For Southeast Asian shoppers, the Double 11 sales event rings much more familiarity
Blessed by the easy Internet access, recent years have seen the fast rise of e-commerce in Southeast Asia, a and the companies riding this wave have a rich history of bringing in an outsized promotion on November 11. Shopee, one of the top destinations in the region, is one example.
UK-based supermarket Waitrose has been accused by social media users for selling tree leaves at 6 pounds.
Photos of various tree leaves packaged in plastic bags and arranged as flower bouquets(花束) went hot on social media lately,
"A bag of actual leaves? I'll sell you a bin bag of leaves for 10p," one customer wrote.
"This has got to be from the drunk Monday morning meeting category of ideas," someone else commented.
Apparently, the bizarre bouquets appeared on Waitrose supermarket shelves as a way to welcome autumn, and
"Brighten up your home with freshly picked flowers
"
Interestingly, there were those who seemed to somewhat justify the price tag of this bag of leaves. They said that those were obviously "high quality leaves". Their claim
This isn't the first time that English shops and supermarkets
3 . Things You Shouldn't Do While Shopping
Leave your kids alone.
If you plan to bring your children with you to do holiday shopping, make sure that they are well-rested and fed.
Park like you own the place.
The only thing worse than shopping in stores during the holidays is parking at the store.Be patient in the lot and avoid unnecessary honking(鸣笛)or spot stealing.It is also recommended leaving your car at home and grabbing a cab, Lyft, or Uber instead.
Keep the cart in the middle of the passageway.
Keep in mind that the flow of traffic in the passageways is the same as on the road-stick to the right and let people pass on the left.If you're looking at something, be sure to park your cart to the right side of the passageway so other people can get around you.
For the clothes that don't fit after the try-on, fold or hang them and return them to a staff member on your way out.This will make the shopping experience more pleasant for both the shoppers and staff since the changing rooms won't be filled with unwanted and messy clothes.
A.Otherwise, the staff have to organize them. |
B.Leave unwanted clothes in the dressing room. |
C.Especially rude driving habits could be dangerous, too. |
D.The extra cost could be worth the lack of parking stress. |
E.If it's possible to shop without a cart, you could save some money. |
F.You shouldn't park your shopping cart in the middle of the passageway. |
G.You should never leave your kids unattended because they may injure themselves. |
What can you do if shops don’t sell the clothes you want? How can you get the clothes you want
Young
Everyone
Buying second-hand clothes is
5 . Twilight of the Brands
It's a truism of business-book thinking that a company's brand is its "most important asset," more valuable than technology or patents or manufacturing prowess.But brands have never been more fragile.The reason is simple: consumers are supremely well informed and far more likely to investigate the real value of products than to rely on logos.
Absolute Value, a new book by Itamar Simonson and Emanuel Rosen shows that, historically, the rise of brands was a response to an information-poor environment.
Today, consumers can read much research about whatever they want to buy.This started back with Consumer Reports, which did objective studies of products.
A recent study found that eighty per cent of consumers look at online reviews before making major purchases, and a host of studies have logged the strong influence those reviews have on the decisions people make.
It's been argued that in a world where consumers are overwhelmed with information, the information will actually make brands more valuable.Indeed, the role a brand plays in people's lives has become all the more important, But information overload is largely a myth.
A.But what really weakened the power of brands is the Internet. |
B.For consumers this is ideal: heightened competition has raised quality and held down prices. |
C.When consumers had to rely on advertisements and their past experience with a company, brands served as a guarantee for quality. |
D.A large quantity of consumers fail to get a great deal of information efficiently and effectively. |
E.The rise of social media has sped up the trend to an astonishing degree. |
F.Most consumers figure out how to find what they're looking for without spending huge amounts of time online. |
A.Chicago. | B.New York. | C.Los Angeles. |
1. What can we know about the man?
A.His leg is broken. |
B.He lacks money. |
C.He wants to borrow some records. |
A.Buy some new records. |
B.Listen to some music at home. |
C.Just walk around the music store. |
A.$4. | B.$36. | C.$40. |
A.$5. | B.$9. | C.$10. |
10 . As part of a health initiative, Berkeley is getting ready to become the first city in the US to require large grocery stores to stop allowing the sales of junk food and candy in checkout aisles(过道). The new rule is expected to go into effect in March 2021.
The “Healthy Checkout Ordinance(法规)” was approved by Berkeley’s City Council. It requires stores over 2,500 square-feet in size to sell at least 25 square-feet of healthy items within a three-foot radius(半径) of checkout registers. So now instead of candy and soda and other high calorie items, shoppers can expect to see fresh fruit and whole grain alternatives at checkout counters.
“Placement of unhealthy snacks near a register increases the likelihood that customers will purchase these foods and drinks when willpower is weak at the end of a long shopping trip,” City Council member Kate Harrison said. The new rule will affect at least 25 retailers(零售商)in Berkeley. These include Whole Foods, CVS, Walgreens and Safeway.
“It's not a ban: it's a nudge(推动),” Harrison said. “Stores can still sell candy and soda, just not at your child's eye level in the checkout.” The council said the shift to selling more healthy products at checkouts will still be profitable for stores because data shows customers are looking for more low sugar and low sodium products anyway. They also said retailers in test cases around the country and in California have seen dramatic increases in sales of healthy foods since they changed their checkouts to include more fresh options in displays.
The ordinance will make grocery stores a “more neutral and health-friendly space for consumers,” said Ashley Hickson, senior policy associate at the Center for Science in the Public Interest(CSPI). Junk food makers spend a lot to make sure their products are front and center in stores, Hickson said, but some consumers don't like the practice. In a CSPI survey, 76% of shoppers who bought unhealthy food or drink at checkout regretted the purchase, she added.
1. What can we infer from Harrison's words in Paragraph 3?A.Customers tend to ignore the price when tired. |
B.Items placed near checkouts are most profitable. |
C.Customers will easily spend a fortune when tired. |
D.Items placed near checkouts are inviting to customers. |
A.Alternatives will make up for sales. |
B.Retailers will get financial support. |
C.Healthy food will attract more customers. |
D.Retail prices of other goods will be raised. |
A.Spending a lot to promote sales. | B.Advertising some unhealthy drinks. |
C.Placing junk food at checkout aisles. | D.Replacing junk food with healthy ones. |
A.The Negative Influences of Junk Food |
B.How to Maximize the Profits of Stores |
C.Berkeley Will Ban Most Junk Food at Checkouts |
D.Berkeley Pays More Attention to People's Health |