1 . What Can We See in a Logo?

We see hundreds of logos on signs, vehicles, websites, and even on the clothes we wear. All of these logos are designed to attract our attention.    1    However, a recent research supports the idea that remembering what a logo looks like is a very difficult task.

Researchers gave 85 students a simple assignment to draw the logo of a well-known company from memory. Surprisingly, only one student in the study could accurately draw the logo from memory.    2    Researchers have developed a theory that they think might help to explain this blind spot in our memories.

Logos are typically designed to be simple and easy to recognize with a quick glance. Yet the frequent exposure to these logos can actually make our brains overlook them. This process is known as “attention saturation(注意力饱和)”.    3    

Even though the brain is accustomed to ignoring unnecessary details, it is programmed for recognition. When we see images such as logos over and over again, we become familiar with them. This constant exposure leads to something scientists refer to as “gist memory”, which means that our brains remember the basic idea without all of the details.    4    . In fact, familiarity with a popular logo can even make people feel more comfortable about purchasing or using certain products.

Logos are everywhere we look today. A fancy design or a thoughtful color combination may be a good start for a logo concept, but there are other factors to consider.    5    A clever design may be interesting, but most people will forget the details—especially if our brains have nothing to say about it.

A．This may be inspiring to logo designers.

B．People will know the product behind the logo.

C．This general sense of memory has its own benefits.

D．So why is it so difficult for people to recall the details of images?

E．They also help us remember a product or service connected to the images.

F．Our brains actually signal us to ignore information we don’t think we will need to remember.

G．Logo designers need to know that people will only remember what they believe is worthwhile.

2 . Below are some of the best exhibitions at UK museums, galleries and historic houses.

20 Years Of Treasure — Oxfordshire Museum

Objects range from clay pipes and pots to gold coins and Elizabethan rings, all contributing to a deeper understanding of the area’s history. Recent acquisitions such as a beautifully decorated pair of Roman calipers are on display for the first time. Many items are now part of the county’s permanent collections, but there is also the opportunity to view discoveries that were recorded and returned to their finders.

Opening times: Tue—Sat, 10 a.m. — 5 p.m. Sun, 2 p.m. — 5 p.m.

A History of Fashion — Fashion Museum

This display features the items that have shaped the way Britons have dressed over the last 500 years. Among them is a woman’s waistcoat dating back to the time of Shakespeare, a selection of silk robes that would have been desired by the upper-class people of Georgian society, a New Look suit worn in the 1920s by the ballet dancer Margot Fonteyn and a 21st century body—con Galaxy dress.

Opening times: Daily, 10:30 a.m. — 5 p.m.

Another India — Museum of Archaeology and Anthropology

Marking the 70th anniversary of India’s independence from Britain, another India looks at the story of the country’s Indigenous and Adivasi people using a rich collection of artifacts. Never-before-seen objects from the museum’s collection are on display, together with several recently acquired works, including a number of newly created pieces by contemporary Adivasi sculptors.

Opening times: Tue—Sat, 10:30 a.m. — 4:30 p.m. Sun, 12 noon — 4: 30 p.m.

Art since 9/11 — IWM London

On display are 50 works of art including film, sculpture, painting, installations, photography and prints, bringing together the varying perspectives of more than 40 artists. Many exhibits are being shown in the UK for the first time. The exhibition is organized into four themes, exploring 9/11 itself, the resultant argument over state security, our relationship with weapons and other tools of war, and the damage caused to people and the environment.

Opening times: Daily, 10 a.m. — 6 p.m.

1. What can we learn about the exhibits in Oxfordshire Museum?

A．They all belong to the museum.	B．They came from royal families.
C．Some of them have never been on show before.	D．Some of them were donated by other countries.

2. What does the fashion display reflect?

A．The differences in dressing among Britons.	B．The changes in Britons’ way of dressing.
C．The way of Britons’ shaping their lives.	D．The history of Britons’ making clothes.

3. Which of the exhibitions explores the theme of war?

A．Art since 9/11.	B．A History of Fashion.
C．Another India.	D．20 Years of Treasure.

4 . Here are four wonderful hotels and campsites in Europe.

Ekies All Senses Resort, Chalkidiki, Greece

This could be the perfect retreat for stressed parents who need spoiling. For a start, it’s in lovely Greece, but there’s no need to take a ferry, as it’s on the mainland. With a juice bar beside the(heated)pool, open-air spa, calm beach, restaurants or meals on demand, and secret bays to explore by boat, it makes for a super-relaxed break.

·Doubles from € 88, junior suite(sleeps 4)from €138 a night, family suite(sleeps6) from €272 B&B, open late
April-October, i-escape.com

Casa Vicentina, Algarve, Portugal

For a back-to-nature feel, family-run Casa Vicentina in the Algarve is perfect. Built with ecological materials, it’s in a protected park area on a natural lake. Breakfast is a plentiful buffet-and bikes are supplied free of charge so you can go to the beach or cafes and restaurants. Accommodation is in brightly decorated rooms or larger suites complete with small kitchens.

