A.proving | B.proved | C.was proved | D.has been proved |
— Yes, but I spent _______ I had expected.
A.not so many as | B.as many as | C.much more than | D.much less than |
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Movies in the theater get their recognition at awards ceremonies such as the Oscars. But how about movies for phones? They are getting their turn at MoFilm — the first mobile film festival.
The first MoFilm competition received 250 entries from more than 100 countries. Entries were restricted to films that were five minutes or less in length — ideal for viewing and sharing on mobile phones. An independent jury then selected a shortlist of five film-makers. The winner was chosen from the shortlist by an audience voting using their phones.
New Platforms
The awards highlight the increasing impact that mobile phones are making in the entertainment industry. Many grassroots filmmakers start out with short films. They are thwarted by the lack of opportunities to screen their work. Therefore, mobile phones are increasingly being seen as a new platform for these short works.
It is a good place for anyone who wants to express themselves and find a way to have that expression be seen by a wide audience. Just think about how many people have mobile phones in the world!
New Technology Advances
MoFilm is pioneering content for mobile and online services that is a world away from Hollywood. The majority of films made for mobiles are now short in length, taking into account the screen size. However this could be overcome as technology advances.
In the near future, longer films will likely be seen on the mobile phone. And there are mobile companies creating phones where users can watch movies at higher quality.
Wherever you see movies, one thing is certain: the quality of work, the simple ability at story telling and the thing that inspires someone to tell a story can really come from anywhere.
1. At the first MoFilm, ________.A.movies in the theater got their recognition |
B.more than 100 countries took part in the competition |
C.ideal films were five minutes or less in length |
D.the winner was chosen by experts’ voting |
A.disappointed | B.surprised | C.frightened | D.encouraged |
A.online services | B.the screen size |
C.technology advances | D.the mobile phone |
The study suggests the influence of these names might persist. Children continued to eat about 50 percent more carrots even on the days when they were no longer labeled as anything special.
The research, funded by the Robert Wood Johnson Foundation, was presented at the annual meeting of the School Nutrition Association in Washington, D.C..
“Cool names can make for cool foods,” said the lead author Brian Wansink of Cornell University. “Whether it be ‘power peas’ or ‘dinosaur broccoli trees’, giving a food a fun name makes kids think it will be more fun to eat. And it seems to keep working — even the next day,” Wansink said.
Similar results have been found with adults. A restaurant study showed that when the Seafood Filet was changed to Romantic Hawaii, sales increased 28 percent and taste rating increased by 12 percent. “Same food, but different expectations, and a different experience,” said Wansink, author of “Mindless Eating: Why We Eat More Than We Think.”
The study was conducted in pre-schools, but the researchers believe the same naming tricks can work with children at home.
“I’ve been using this with my kids,” said researcher Collin Payne, “Whatever sparks(激发) their imagination seems to spark their appetite.”
1. Those four-year-old kids ate ________ when the carrots were renamed X-ray Vision Carrots.
A.twice more carrots | B.nearly double carrots |
C.about 50 percent more carrots | D.as many carrots as they used to |
A.power peas | B.dinosaur broccoli trees |
C.fun names of food | D.cool foods |
A.sales increased 28 percent when the name Romantic Hawaii was taken |
B.taste rating increased by 12 percent after the Seafood Filet was renamed |
C.same food would let people have a different experience with different names |
D.the researchers got similar results when they work with children at home |
A.people prefer food with cool names |
B.how to name the food which kids eat |
C.how to help kids eat in a healthy way |
D.kids often imagine when they eat food |
I joined a crowd that ran from terminal to terminal in search of a flight out. Eventually, I found six strangers willing to rent a van with me. We drove through the night to Washington, where I took a train the rest of the way to Providence.
The real problem, of course, is that incidents like this happen every day, to everyone who flies, more and more often. It really gets to me, though, because for eight years I was on the other side, as a flight attendant for Trans-World Airlines(TWA).
I know the days are gone when attendants could be written up if we did not put the lines napkins with the TWA logo in the lower right-hand corner of the first-class diners’ trays. As are the days when there were three dinner options on flights from Boston to Los Angeles in economy class. When, once, stuck on a tarmac (机场停机坪) in Newark for four hours, a planeload of passengers got McDonald’s hamburgers and fries by thoughtfulness of the airline.
I have experienced the decline of service along with the rest of the flying public. But I believe everything will change little by little, because I remember the days when to fly was to soar (翱翔). The airlines, and their employees, took pride in how their passengers were treated. And I think the days are sure to come back one day in the near future.
1. Many people crowded the terminal because ________.A.they were ready to board on the planes |
B.something was wrong with the terminal |
C.the flights to the Northeast were canceled |
D.the gate agent wouldn’t help the passengers |
A.by air | B.by van | C.by train | D.by underground |
A.Incidents happened to those who fly quite often. |
B.The writer used to be a flight attendant for Trans-World Airlines. |
C.Even a small mistake might cause complaints from passengers in the past. |
D.McDonald’s hamburgers and fries were among regular dinner options. |
A.The writer lived in Charlotte, North Carolina. |
B.The writer thought the service was not as good as it used to be. |
C.The writer with other passengers waited to be picked up patiently. |
D.Passengers would feel proud of how they were treated on the plane. |
A.whether | B.at which | C.where | D.that |