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题型:完形填空 难度:0.4 引用次数:238 题号:12029054

On Aug 29, 1988, the University of Wisconsin-Madison juniors Tim Keck and Christopher Johnson published the first-ever issue of The Onion. The two founders claimed it was the US’ “finest news source”.

Nearly thirty years later, the news outlet has become one of the most _______ media presences in the US. But don’t expect _______ and timeliness from it, because The Onion, which is now a website, only publishes fake news, or news satire. Its aim is to make readers _______, and perhaps make them see things from a different angle.

The Onion’s articles comment on current events both real and fictional. Using a traditional newspaper layout, it _______ traditional newspapers with stories, editorials, op-ed pieces, and street-talk interviews.

Its humor often depends on presenting ordinary, everyday events as _______. Stories with headlines such as “Area man knows all the shortcut keys”, or “Area man too poor to afford movers, too old to get help from his friends” are good _______. “You know somebody like that,” Will Tracy, The Onion’s editor-in-chief, told the NPR in an interview. Their stories are presented “in that sort of news voice which _______ them to a certain level of importance that they don’t actually deserve.

_______ The Onion is most famous for its political reporting. An article in New Republic magazine says The Onion is the US’ “best op-ed page”, because it has “an ability to _______ locate and address a problem with an economy of words”. For example, when George W. Bush became the US president in 2001, The Onion published a satire piece predicting massive debt and a huge boost in military spending. The article ________a speech Bush delivered to the public; its headline said it all: “Bush: ‘Our long national nightmare of peace and prosperity is finally over’.”

While traditional media outlets are ________ when reporting on sensitive topics such as religion and race, Tracy says nothing is off limits for The Onion, “no matter how uncomfortable they may make some readers.”

But editors at The Onion do tread a fine line (如履薄冰), as Tracy explains: “What you have to be really careful about is what the target of the joke is. If the target of the joke is wrong, if you’re targeting the victim or someone who doesn’t ________ our anger, then it doesn’t feel right and it also doesn’t feel funny.” The Onion caused public ________when earlier this year, it tried to make fun of a 9-year-old Oscar-nominated actress by using highly offensive language. It later apologized.

For those unfamiliar with the concept of fake news stories, their satire and humor can easily be ________. The Onion published a fake poll last year announcing that rural white Americans had a more favorable opinion of Iran’s then-president, Mahmoud Ahmadinejad, than of Barack Obama. An Iranian state news agency covered this as ________ news. The news agency immediately became an international laughing stock.

1.
A.establishedB.progressiveC.reliableD.authoritative
2.
A.comprehensivenessB.accuracyC.uniquenessD.complexity
3.
A.motivatedB.entertainedC.awakenedD.informed
4.
A.makes improvements ofB.makes use ofC.makes fun ofD.makes sense of
5.
A.newsworthyB.trustworthyC.creditworthyD.praiseworthy
6.
A.materialsB.instructionsC.opinionsD.examples
7.
A.exposesB.commitsC.attachesD.elevates
8.
A.ButB.MoreoverC.InsteadD.Therefore
9.
A.elegantlyB.intensivelyC.earnestlyD.instantly
10.
A.criticizedB.inventedC.carriedD.reviewed
11.
A.considerateB.inefficientC.impreciseD.cautious
12.
A.valueB.tolerateC.deserveD.comprehend
13.
A.alarmB.doubtC.confusionD.anger
14.
A.missedB.removedC.accusedD.imitated
15.
A.inspiringB.remarkableC.misleadingD.real
【知识点】 印刷媒体 说明文

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文章大意:这是一篇说明文。在快速变化的时代,《纽约时报》将取消纸质印刷。BuzzFeed首席执行官Jonah Petretti认为这是不明智的选择,并列举了一些原因和例子。

【推荐1】In this world of rapid changes, everything seems to be possible. There will eventually come a day when the New York Times stops _________ stories on paper. Exactly when that day will be is a matter of debate. “Sometime in the future,” the paper’s publisher said back in 2010.

Nostalgia (怀旧)   as people are for ink on paper, there are plenty of reasons to _________   print. The basic facilities required to make a _________ newspaper—printing presses, delivery trucks — isn’t just expensive. Readers are keeping away from print anyway. And though print advertisement sales still _________ their online and mobile counterparts, income from print is still declining.

Cost may be high and circulation lower but rushing to _________   its print edition would be a mistake, says BuzzFeed CEO Jonah Petretti.

Petretti says the Times shouldn’t waste time getting out of the print business, but only if they go about doing it the right way. “Figuring out a way to speed up that _________   would make sense for them,” he said, ‘‘but if you discontinue it, you’re going to have your most faithful customers really upset with you.”

Sometimes that’s well worth _________ anyway. Petretti gives the example of Netflix   _________   its DVD-mailing service to focus on streaming (流媒体). “It was once seen as a(n) _________,” he said. The move turned out to be foresighted. “If I were in charge at the Times, I wouldn’t pick a year to__________ print,” Petretti said, “I would raise prices and make it into more of a legacy product, which has some advantage over a modern product, making it appealing for customers to keep it around.”

As a matter of fact, the most loyal customers would still get the product they __________. The idea goes, and they’d feel like that they were helping maintain the quality of something they believe in. “So if you’re __________   print, you could feel like that you were helping,” Peretti said. “Then increase it at a higher rate each year and essentially try to generate additional __________.” In other words, if you’re going to print product, make it for the people who are already obsessed with it, which may be what the Times is doing already. Getting the print edition seven days a week costs nearly $500 a year — more than twice as much as a digital-only __________.

“It’s a really hard thing to do and it’s a tremendous luxury that BuzzFeed doesn’t have a legacy business,” Petretti remarked. “But we’re going to have questions like that. We’re doing things that don’t make sense when the market __________ and so does the world. In those situations, it’s better to be more aggressive than less aggressive.

1.
A.commentingB.publishingC.initiatingD.describing
2.
A.restoreB.promoteC.stimulateD.abandon
3.
A.physicalB.influentialC.worthyD.profitable
4.
A.followB.transferC.overtakeD.outlook
5.
A.reverseB.eliminateC.maintainD.evaluate
6.
A.transitionB.existenceC.applicationD.isolation
7.
A.playing safeB.following a general ruleC.keeping to a routineD.making a definite change
8.
A.stimulatingB.discontinuingC.regulatingD.fulfilling
9.
A.achievementB.tendencyC.opportunityD.mistake
10.
A.sponsorB.fundC.endD.establish
11.
A.favourB.facilitateC.shareD.afford
12.
A.benefiting fromB.referring toC.overpaying forD.trying out
13.
A.identityB.variationC.loyaltyD.income
14.
A.subscriptionB.advancementC.policyD.technology
15.
A.shrinksB.changesC.emergesD.dominates
2022-12-15更新 | 291次组卷
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