·Rooms from €75 B&B, wonderfulland. Com

Fairy Chimney Inn, Cappadocia, Turkey

Older kids will love the fairytale landscape of Cappadocia and the excitement of staying in a cave hotel. The Fairy Chimney Inn used to be part of a cave monastery(修道院). Its rooms are beautiful and homely, with traditional decorations and the occasional reminder of the modern world. All rooms have courtyards overlooking the   extraordinary landscape.

·Rooms from €55 B&B, plus 11 per child, fairychimney. Com

Casa San Gabriel, Umbria, Italy

Casa San Gabriel is a small hilltop farm where three self-catering cottages share a swimming pool, playground and barbecue. There’s added excitement for young guests in the family of alpacas(羊驼)kept on site. There are several water, wildlife and activity parks nearby, and slightly further afield a Pinocchio theme park.

·A week at II Fienile cottage (sleeps 4-6)costs from €650, B&B (low season only) from €95, casasangabriel. com

1. In the Ekies All Senses Resort, you can enjoy_______.

A．a ferry journey	B．an open-air spa
C．living in tree houses	D．dancing in the playground

2. Which of the following will you choose if you want to enjoy a breakfast buffet?

A．The Ekies All Senses Resort.	B．Casa Vicentina
C．The Fairy Chimney Inn	D．Casa San Gabriel

3. If you want to see some wildlife on holiday, which website should you click?

A．i-escape.com	B．wonderfulland.com
C．fairychimney.com	D．casasangabriel.com

5 . Best musicals and shows in London’s West End

Thriller-Live

See Thriller-Live, a musical in memory of Michael Jackson and the J acksons. The show joined London’s West End after three UK tours and popularity across Europe. Celebrate the career of the King of Pop during non-stop hits at this top London theatre show.

Prices from £32.72
The Phantom of the Opera

Andrew Lloyd Webber’s famous musical, The Phantom of the Opera, tells the tale of a shadowy character who attempts to make Christina the leading lady of the Paris Opera. With a fantastic plot and breathtaking scene, this long- running show is one of the must-see musicals in London.

Prices: from £30.75
The Book of Mormon

This comedy musical follows the plight of a pair of teenage Mormon missionaries sent to convert a village in a dangerous part of Uganda. The brainchild of South Park creators Trey Parker and Matt Stone, The Book of Mormon has won nine Tony Awards, including Best Musical.

Prices: from £24.60
Matilda The Musical

Be wowed by the Royal Shakespeare Company’s multi-award-winning production of Matilda The Musical. Roald Dahl’s celebrated story bursts into life in this West End musical by Dennis Kelly and Tim Minchin. Children and adults alike will be delighted by the little girl with an extraordinary imagination.

Prices: from £24.00
1. What is The Phantom of the Opera special for?

A．Its attractive story.	B．Its beautiful songs.
C．Its excellent costumes.	D．Its experienced actors.

2. Both kids and adults are most likely to enjoy_____.

A．Thriller-Live	B．Matilda The Musical
C．The Book of Mormon	D．The Phantom of the Opera

3. What does the text mainly aim to do?

A．Evaluate musicals.	B．Criticize musicals.
C．Analyze musicals.	D．Advertise musicals.

6 . The Lake District Attractions Guide

Lowther Castle & Gardens

Unique historic restoration project;130 acres of wild gardens dating from the 17th century to explore,and a beautiful architectural castle ruin,period summerhouses,panoramic lakeland views. and wild play areas.Restored stable courtyard cafe,gift shop and gallery.

Open:Daily from 10:00 to 17:00(16:00 in winter).

Lakeland Climbing Centre

We are one of the UK's largest indoor aerial adventure Centres offering climbing and aerial activities for all the family(5 years +).Our award-winning Centre contains Kendal Wall(tallest wall in the country),awesome bouldering rooms,CrazyClimb and Skyline Indoor Aerial Adventure. Free car parking.Pre-booking recommended.

Open:Mon to Fri 10:00-22:00. Sat,Sun& BHa:10:00-19:00(10:00-17:00 May to Aug).

Museum of Lakeland Life & Industry

This atmospheric museum takes you buck through time to explore the story of the lake District and its inhabitants. Discover the unique traditions of the region through recreated period rooms and workshops lost trades to see how rural people lived,worked and played.

Open;Monday to Saturday and Summer Sundays.

10:30-17:00 Summer.10:30-16:00 Winter.

1. When is the Lowther Castle & Gardens open in Winter?

A．10:30-16:00.

B．10:00-16:00.

C．10:30-17:00.

D．10:00-17:00.

