阅读下面短文，在空白处填入1个适当的单词或括号内单词的正确形式。Du Wei, co-founder of Zeblaze, a company 【小题1】 a-组卷网

题型：语法填空-短文语填难度：0.65 引用次数：76 题号：19395538

阅读下面短文，在空白处填入1个适当的单词或括号内单词的正确形式。

Du Wei, co-founder of Zeblaze, a company 1 a variety of smartwatches are made in Shenzhen, Guangdong province, sent a new batch of these products to the warehouses (仓库) before Spring Festiyal.

“We prepared 10,000 watches in advance for Chinese New Year. To my surprise, all of them sold out via online marketplaces during the weeklong holiday, and our sales increased 2 more than 200 percent year-on-year,” Du said, adding that most of the company’s customers come from Europe, North America, Latin America and Southeast Asia.

Increasing sales were also reported by Chinese home appliance giant Midea Group for itsfloor cleaning robots, with orders 3 (receive) more often this year from Spain, France and Russia through AliExpress, Alibaba Group’s business-to-customer platform.

Like Zeblaze and Midea, tens of thousands of vendors (供应商) based in China now sell their products 4 (global) through cross-border e-commerce platforms. Meanwhile, more Chinese 5 (brand) are gaining popularity among overseas consumers, which experts said is an affirmation (肯定) of the country’s manufacturing and supply chain capabilities.

Cui Lili, director of Shanghai University of Finance and Economics’ Institute of E-commerce, said the popularity in overseas markets of products made in China shows these cost-effective commodities have gained wide 6 (recognize) and raised brand reputationabroad in recent years. “In the past Chinese consumers usually 7 (tend) to buy imported and foreign-branded products, but nowadays, China’s major online shopping festivals have become more international, 8 (have) a greater influence on overseas shoppers who are increasingly willing to buy Chinese brands via cross-border e-commerce platforms,” Cui said. Faced with emerging opportunities, Cui said Chinese companies should make full use of cross-border e-commerce platforms to quickly grasp demands from overseas markets, learn more about closely 9 (relevance) laws, regulations and quality standards in these countries, and adjust supply chains to make products that meet local requirements.

Amazon Global Selling, which helps Chinese merchants sell their products abroad, said that 10 nation’s vendors are paying more attention to building brands and expanding their presence in overseas markets, given the rapid growth of cross-border e-commerce.

2023·甘肃酒泉·三模查看更多[1]

更新时间：2023-06-27 16:36:20 |

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【知识点】购物选择市场与经济

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【推荐1】After reading the passages below, fill in the blanks to make the passages coherent and grammatically correct. For the blanks with a given word, fill in each blank with the proper form of the given word; for the other blanks, use one word that best fits each blank.

Do social influencers affect our buying?

Have you ever been on social media and seen your favourite celebrity talking about a product? These endorsements (名人代言) might not be totally random, and are actually seen as a vital part of the marketing process. The question is: How do social media influencers “influence” 1 you buy?

Human desire for status and making friends, combined with our need to belong to a group, 2 (make) us susceptible to being “socially influenced”. Companies often use that desire to have a similar lifestyle to a celebrity we admire to hawk (兜售) or launch a product. So, what do these endorsements actually do?

Firstly, they can be used to build brand awareness. A social media influencer 3 have a strong understanding of the platform they operate on, and therefore can create engaging content that 4 adheres to (坚持, 忠于) the brand image, but sparks their followers’ interests in a product they might never have seen before.

Secondly, influencers can improve a company or product’s relationship with their customer base. According to InMoment’s 2018 US Retail CX Trends Report on customer loyalty, 77% of buyers 5 (be) brand loyal for more than ten years. This is also true of 60% of millennials. 6 popular celebrity can target key demographics and talk or blog about a product, which can create an instant and lasting bond with the consumer.

Lastly, influencers can improve customer buying habits 7 seemingly “unbiased opinions”. We are more likely to respond to “peer recommendation” than traditional ads, meaning the fact that we see an influencer as a “friend” can make us 8 (likely) to be sceptical about what we are seeing.

So, the next time you see a celebrity talking about a product, you might want to consider that this could be a carefully 9 (craft) marketing strategy designed to target your core needs. If you find yourself 10 (peruse) a product you’ve seen on social media, you may well have been influenced.

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【推荐2】阅读下面材料，在空白处填入适当的内容(1个单词)或括号内单词的正确形式。

My wife is addicted to shopping on the Internet. 1 seems that she can't control herself well, just clicking constantly with the mouse.Let me tell you what happened last night.It was the fourth time she 2 (shop) online for hours.I had already reminded her 3 (think) twice before buying anything, but my wife ignored 4 I said and replied confidently,“With the New Year 5 (approach), preparation is necessary. Besides,I haven't bought things on the Internet for a whole week.”Hearing her words, I was really speechless.In most cases, the things she bought aren't good value for money.Maybe she just enjoys 6 process of buying online.

Nowadays, 7 the development of technology, online shopping is becoming more and more convenient.Those 8 stay at home can buy whatever they want.In the meanwhile, it causes a series of 9 (problem).One of them is more spending than before, because people are 10 (easy) attracted by the discount.So how to keep a good state of mind in front of temptation is an important lesson many people need to learn.

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For those who just love to shop online, Nov 11. is the 1 (good) time of the year. Online group buying is quite popular 2 the young. The main reason is that things in this way are 3 (cheap) than those bought in usual stores. Then, it is convenient to 4 (make) orders and pay. Besides, it is a trend and young people love following trends. 5 , every coin has two sides. Online group buying has 6 (advantage). It is sometimes unsafe. One of my friends was 7 (cheat) once. He bought 8 MP4 on a group buying site. Several days passed, he still didn’t receive the MP4. He called to find out 9 the problem was, and found that the site was a trick. Therefore, we must be careful when 10 (do) such shopping. In addition, buy only what we need and never buy unnecessary things just because they are cheap.

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Inflation (通货膨胀) is showing no signs of slowing down, 1 (make) it harder for workers to make ends meet.

The Consumer Price Index 2 (increase) 8.3% from a year ago, 3 (high) than the estimated 8.1%, according to the US Bureau of Statistics.

Although it was down 4 (slight) from the March peak, inflation is still growing at the fastest annual pace in about four 5 (decade).

As of March, close 6 two-thirds, or 64%, of the US population was living paycheck to paycheck, just shy of the high of 65% in 2021, according to 7 LendingClub report.

“The number of people 8 (live) paycheck to paycheck today is reminiscent (让人想起) of the early days of the pandemic, 9 it has become the dominant lifestyle across income brackets,” said Anuj Nayar, LendingClub’s 10 (finance) health officer.

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The New Zealand economy is struggling with many challenges, primarily high inflation (通货膨胀) and rising interest rates, according to a report by the New Zealand Institute of Economic Research.

These challenges add 1 continued labor shortages, under the still 2 (evidence) influence of the COVID-19 pandemic, particularly in the service industry. These factors are strongly influencing the economy in New Zealand, with signs of slowing activity across many 3 (industry), the institute’s principal economist Christina Leung said. “Cost pressures remain serious for families and businesses, 4 it is driving pessimism (悲观).” Leung said. She added that central banks around the world have responded to high inflation by increasing interest rates 5 (rapid). Up to now, the increase in interest rates 6 (have) the most immediate effect on the housing market, with the number of house sales 7 (fall) and a decline in house prices. The latest retail sales data show a slowing in retail spending and this phenomenon is thought 8 (continue), Leung said.

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