1 . If you have a chance to talk with a historical figure, who would you like it to be? What would you like to know about the past or share from today? China in the Classics, a new TV show based on Chinese classics started by China Central Television (CCTV) in February, is exploring such possibilities.
In the first episode, the host of the show, Sa Beining, meets ancient Confucian scholar Fu Sheng, who interpreted Shangshu — The Book of Documents. Regarded as one of the five classics of ancient Chinese Confucianism masterpieces, the book records many firsts in the country. Even the expression zhongguo (China) is used there first.
The episode ends with the host bringing Fu to today’s modern society, where the scholar is happy to find children learning the same things he had learned in his childhood. It increased the rating of the series with viewers giving it 9 out of 10 on Douban, a film and TV show reviewing website popular among young people.
The success of China in the Classics doesn’t surprise Shen Haixiong, head of the China Media Group. Shen said in an article in the journal Qiushi, “We are happy to see the program is popular among the public, but we are prouder to find that innovative interpretation of Chinese classics is arousing young people’s interest in Chinese culture.”
Therefore, TV channels have been making bold attempts in recent years to attract today’s younger generations. The Nation’s Greatest Treasures, CCTV’s cultural show in 2017, showcased China’s history and culture through antiques in the top-class museums, and fired up the audience. The treasures include the 3,300-year-old Yinxu Ruins in Henan Province and the 1,300-year-old Potala Palace in Lhasa, Tibet Autonomous Region.
CCTV should make a variety of programs showcasing classics and cultural traditions to appeal to the young generation’s aesthetics, said Zhou, a professor at the School of Arts and Communication, Beijing Normal University.
1. Why is The Book of Documents mentioned in paragraph 2?A.To introduce a historical figure. | B.To inform us of the host. |
C.To show the popularity of the show. | D.To describe a new TV show. |
A.Surprised. | B.Confused. | C.Satisfied. | D.Neutral. |
A.Chinese treasures. | B.Another TV programme. |
C.Yinxu Ruins in Henan. | D.Young Chinese audience. |
A.CCTV Produces Some Famous TV shows | B.TV Shows on Chinese Classics Grow Popular |
C.Scholars Focus Attention on Chinese Classics | D.China in the Classics Fires up the Audience |
2 . Adapted from Liang Xiaosheng’s award-winning novel, the realistic drama A Li felong Journey recently has been a huge hit on TV and online.
Given that A Lifelong Journey is set in the 1960s, it’s not surprising that the family has to deal with lots of social changes and uncertainties, like the restoration of Gaokao, the country’s reform and opening-up, the passion for private business and so on.
The five virtues in Confucianism—benevolence (仁), righteousness (义), courtesy(礼), wisdom and trust can be found in the lead character Zhou Bingkun, the youngest son in the family.
Following the lives of Zhou’s family, the drama gives viewers an insight into the lives of ordinary Chinese.
A.No wonder viewers thought highly of this drama. |
B.It is time to create such a drama to remember the bygone times. |
C.China has witnessed dramatic changes over the past five decades. |
D.And it explores themes of family, friendship and romance in a bittersweet story. |
E.He was played by Lei Jiayin, who says he can almost “see his father” in the drama. |
F.Disney has also announced it has acquired the drama series for an international release. |
G.Most of the narrative took place in a shantytown (棚户区), where Zhou’s family lives. |
3 . Streaming services provide all sorts of entertainment, from music to films to live sport. They work via an internet connection to someone's computer, TV or mobile device. TV streaming services in the UK include Amazon Prime, Disney + and Netflix.
According to a BBC survey, during lockdown, TV streaming services boomed in the UK. In2020, more than 12 million new customers signed up to streaming services.
To watch full live coverage of the Tokyo Olympics, people in the UK had to subscribe (订阅) to the streaming service Discovery + at a cost of £6. 99 a month.
Some people feel there are too many services to keep track of and pay for; others like having lots of choices. What do you think? Are there too many streaming services?
Yes-Three reasons why there are too many streaming services.
1. It's so frustrating to get excited about watching something and then finding out it's on a streaming service you haven't got.
2. The cost of having several different streaming services is high.
3. There are so many streaming services that it's maddening to keep track of where to find your favorite shows. Families can spend ages trying to decide what to watch.
No-Three reasons why there are not too many streaming services.
1. Choice is a good thing! Streaming offers so many options that there is bound to be a show for everyone to enjoy. Plus, you can watch your favourite shows whenever you like.
2. TV shows keep getting better because streaming services have to compete with each other to attract customers.
3. Streaming services are easy to try out, and you can always cancel subscriptions without a long-term commitment.
Now that you've read a bit more about it, tell us what you think by voting in our poll at theweekjunior. co. uk/polls.
