【推荐1】The first daigou, meaning someone who makes purchases on another’s behalf, were Chinese students studying abroad, who carried ____ products home on behalf of family and friends. Adding a commission (佣金) helped them pay their tuition fees. The ____ of social-networking apps such as WeChat, China’s most popular, brought the business online. Daigou could then offer their services to friends of friends, and ____ items they thought might appeal to their network. But while daigou in America and Europe purchase mainly luxury goods for their customers, in Australia they buy mainly vitamins, food and beauty products. And while luxury brands see daigou as a threat, undercutting sale in China, Australian firms have come to ____ them.

There are perhaps 50,000 daigou, ____ the aisles (过道) of Australian shops and periodically stripping them bare. Ordinary daiguo can post 60,000 parcels to China every day. The biggest have grown into ____ export businesses which deliver goods through China’s free0trade zones. Express delivery services to China have ____ and some 1,500 stores in Australia mainly take are of the needs of daigou. One such chain, AuMake, recently listed on the Australian Securities Exchange. Its ____ sales staff can arrange for a purchase to be posted to China as soon as it has been rung up (收款记账).

The ____ for the customers is simple: the products daigou post are guaranteed to be genuine. Ever since Chinese firms were found to have been selling contaminated (污染过的) milk power in 2008, many anxious Chinese parents have turned to foreign brands. But websites selling foreign goods are riddled with ____, while Chinese shops charge a fortune for the real thing.

The odd sales channel works for companies, too. Daigou allow young Australian firms to build their brands in China much more cheaply and easily than if they tried to ____ their products directly, argues Keong Chan, the chairman of AuMake. A firm called the a2 Milk Company doubled its profit in the year to June thanks to soaring Chinese ____. Daigou ____ more of those sales than Chinese retailers or e-commerce sites, according to Peter Nathan, who heads its Asia-Pacific unit. ____, many business fall over themselves to win the favour of the most influential daigou. “It’s like having 50,000 ____,” says Andrew Cohen, chief executive of Bellamy’s, a listed manufacturer of infant formula.

【推荐3】One factor that can influence consumers is their mood slate. Mood may be defined __________ a temporary and mind positive or negative feeling that is generalized and not tied __________ any particular circumstance. Moods should be ___________ from emotions which are usually more intense, __________ to specific circumstance, and often conscious. __________ a sense, the effect of a consumer’s mood can be thought of in __________ the same way as can our reactions to the __________ of our friends — when our friends are happy and “up”, that tend to influence us positively, __________ when they are “down”, that can have a __________ impact on us. Similarly, consumers operating under a __________ mood state tend to react to stimuli (刺激因素)in a direction __________ with that mood state. Thus, for example, we should expect to see __________ in a positive mood state evaluate products in more of a __________ manner than they would when not in such a state. ___________ , mood states appear capable of __________ a consumer’s memory.

Moods appear to be __________ influenced marketing techniques. For example, the rhythm, pitch and __________ of music has been shown to influence behavior such as the __________ of time spent in supermarkets or __________ to purchase products. In addition, advertising can influence consumers’ mood which, in __________ , are capable of influencing consumer’s reactions to products.

【推荐1】Being an adult is a time in each of our lives when we begin to see all of the possibilities. The world opens up by increasing our knowledge, giving us a sense of _________ and gratitude. Connor Thomson had just started college and _________ being at that stage in his life where he could eat all the pizza he wanted, and join in adult _________ with his parents about the responsibility to make life _________ for others.

But it all ended one night when Connor _________ from a car accident while driving. Connor’s father, David, was particularly _________. But Connor’s optimism (乐观主义) was one of those _________ passed on to him. So David regained hope for a new life and got to _________.

First, he set up the Honor Connor Scholarship Fund to _________ students who served in the community. Next, he managed to __________ a research-based course to educate University of Colorado Boulder students and their families about the __________ of texting while driving.

David now is working with teachers at __________ schools from colleges to middle schools, ensuring young minds understand it is dangerous to text while driving. He’s become a supporter for encouraging young people to drive __________ and not to reach out for their phones while they’re at the __________. “I just don’t want other parents to __________ what I did when I lost Connor,” says David. “It can be avoided.”

【推荐2】My grandchild, Harold, was going to celebrate his 7th birthday. And he said he wanted some fudge (软糖) made by me as a gift.

About twenty years ago, there was a candy-making ______ in my hometown. The winners could get a year’s free sweets from candy companies. That couldn’t be more ______ to me, so I learned to make fudge at home. I tried a dozen times, ______ with little success. I ______ that maybe I wasn’t cut out for this, so I ______ . Harold remembered me telling of the ______ . Before I could explain, he went away with the ______ that I could make delicious fudge. Since he wanted in badly, I decided to try again.

I followed the recipe ______ , afraid that I could go ______ . Finally, I made it to the last step, which said I should “stir the cooked mixture until it doesn’t look shiny”. Well, the ______ didn’t tell me exactly when I should stop stirring. So I just followed my inner voice and stopped stirring at a certain moment. Then I put it aside to let it harden, ______ it would turn out fine. After a while. I went to ______ it, ready for another failure. Then something ______ happened- the fudge hardened to a perfect degree!

The success resulted greatly from my hidden knowledge, which I gained from many times of ______ . I started to realize that if you set your mind on ______ something, you will give your best and finally make it.

【推荐3】It was January 2016, when dark clouds hid the day. Jeremy and his girlfriend, Molei Wright, were _________ for a weekend of fun with friends on the slopes in Breckenridge, Colorado. They were two _________ Colorado natives: ambitious and _________, both lovers of books, music, the outdoors. They’d been together for less than a year, but it had taken only a few dates to realise that they could be well _________. As the car began the winding climb toward the destination, the snow came earlier than they’d _________, but Jeremy wasn’t worried. He’d driven this route a thousand times, and he knew exactly what to do. However, a truck _________ them. One minute, Jeremy’s car was _________ smoothly through the falling snow; the next, he found himself pinned to his seat by the wheel and he _________ with pain. To his right he saw Molei, who was injured seriously, without motion and reaction. Jeremy fell into _________.

Henry, an officer on holiday trained in emergency medicine, was driving on the same road not far behind Jeremy and __________ instantly when he saw the wreck. While his wife calmed the trapped and __________ Jeremy, Henry worked __________. Protecting Molei’s head and neck, he carefully pulled her out of the wreckage (残骸) and __________ her chest to bring her heart back to life. Meanwhile, Henry’s wife called the emergency center, and soon an ambulance arrived and rushed Molei to a hospital, where she was treated __________. If it hadn’t been Henry’s professional first aid, Molie couldn’t have made it to hospital alive. It was really a __________.