组卷网 > 高中英语综合库 > 主题 > 人与自我 > 购物 > 商品
题型:阅读理解-阅读单选 难度:0.65 引用次数:71 题号:19039143

In the past, the imported makeups(化妆品)shelves in Japan’s department stores were usually dominated(主导)by South Korean makeups. As “Chiborg boom”—Chinese-style makeup becomes popular on social media, Chinese makeups start to make inroads in Japan.

The term “Chiborg” is a Japanese-made word, which is a combination of “China” and “cyborg”, referring to a Chinese beauty so perfect and inhuman that looks like a cyborg. In the eyes of Japanese young women, “Chiborg” usually uses bright colors reminding China’s classical Peking Opera, with a focus on eyes and lips to create a sharp and chiseled(轮廓分明的)look. While Japanese-style makeup always centers around cute and innocent features, Chinese-style makeup gives an appearance that is more elegant, cool and mature.

“Chiborg” began to attract the attention of Japanese young women around 2019, when abundant information on Chinese-style makeup has been circulating on Twitter and Instagram. It spread even more after tutorial videos of Chinese-style makeup were being posted on You-Tube.

Emilin, a Japanese girl who shares information on fashion on YouTube, posted a video on “Chiborg” and harvested more than 2 million views in January this year.

Another blogger called “Shikanoma” explained the unique charm(魅力)of “Chiborg.” “Chinese-style makeup expresses the inner strength and confidence of a person and it feels new. I think the concept of a ‘cool woman’ is becoming widespread in Japan nowadays. I also desire to be a strong-willed woman,” she said.

According to Yueko Nishihara, research planner at Japanese makeup and cosmetics portal site @cosme, nowadays Japanese women tend to emphasize the emotional value of makeups, such as “I am happy to have it” or “It is fun to use”.

Furthermore, Chinese makeups are gradually shaking off the stereotype of cheap, low-quality products, said Saya Hayashi, CEO of Japan Functional Cosmetic Laboratory Co. Ltd. “A few years ago, it was thought that Chinese makeups were mainly aimed at middle and low-income groups, but in the last year or two, there has been an increase in high-price, high-quality makeups, attracting office ladies and high-income customers,” she said.

1. What can we learn from “Chiborg boom”?
A.Korean-style makeups become popular in Japan.
B.Japanese-style makeups become popular in Korea.
C.Chinese-style makeups become popular in Japan.
D.Peking Opera makeups become popular in Korea.
2. How does a woman look when using Japanese-style makeups?
A.Innocent.B.Elegant.C.Cool.D.Mature.
3. Why does “Shikanoma” think “Chiborg” attracts Japanese young women?
A.It makes them sense upset.B.It makes them feel confident.
C.It makes them get fame.D.It makes them post more videos.
4. What can we learn about Chinese makeups from the last paragraphs?
A.They are for low-income customers.B.They used to be expensive.
C.They aim at middle-income people.D.They are for high-income people.
【知识点】 商品 说明文

相似题推荐

阅读理解-阅读单选(约270词) | 适中 (0.65)
名校

【推荐1】The market watchdog(市场监督部门) in northwest China’s Xi’an has started a survey into a complaint that a woman's newly bought Mercedes-Benz car has engine oil leaks(漏). The incident has attracted wide attention after a video of a woman sitting on top of a Mercedes-Benz while weeping and arguing with salesmen went viral online. In the video posted on Weibo by a net friend on April 11, the woman said she found an oil leak when she was driving the car home from the 4S store. After she drove the car back, the trader claimed the car had passed all tests before it was sold. She was told she couldn’t get her money back nor change a new car for her. All that the trader could offer was to change the engine. The CLS300 car cost around 660,000 yuan($98,445).

The customer met with officials from the market watchdog of Gaoxin District on Saturday, requesting a full maintenance(维修) history of the car and an independent test by a third-party, Shaanxi TV Station reported.

Mercedes-Benz issued an announcement on its Weibo account on Saturday, saying it was sorry for the customer’s “unpleasant experience”. The company has sent a team to Van to help solve the issue.

Li Yong, an official with the market watchdog of Gaoxin District in Xi’an, told cnwest. com that they learned about the incident online. They are still surveying the incident. They will punish those who are responsible if anything illegal is discovered.