Vote YES if you think there are too many streaming services, or NO if you don't. We'll publish the results next week.
1. Which is not a TV streaming service?A.Amazon Prime. | B.Disney +. | C.Netflix. | D.BBC. |
A.Because canceling subscriptions is easy for viewers. |
B.Because making choices can take up too much time. |
C.Because everyone may find a show they like to enjoy. |
D.Because having different streaming services costs little. |
A.The Big Debate. | B.UK News. | C.Around the World. | D.Science and Technology. |
4 . After achieving huge success in the past two seasons, Letters Alive returns with more surprises. The show is performed first on China’s major video platform, v.qq.com, and then is aired on Heilongjiang Satellite TV on Saturdays. Letters penned by celebrities (名人) ages ago, or modern ordinary people, are chosen and then read by today’s stars, striking a chord (引起共鸣) with audiences by presenting human stories.
According to Guan Zhengwen, the show’s chief director, the letters offer a view into universal values. “There is only one standard in our selection. That is, these letters deserve to be seen by more people,” the director said.
“Different cultural backgrounds do exist in the world, but human nature can bridge different cultures. People’s understanding of themselves, others and society can be understood through writing, and that’s the power of letters,” the director said. “Chinese letters are still the mainstay of the program, but the addition of classic letters from abroad is certain to bring more tastes to it,” he added.
As a rule, the 12-episode (一集) culture program has invited many well-known Chinese celebrities. In comparison with the former two seasons, more young artists are taking part this time. “Our program’s viewers under the age of 29 account for more than 75 percent of the total. However, the popularity of celebrities among the young generation is not our selection preference,” Guan said.
Also it is worth noting that the program has added a comment time. Each time a letter is read, a famous commentator sits in the studio and shares his feelings toward the letter and tells viewers the stories behind letters. “The commentators’ views do not stand for the truth, as there are a thousand Hamlets in a thousand people’s eyes,” the director said. “But they, based on their vision and experience, will express positive social energy to viewers.”
1. What does the underlined word “aired” probably mean in the first paragragh?A.Advertised. | B.Broadcast. |
C.Sold. | D.Made. |
A.To make the show more colorful. |
B.To attract more young audiences. |
C.To bring more fashion to the program. |
D.To cover the shortage of Chinese letters. |
A.Foreign artists will be invited for the first time. |
B.More stars favored by the young will be chosen. |
C.There will be an explanation after the reading is finished. |
D.Viewers will have a chance to read their own letters in the show. |
A.In an advertisement. | B.In a history textbook. |
C.In a fashion magazine. | D.In a news report. |
A.News | B.Talk shows. | C.Education program. |
A program called Everlasting Classics is becoming
In Season 1 of the program, one of the most
7 . As Americans cut the cord(电线), Europeans sign up for more pay-TV. The biggest television drama of the past decade has been the story of how people watch it.
Ten years ago nearly nine out of ten American households subscribed to cable or satellite. Today little more than half do. The collapse of pay-TV, with the advance of online streaming(流媒体), has turned over the television industry. And the pace at which consumers are "cutting the cord" from cable providers is only increasing.
But not everywhere. On the other side of the Atlantic, cord-cutters are outnumbered by cord-knotters. As Americans tear up their contracts, Europeans are signing up for cable and satellite in greater numbers than ever. Why has American media's trend missed Europe?
One reason is price. America's cable industry may look competitive, but it is highly regionalised, so most homes have few options. The result is an average monthly cable bill of nearly $100. British homes pay less than half as much.
A second factor is content. American cable TV is running out of shows as studios move their best ones to their own streaming platforms. In Europe, Pay-TV firms keep the rights of many of the most popular programs. Britons seeking the third season of Warner Media's "Succession", for instance, must go to Sky, a satellite firm, since Warner Media hasn't streamed outside the Americas.
The last reason why Europe still favors cable is that American streamers have collaborated with European pay-TV firms rather than competing with them. The latter are the ones with access to consumers and the ability to handle local marketing and ad sales.
Will cord-cutting at last cross the Atlantic? As long as film studios continue to license their programming to local players, consumers will have every reason to stick with pay-TV. In the long run, though, studios would rather bring viewers onto their own platforms, as in America. By the time the fourth season of "Succession" is out, audiences may be watching it online.