2. What can visitors do at Lakeland Climbing Centre?

A．Buy some gifts in a gift shop.

B．Climb the tallest wall in the world.

C．Go on an indoor aerial adventure.

D．Explore the story of the inhabitants.

3. Where should visitors go if they want to discover the unique traditions of Lake District?

A．Lowther Castle&Gardens.

B．Lakeland Climbing Centre.

C．Skyline Indoor Aerial Adventure.

D．Museum of Lakeland Life &Industry.

7 . There are apps for almost everything. Here are some of the best free apps that are well received by smartphone users.

StorySign

StorySign is designed to help deaf children learn to read. With a book in hand. just point your phone's camera at the page and an animated character in StorySign will read the page in sign language. And children will both enjoy the books and learn to read in the process. Even in its limited form,StorySign is well worth trying if you have a deaf child young enough to appreciate it,but we expect this app will keep getting better as its library grows.

PlantLet

Wherever you are.chances are there are hundreds of different plant species within walking distance .and most of us have no idea what all but the most common are called. PlantNet aims to make identifying them easier--simply take a photo and the app will attempt to identify what kind of plant you’re seeing.

Google Photos

Google Photos stands out among hundreds of photo apps.as it gives you unlimited storage for photos and videos. But with basic editing tools and the ability to make albums. it's more than just photo and video storage. It aims to be your first and last stop after taking a picture. To achieve that,it will need a few more steps. but it's well on its way.

Soon

Soon is an app that lets you create lists of books you want to read. movies you want to watch.restaurants you want to try and more. You can select from a number of categories, including games.shops, bars, museums and TV shows, and then make a list of the ones that interest you. It's a great app for anyone struggling to remember the things they want to watch, visit, read, play and listen to .

1. Who is Story Sign mainly intended for?

A．Children interested in sign language.	B．Any child fond of stories.
C．Children with hearing loss.	D．Any child who enjoys reading.

2. What do Google Photos and StorySign share?

A．They both focus on photos and videos.

B．They both need improving.

C．They both allow users to share.

D．They both offer unlimited storage.

3. What can we learn about the apps listed in the text?

A．PlantNet helps users research into plants.

B．Users can learn to write and talk through StorySign.

C．Soon is especially suitable for forgetful people.

D．Google Photos can only be used to store data.

8 . The recent high-profile movie Crazy Rich Asians shows a side of Singapore that most people-not even Singaporeans — don’t get to see. While the story is largely set in Singapore, filming took place both in the city state and neighbouring Malaysia. Attractions such as Singapore’s Marina Bay Sands and Malaysia’s heritage Cheong Fatt Sze Mansion appeal to people.

Crazy Rich Asians is by no means the only movie to be filmed in these areas. Here are five international films that you may not have known were set or filmed in Singapore or Malaysia.

1. EQUALS (2015)

In this sci-fi romance, Singapore serves as the location of an apocalyptic (世界末日的) society. Viewers can catch glimpses of the Marina Barrage, Singapore Botanic Gardens, and the spectacular Henderson Waves at Southern Ridges bridge.

2. ROGUE TRADER (1999)

Based on the true story of British investment broker Nick Leeson, it is about how he lost $2.2 billion through risky trades in Singapore and brought down Barings, Britain’s oldest merchant bank. Leeson wrote the book that the film is based on while serving a prison sentence. The movie has scenes of Rales Hotel and the Central Business District.

3. SAINT JACK (1979)

This controversial adaptation of Paul Theroux’s novel was groundbreaking in that it was the first Hollywood movie to be filmed entirely on location in Singapore — without government approval, though.

4. LUST, CAUTION (2007)

Directed by Oscar-winner Ang Lee, this spy thriller, set in Hong Kong and Shanghai during the 1930s and 1940s, is about a group of students who plan to assassinate (刺杀) an intelligence chief. Locations in Ipoh and Penang in Malaysia were used for this time period due to their prewar architecture.

5. ENTRAPMENT (1999)

This thriller shows Kuala Lumpur’s Petronas Twin Towers several times. However, the then Malaysian Prime Minister was reportedly displeased that the film showed the great landmark next to small dirty houses — in reality, they are surrounded by large, luxurious gardens.

1. What can be learned about Nick Leeson?

A．He acted in the movie ROGUE TRADER.

B．He was put into prison after his risky trade.

C．He was asked to write a book for a movie.

D．He was one of Britain’s oldest businessmen.

2. The movie LUST, CAUTION was shot in Malaysia because of ________.

A．the complex plot of the story

B．some thrilling scenes in the movie

C．some particular buildings in the country

D．the director’s preference for the country

3. What do the five international films mentioned above have in common?

A．They showed a dark side of Singapore.

B．They became Oscar winners in the end.

C．They were shot in Singapore or Malaysia.

D．They were directed by world-famous directors.