| A．Blue. | B．Red. | C．Grey. |
1. What did the man buy?
| A．Shoes. | B．Ties. | C．Pants. |
| A．Rude. | B．Annoying. | C．Helpful. |
| A．At the department store. | B．At an expensive store. | C．On the Internet. |
1. How many books is the woman buying？
| A．Three． | B．Four． | C．Five． |
| A．A science teacher． | B．A librarian． | C．A student． |
| A．Friday． | B．Saturday． | C．Sunday． |
5 . You are in a department store and you see a couple of attractive young women looking at the sweater. You listen to the conversation.
"I can't believe it—a Lorenzo Bertolla! They are almost impossible to find. Isn't it beautiful? And it's a lot cheaper than the one Sara bought in Rome."
They leave and you go over to see this incredible sweater. It's nice and the price is right. You've never heard of Lorenzo Bertolla, but those girls looked really stylish. They must know. So you buy it. You never realize that those young women are employees of an advertising agency. They are actually paid to go from store to store talking loudly about Lorenzo Bertolla clothes.
Every day we notice what people are wearing, driving and eating. If the person looks cool, the product seems cool, too. This is the secret of undercover（暗中影响的）marketing.
Undercover marketing is important because it reaches people that 'don't pay attention to traditional advertising. This is particularly true of the MTV generation consumers between the age of 18 and 34. It is a golden group. They have a lot of money to spend, but they don't trust ads.
So advertising agencies hire young actors "perform" in bars and other places where young adults go. Some people might call this practice deceptive, but marketing executive Jonathan Ressler calls it creative. "Look at the traditional advertising. Its effectiveness is decreasing." However, one might ask what "real" is exactly about if young women pretend to be enthusiastic about a sweater? Advertising executives would say it's no less real than an ad. The difference is that you know an ad is trying to persuade you to buy something. While you don't know when a conversation you overhear is just a performance.
1. In which section of a magazine is this text more likely to appear?| A．Fashion and Life. | B．History and Culture. |
| C．Marketing Management. | D．Science and Technology. |
| A．Because they are potential buyers. | B．Because they are excellent advertisers. |
| C．Because they are interested in traditional ads. | D．Because they get better paid than actors. |
| A．Opposed. | B．Supportive. | C．Indifferent. | D．Angry. |
| A．Young girls are fond of sweaters. |
| B．Traditional advertising is already out of date. |
| C．Advertising agencies tend to cheat in their ads. |
| D．Undercover marketing appeals to young people. |
1. What's the relationship between the two speakers?
| A．Husband and wife. | B．Customer and clerk. | C．Sportsman and salesgirl. |
| A．On the third floor. | B．On the fourth floor. | C．On the fifth floor. |
| A．Shoes. | B．Toys. | C．A tennis bat. |
7 . In the past few decades, the way we shop has changed dramatically. We used to buy our goods in traditional shops. Now, customers are increasingly buying online, where they can order whatever they want directly to their door with the click of a mouse. As companies race to improve their Internet shopping experience, the trend towards shopping online is predicted to continue.
Most people commonly think that online shopping is better than in-store shopping. After all, an online store does not use the electricity that a traditional store might use and it doesn't require the customer to drive anywhere. So you would think the carbon savings must be significant.
Take the typical home delivery round in the UK, for example. Supermarket drivers often do 120 deliveries on an 80-kilometre round, producing 20 kilograms of CO2 in total. In contrast, a 21-kilometre drive to the store and back for one household would generate 24 times more CO2! However, the reality is slightly more complex than that. Many home deliveries fail the first time and the driver has to make a second or third attempt to deliver the purchase.
The carbon footprint also goes up if the customer chooses to return the item. A study in Germany shows that as many as one in three online purchases are returned. According to another study, merchandise worth nearly $ 326 million is returned each year in the USA. Two billion kilograms of this ends up in landfill, leading to 13 tons of CO2 being released.
When we take all these factors into consideration, we realize that online shopping isn't necessarily as green as people might think. There is some positive news, as various online retailers are starting to lower their carbon footprint by turning to electric delivery vehicles. However, the question of how to deal with returns efficiently and without waste is a challenge that many companies have not wanted to face, but they have to shoulder responsibilities.
1. What is a common belief about online shopping according to the text?| A．It brings unpleasant changes. | B．It increases companies' pressure. |
| C．It is more environment-friendly. | D．It costs less than in-store shopping. |
| A．waste from online shopping should be recycled |
| B．customers should think twice before shopping |
| C．some online items are actually of poor quality |
| D．online shopping may cause much carbon footprint |
| A．By cutting the distance of delivery. | B．By using a greener way of delivery. |
| C．By choosing to sell electric vehicles. | D．By recycling their customers' returns. |
| A．Bad Environmental Impact of Online Shopping |
| B．Shopping Delivery Is Harming the Environment |
| C．The Advantages and Disadvantages of Shopping |
| D．Online Companies Cause Much Carbon Footprint |
1. How much is the wood bed?
| A．＄200. | B．＄300. | C．＄500. |
| A．The forks, spoons, and knives set. | B．The tables and chairs. |
| C．The sheets(床单) and pillows. | |
| A．They have gold in them. | B．They’re 70 percent off. |
| C．They’re partly made of silver. | |
1. What is the relationship between the speakers?
| A．A couple. | B．Co-workers. | C．Classmates |
| A．Make a shopping list. | B．Do some shopping. | C．Clean the computer. |
| A．Cloth. | B．Alcohol. | C．A mirror. |
1. What is the woman looking for?
| A．A dress for work. |
| B．A dress for party. |
| C．A dress for wedding. |
| A．The size. | B．The price. | C．The colour. |
