1. How many languages has Dr. Green’s new book been translated into?
A.5. | B.13. | C.30. |
A.In Italy. | B.In France. | C.In Germany. |
A.More children make friends on the Internet. |
B.More children think friendship is important. |
C.More children say they have no best friend. |
A.To be slow means to focus on quality. |
B.Friendship should be developed slowly. |
C.The British support the Slow Movement. |
2 . If sales generally feel hard to resist, the sale in front of Arron Schurevich was the ultimate test: a new car just like the one he’d loved. And it was more than a 20% discount. “I figured that I would be a fool not to take advantage of that,” says Schurevich. After he drove the car off the lot, the deal turned sour. The brand-new car quickly needed repairs. Schurevich now jokes that he paid a tax for being a fool.
Why is it so hard for the human brain to resist a discount? Spotting something you’d like to buy activates your brain’s reward circuitry (奖赏回路). It gets especially heightened if it’s something you’ve been fascinated by — say, the same car you’ve enjoyed for years. Additionally, the discount itself often registers as a win, delivering its own kind of joy, says Jorge Barraza, a consumer psychologist at the University of Southern California.
“Not only are we getting the product,” Barraza says, “but we’re also getting that reward that we discovered something; we’ve earned this extra thing.”
Stores, of course, know all this and try to push our buttons. “Limited-quantity, limited-time, scarcity-marketing promotions—they get people’s blood pumping,” says Kelly Goldsmith, who studies this as a marketing professor at Vanderbilt University.
It’s really hard to always approach sales rationally. One buying strategy experts recommend is to make a shopping list in advance and then, stick to it. Another is to research items — beforehand or on the spot, checking online — to weigh whether the sale is really a good deal.
“The human brain has essentially evolved to feel first and think next, which is why you need to give yourself time to cool off from your instant reaction when in front of a sale,” says Goldsmith.
1. What is the purpose of telling Arron Schurevich’s story?A.To explain the way to promote sale. | B.To inform readers of an important test. |
C.To introduce the topic of the passage. | D.To show the advantage of products on sale. |
A.Brain’s reward circuitry needs activating. | B.It’s hard to resist a discount for some reasons. |
C.Buying discounted products has consequences. | D.It’s worthwhile to approach sales rationally. |
A.Stores are good at pushing buttons. | B.Stores tend to affect people’s health. |
C.Stores help consumers earn extra things. | D.Stores know how to attract consumers with sales. |
A.Calm down in front of a sale. | B.Make a shopping list ahead of time. |
C.Research items on the spot or online. | D.Avoid buying any discounted items. |
1. What does the speaker say about the college job market this year?
A.It’s unpredictable. | B.It’s quite stable. | C.It’s not optimistic. |
A.20%. | B.22%. | C.50%. |
A.They need more work experience. |
B.The salary is usually good. |
C.Their choice is limited. |
4 . Depending on which late-model vehicle you own, your car might be watching you — literally and figuratively — as you drive down the road. It’s watching you with cameras that monitor the cabin and track where you’re looking, and with sensors that track your speed, lane positions and rates of acceleration.
In addition to providing these functions, this data collection is a potential privacy nightmare. The information can reveal your identity, your habits when you’re in your car, how safely you drive, where you’ve been and where you regularly go.
There is a trade-off (权衡) between the quality of the driving experience and the privacy of drivers, depending on the level of services and features. Some drivers may prefer to share their biometric data to facilitate accessing a car’s functions and automating a major part of their driving experience. Others may prefer to manually control the car’s systems, sharing less personally identifiable information or none at all.
At first glance, it seems the trade-off between privacy and driver comfort cannot be avoided. Car manufacturers tend to take measures to protect drivers’ data against data thieves, but they collect a lot of data themselves. And as the Mozill a Foundation report showed, most car companies reserve the right to sell your data.
Researchers are now working on developing data analytics tools that better protect privacy and make progress on eliminating the trade-off. For instance, over the past seven years, the concept of federated machine learning has attracted attention because it allows algorithms (算法) to learn from the data on your local device without copying the data to a central server. Google’s Gboard keyboard benefits from federated learning to better guess the next word you are likely to type without sharing your private data with a server. There are other techniques to preserve privacy as well, such as location obfuscation, which alters the user’s location data to prevent the location from being revealed.
While there is still a trade-off between user privacy and quality of service, privacy-preserving data analytics techniques could pave the way for using data without leaking drivers’ and passengers’ personally identifiable information. This way, drivers could benefit from a wide range of modern cars’ services and features without paying the high cost of losing privacy.
