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The growing popularity of precooked food in China — also known as the ready-meals industry — has made 1 a capital darling. In the world’s second-largest economy, the market for pre-prepared dishes has been mainly driven by caterers. But a shift 2 restaurants to family dining tables in the past two years, 3 (bring) pre-made food to the mass consumer market rapidly.
“Pre-prepared dishes meet the 4 (prefer) of a new generation of consumers for healthier and more distinctive meals.” According to a report, China’s pre-prepared dishes market generated about 550 billion yuan in 2021, with an 5 (expect) compound annual growth rate of 13 per cent over the next 5 years.
As a new capital darling the pre-cooking industry is attracting cross-sector investment from companies outside the food industry. In mid-July, 6 founder of a financial technology company called Qudian, LuoMin, ranked atop the e-commerce sales board by selling pre-made dishes on TikTok China, known as Douyin, 7 (use) his personal account. It generated 252 million yuan worth of sales in a single session, more than 8 it was last year.
However, the quality of pre-made dishes in the market remains 9 (even), with problem related to the lack of detailed labeling on such products, as well as difficulties in logistics and distribution.
Without advance notice, the use of pre-prepared dishes by restaurants 10 (replace) those prepared on-site by a chef was harmful to consumers’ rights to information and choice. With the rapid development of the pre-cooking market, relevant regulations are needed to promote industry standardization.
