). By now, many people have gotten COVID-19 vaccines.
Vaccines help teach the immune system (免疫系统) about what challenges might look like. They prepare the body to fight disease without making you sick.
When a germ (病菌) enters the body, the immune system starts working by producing antibodies (抗体).
However, the first time the body faces a certain germ, it can take several days for the immune system to make and use all the germ-fighting tools to beat the germ.
That’s where vaccines come in. Traditionally, vaccines are made using dead or weak germs. They won’t make you sick.
A.These antibodies fight with the germ. |
B.Instead, just the opposite thing happens. |
C.So, why do we need vaccines? |
D.How do vaccines work on a community level? |
E.For a really powerful germ, a few days is too long. |
【推荐2】The weather is closely related to our life. It is all around us all the time.
A.What is the weather? |
B.What can weather do? |
C.What makes the weather change? |
D.Some places get little or no sunlight in winter. |
E.What's the difference between weather and climate? |
F.We all like fine weather instead of bad weather. |
G.It is an important part of our lives. |
【推荐3】The right name is important in the business world. All you have to do is think of the names for some of the products you buy every day and you’ll agree that the name and the product are connected in everyone’s mind.
In many countries, successful trade or brand names are protected by law. This is so that other companies cannot make a product that looks like another. People might think that they are buying one product and, in fact, more than 1, 000 products and company names are registered(注册)ever hour. Many companies spend a lot of money to find the right name for their products. A good example of this is in the car industry. Some successful names for cars have powerful associations(联系). The Ford Mustang and the Jaguar are only two examples of choosing the names of animals that are fast and strong.
When a U.S. company decides to sell its product in another country, it has to make sure that the product’s name translates properly. When Coca-Cola introduced its soft drink to China, it looked for the right name. It wanted a name that would do two things. One was to present its image in Chinese and the second was to be close to its first brand name—Coke. It took some efforts before finding the right word which sounds similar and translates as “happiness in the mouth”. Asian company names are not new to the United States. The brand names of Samsung and Sony have been successful. Finding the right brand name is a big business. Asian companies that sell to foreign markets pay to find a name that will connect with its customers. There are even naming companies that specialize in inventing product names. These companies can charge up to 100,000 a word for their creations. But it’s worth it. Successful companies know how important the right brand names are for their growth.
1. Why are trade names protected by law in many countries?A.To make companies pay for naming service. |
B.To help people choose the best products. |
C.To present good images of the products. |
D.To prevent good images from being copied. |
A.The name should sound powerful. |
B.The name should have similar pronunciation to “Coke”. |
C.The name should be able to pass on the image of the product. |
D.The name took lots of efforts to find. |
A.Many companies care about the cost of finding the right names. |
B.Creative trade names can help companies have a larger sale. |
C.The government often does business with naming companies. |
D.It is necessary for cars to be named after animals. |
A.The Business of Names |
B.The History of Names |
C.The Rules of Translating Names |
D.The Methods of Choosing Names |