1. What is the purpose of the first paragraph?A.To explain the benefits of your car. |
B.To bring in the topic of privacy problems. |
C.To point out the bright future of car industry. |
D.To stress the advanced technology applied in cars. |
A.A good medicine tastes bitter. | B.Knowledge starts with practice. |
C.A fall into a pit, a gain in your wit. | D.One man’s meat is another man’s poison. |
A.It can protect user privacy. | B.It makes algorithms learn fast. |
C.It is yet to be put into application. | D.It copies local data to a central server. |
A.Hesitant. | B.Indifferent. | C.Positive. | D.Objective. |
1. Who is Wang Ming?
A.A student. | B.An employer. | C.An engineer. |
A.It’s unpredictable. | B.It’s quite stable. | C.It’s not optimistic. |
A.20%. | B.22%. | C.50%. |
A.They need more work experience. |
B.The salary is usually good. |
C.Their choice is limited. |
Teenage life is full of adventures and challenges. Doing voluntary work is popular among some teenagers. And extra-curricular activities
1. What does Amy Williams do?
A.She is a doctor. | B.She is a scientist. | C.She is a gym coach. |
A.People who have more energy. |
B.People who like doing exercise. |
C.People who wear professional clothes. |
A.A high cost. | B.Difficulty using them. | C.More health problems. |
A.Sit down. | B.Go for a walk. | C.Use the standing desk. |
1. What does the woman say about her country?
A.Teenagers live traditional lives. |
B.Many parents are not successful. |
C.Teenagers have their own lifestyles. |
A.Freedom. | B.Praise. | C.Encouragement. |
9 . When almost everyone has a mobile phone, why are more than half of Australian homes still paying for a landline (座机)?
These days you’d be hard pressed to find anyone in Australia over the age of 15 who doesn’t own a mobile phone. In fact plenty of younger kids have one in their pocket. Practically everyone can make and receive calls anywhere, anytime.
Still, 55 percent of Australians have a landline phone at home and only just over a quarter (29%) rely only on their smartphones according to a survey (调查). Of those Australians who still have a landline, a third concede that it’s not really necessary and they’re keeping it as a security blanket — 19 percent say they never use it while a further 13 percent keep it in case of emergencies. I think my home falls into that category.
More than half of Australian homes are still choosing to stick with their home phone. Age is naturally a factor (因素)— only 58 percent of Generation Ys still use landlines now and then, compared to 84 percent of Baby Boomers who’ve perhaps had the same home number for 50 years. Age isn’t the only factor; I’d say it’s also to do with the makeup of your household.
Generation Xers with young families, like my wife and I, can still find it convenient to have a home phone rather than providing a mobile phone for every family member. That said, to be honest the only people who ever ring our home phone are our Baby Boomers parents, to the point where we play a game and guess who is calling before we pick up the phone (using Caller ID would take the fun out of it).
How attached are you to your landline? How long until they go the way of gas street lamps and morning milk deliveries?
What does paragraph 2 mainly tell us about mobile phones?A.Their target users. |
B.Their wide popularity. |
C.Their major functions. |
D.Their complex design. |
10 . At the start of the 20th century, an American engineer named John Elfreth Watkins made predictions about life today. His predictions about slowing population growth, mobile phones and increasing height were close to the mark. But he was wrong in one prediction: that everybody would walk 10 miles a day.
Today, in Australia, most children on average fall 2, 000 steps short of the physical activity they need to avoid being overweight. In the early 1970s, 40 per cent of children walked to school, while in 2010, it was as low as 15 percent.
The decline is not because we have all become lazy. Families are pressed for time, many with both parents working to pay for their house, often working hours not of their choosing, living in car-dependent neighborhoods with limited public transport.
The other side of the coin is equally a deprivation: for health and well-being, as well as lost opportunities (机会) for children to get to know their local surroundings. And for parents there are lost opportunities to walk and talk with their young scholar about their day.
Most parents will have eagerly asked their child about their day, only to meet with a “good”, quickly followed by “I’m hungry”. This is also my experience as a mother. But somewhere over the daily walk more about my son’s day comes out. I hear him making sense of friendship and its limits. This is the unexpected and rare parental opportunity to hear more.
Many primary schools support walking school-bus routes (路线), with days of regular, parent-accompanied walks. Doing just one of these a few times a week is better than nothing. It can be tough to begin and takes a little planning-running shoes by the front door, lunches made the night before, umbrellas on rainy days and hats on hot ones-but it's certainly worth trying.
Why does the author mention Watkins' predictions in the first paragraph?A.To make comparisons. |
B.To introduce the topic. |
C.To support her argument. |
D.To provide examples. |