1 . China’s TikTok, which has taken the world by storm, is working its magic in its home nation, too.
The Chinese version of TikTok, called Douyin, has amassed (累积) 400 million daily active users, parent company Byte Dance (字节跳动) revealed in its annual report this week. This is an impressive growth for the addictive video app, which had 250 million daily active users in January last year.
The report, which describes users’ behavior and trends, shows the cultural difference between China and the US, said Katherine Wu, an investor at New York-based firm Notation Capital.
Things that trend in these two countries are completely different. For example, knowledge-based content is extremely popular in China, but less so in the U.S. Also, those creators that did the most dance videos in China are users born in the 60s, while in the US, it seems that it’s mostly teenagers who are creating the dances.
Byte Dance claimed that Douyin has established itself as the largest knowledge, culture and art platform in China. 14.89 million “knowledge-based content videos” were shared on the app last year, it claimed. For example, one of the world’s most valued startups claimed that the number of users who posts videos about chemistry reached 130 million people last year. “On the art and culture front, videos related to those topics had 543.1 billion plays on Douyin last year.” it claimed.
Education has become a main use case for Byte Dance. TikTok, which is estimated to have earned more than $50 million last year, already counts educational content as one of the most consumed categories on its app across the world. The app launched an educational campaign in India last year, where it has amassed more than 200 million users.
1. The difference in trends between China and the US reflects the difference in ________.| A．culture | B．education |
| C．knowledge | D．hobby |
| A．Music videos | B．Knowledge-based videos |
| C．Humorous videos | D．Videos about chemistry |
| A．analyzing reasons | B．showing survey results |
| C．stating arguments | D．providing statistics and examples |
| A．To introduce the app --TikTok. |
| B．To help customers use TikTok. |
| C．To reveal the popularity of TikTok. |
| D．To recommend TikTok to customers. |