1. What does Paragraph 2 mainly talk about?A.The fall of American households. | B.The decline of pay-TV in America |
C.The rise of TV industry in America | D.The start of online streaming in America. |
A.To indicate the life in Europe is much more colorful. |
B.To tell us there is no streaming platform in Europe. |
C.To show TV contents in Europe are more appealing. |
D.To introduce a very interesting TV program to us. |
A.cooperated. | B.contradicted. | C.communicated | D.consulted. |
A.The pay-TV will remain the first choice of people in Europe. |
B.People in Europe may turn to online streaming in the future. |
C.Studios will license more programs to pay-TV firms in Europe. |
D.Nobody in Europe will subscribe to pay-TV in the future. |
8 . During the outbreak, watching TV shows has become the most popular activity, according to a survey by Chinese market research company Guideline Research. The survey also points out that people have many ways to watch shows apart from cable TV. They include smartphones, computers, and tablets.
It’s true that TV is not usually watched on an actual TV anymore. Technology has not only changed where but also how we watch TV.
Streaming(流媒体) networks, rather than live TV, have helped viewers watch their favorite shows when it’s most convenient for them. In the US, content providers like Netflix and Amazon Prime keep people entertained. Users can choose which services offer the shows and movies they like.
Binge-watching(刷剧) has become a new trend due to some companies releasing entire seasons at once. Without having to wait for next week’s episode(集), viewers can watch the whole season in a day, or at whatever pace(速度) they choose. Netflix has also released a choose-your-own-adventure movie, where your choices can affect how the story ends, an idea not possible before with traditional TV.
User-generated(用户创造的) content apps like TikTok are also blurring(模糊)the lines of what is considered TV. This may be the biggest change to the TV landscape, as anyone can compete with professional, big-budget(大制作的) TV shows. This trend shows no sign of slowing down.
1. What has changed the way we watch TV?A.Cable TV. | B.TV shows. | C.Technology. | D.Tablets. |
a. Users can watch programs anywhere and anytime.
b. Users can change content.
c. Users can enjoy a whole season at once.
d. Users can choose how the story ends.
A.abc | B.abd | C.acd | D.bcd |
A.The competition between TVs and other devices. |
B.How technology changes the way people entertain themselves. |
C.New kinds of TV shows. |
D.How people change their lives through entertainment. |
Hunan Satellite TV is losing its leading position? There’s a reason for saying this. In 2012, the reality talent show, the Voice of China, on the Zhejiang Television became the most popular program in China.
The reason for its popularity was really because of its excellent quality?
The administrative department really contributed a lot in the popularity of the Voice of China. In the past, there were no other draft shows (选秀节目) ranked as high as Super Girl and Super Boy. Even though there were some draft shows which seemed to share the popularity, it never turned out true. All the other draft shows were shadowed by the ones on Hunan TV. One example was that since draft shows of Hunan TV were broadcast on Friday night, the draft shows of other stations were shifted to Saturday or Sunday. However, Hunan TV didn't get their permission for broadcasting shows in 2012.
And if this were not bad enough, SARFT did a great favor for it. SARFT issued a regulation, saying that all draft shows should be broadcast after 10:30 pm at night. Zhejiang TV declared long before the regulation that since was “no audition (海选), no PK, no rise in rank, no voting, no champion”, its program was never a draft show. So, in 2012, all the opponents of Zhejiang TV had to broadcast their draft shows after 10:30 pm while the Voice of China was permitted to be broadcast in prime time.
If you really think about it, there’s no essential difference between a draft show and the Voice of China. It also selected people from all over the country, how did they say this was different from a draft show? No PK, really? PK doesn’t mean one versus one! A team versus a team is called PK too. And “no rise in rank” is just a switch of concepts because at the end of every game, some left the stage and some stayed. If there was really “no champion”, how come there was only one “good voice of China” at the final round? All these were rising in rank, in disguise (隐性).
Under such circumstances, the Voice of China even got praise. We are not saying that it is not a good show; we are saying that there’s regret about the show since it had no opponent.
1. The following factors are important in making the Voice of China popular EXCEPT _______.
A.the unique quality of the voice of China |
B.the policy support from SARFT and the administrative department |
C.the favorable broadcasting time |
D.the shortage of good opponents |
A.the voice of China is not a real draft show |
B.the draft shows of Hunan Satellite TV still cause our attention |
C.the advantages of the Voice of China |
D.the reasons why Hunan Satellite TV is losing its leading position |
A.Supportive. | B.Doubtful. |
C.Optimistic. | D.Hopeful. |
A.SARFT issued a regulation, saying that all draft shows should be broadcast after 10:30 pm at night. |
B.Draft shows of Hunan TV were broadcast on Sunday night. |
C.In the past, there were some draft shows ranked as high as Super Girl. |
D.The Voice of China is a program of Hunan Satellite TV. |