1. What can we know about the incident?
A.The woman posted the video on the Internet.
B.It has attracted wide attention.
C.The woman destroyed the engine herself.
D.The market watchdog has done a survey of the customer.
2. What did the trader promise to do for the woman?
A.Give her a VIP card.B.Return her money.
C.Inspect the car again.D.Change the engine.
3. How much did the woman spend buying the car?
A.66 thousand dollars.B.Nearly 100 thousand dollars.
C.66 thousand yuan.D.98,445 yuan.
4. How is the incident going according to the text?
A.The woman agreed to change the engine.
B.Mercedes-Benz has promised to change a new car.
C.The market watchdog is keeping surveying it.
D.The woman will get her money back.
2019-08-29更新 | 131次组卷
阅读理解-阅读单选(约330词) | 适中 (0.65)
文章大意:这是一篇说明文。主要介绍了在世界范围内,每年有数百万吨水果和蔬菜因为外观不完美而被扔掉。法国第三大连锁超市Intermarché决定通过改变我们对“丑陋”农产品的看法来解决这类浪费问题。

【推荐2】Worldwide, millions of tons of fruits and vegetables are thrown away each year because of their less than perfect appearance. Intermarché, the third largest supermarket chain in France, decided to tackle such waste by changing how we view “ugly” produce.

Challenging the “business-as-usual” model, Intermarché decided to change the system and bought imperfect produce from growers that they normally would have thrown away, because it wasn’t pretty enough.

How did Intermarché celebrate such imperfect produce they called “inglorious fruits and vegetables”? By creating a special print, radio and film campaign designed.to particularly promote the produce, launching in-store branding and providing special labeling, and discounting “ugly” produce cost by 30 percent. Stores also offered samples to hesitant shoppers, tastefully proving that the produce was no different from standard fruits and vegetables.

It worked. Sales skyrocketed and Intermarché expanded the program by offering a special line of “inglorious” vegetable soups and fruit juices for purchase. On average, each stores old 1.2 tons during the first two days of the launch. Intermarché also experienced a 24 percent increase in foot traffic. Moreover, there was a big impact in the media. Journalists jumped onboard, suggesting every supermarket should be doing the same as Intermarché. Incredibly, 21 million people overall were introduced to the campaign via media sources.

Why was the campaign so shareable? Not only was there branding campaign socially and environmentally responsible, it was also comedic and visually eye-catching. The inglorious fruits and vegetables were shown in a way that reminded people of cartoon or movie characters. Each “character” was given its own special name, personality, and tagline(宣传语). “The Ridiculous Potato”, “The Ugly Carrot”, and “The Failed Lemon” were uniquely shaped, but were under the spotlight and showcased as if they were perfect celebrities. The campaign was a success and it changed how people thought about imperfect produce.

1. What can be inferred from the “business-as-usual” model?
A.Stores usually reject imperfect produce.
B.Growers sell imperfect produce themselves.
C.Fruits and vegetables are mostly thrown away.
D.Customers are advised to accept imperfect produce.
2. What was the similarity of “inglorious fruits and vegetables” and standard fruits and vegetables?
A.The cost almost the same.B.They equally tasted good.
C.They were similar in size.D.They were similar in appearance.
3. Why did Intermarché offer “inglorious” vegetable soups and fruit juices?
A.To receive more media attention.
B.To make imperfect produce more tasty.
C.To reduce the cost of imperfect produce.
D.To increase the sales of imperfect produce.
4. Which of the following best describe the “inglorious” campaign?
A.A measure, to make fruits and vegetables affordable.
B.A combination of art, humor and social responsibility.
C.An effort to combine food consumption with the media.
D.A strategy to make cartoon or movie characters well known.
2023-06-10更新 | 33次组卷
阅读理解-七选五(约210词) | 适中 (0.65)

【推荐3】How to Buy Used Electronics

We buy used cars, furniture, and sometimes clothes but buying used electronics may be the riskiest of all.     1    . Still, buying used electronics may save you money and help reduce environmental waste. Fortunately, you can come out on top if you ask the right questions and take the following steps.

●Research the product itself.

    2    .Some do not last as long, for instance they might have an expensive rechargeable battery that cannot easily be replaced if it has worn out.

●Ask about who fixed the product.

If the producer did it, then there is less risk involved than if it was done by a third party.    3    .

●Make sure the product comes with a proper insurance.

If you are buying from a retail chain or other respectable sellers, chances are that some sort of insurance is available. Find out how long this lasts and what it covers.

    4    .

If you are buying from someone besides a retail chain, this is especially important. While this will not guarantee that it will not break later, it at least makes sure that you have a current working product.

●Hold on to any receipt you received.

This is especially important if you are paying with cash. Receipt can prove that you purchased it and when.     5    . You never know when it can come in handy.

A.Keep it in a safe place
B.Test the product before buying it
C.Some products have lots of life left
D.Ask about return and exchange policy
E.They do not always have a solid quality
F.You will be told if there is anything missing
G.You might also need to find out what was fixed
2017-10-11更新 | 110次组卷
共计 平均难度:一般