The pink and green buoys(浮标)moved gently over the surface of the water as Catherine Puckett steered(操纵)her boat towards them. Underneath the area, Ms Puckett plants kelp-a type of seaweed-on long ropes that are like washing lines. In a good year she harvests about five tonnes of the stuff.
Seaweed has long been a mainstay(支柱)of Japanese cuisine, but it is now catching on in America. Dieticians(营养师)praise kelp's high nutritional value and its many uses in the kitchen. Restaurants offer kelp salads.
Seaweed also owes its rising popularity to something else. Research has shown that it restores underwater habitats and helps to reduce the effects of climate change.
Seaweed farming is attracting newcomers, especially women, to the seafood industry. GreenWave, a non-profit, has a waiting list of about 8, 000 people for its ocean-farming programme.
People, such as Suzie Flores, are switching careers. Before opening her kelp farm in 2017, she was a manager at a higher-education software company. Bren Smith, founder of GreenWave, says one reason ocean faming attracts newcomers is that starting a seaweed farm is easier than becoming a commercial fisherman, which requires permits that come in limited numbers and can cost hundreds of thousands of dollars.
For kelp farmers, however, getting the required permits can be a process involving numerous state agencies. Ms Flores says that outside of Maine(缅因州), plants to process the seaweed crop are limited. Ms Puckett has to harvest her crop within a five-hour window to get it on a ferry(渡船)before noon(she hopes to build her own processing plant on the island). And farmers sometimes have to deal with people who complain that the farming gear, though mostly underwater, spoils the view from their seafront villas(别墅).
The kelp industry is still young and farming seaweed is not always profitable. But, says Ms Flores, “I find it to be very fulfilling. You are growing food that is healthy for the environment and healthy for people. ”
1. What's Catherine Puckett?A.A fisherman. | B.A seaweed farmer. | C.A scientist. | D.A dietician. |
A.Fishing is no longer permitted. |
B.It's not difficult to enter seafood industry. |
C.A seaweed farm can be started at no cost. |
D.It's more profitable than software industry. |
A.Kelp farmers face some difficulties. |
B.Kelp farmers complain about the ocean view. |
C.Kelp farmers harvest their crop in the afternoon. |
D.Kelp farmers process seaweeds in seafront villas. |
A.Worried. | B.Doubtful. | C.Positive. | D.Unclear. |
相似题推荐
【推荐1】In colleges around the country, most students are also workers.
The reality of college can be pretty different from the images presented in movies and television. Instead of the students who wake up late, party all the time, and study only before exams, many colleges are full of students with pressing schedules of not just classes and activities, but real jobs, too.
This isn't a temporary phenomenon. The share of working students has been on the rise since the 1970s, and one-fifth of students work year round. About one-quarter of those who work while attending school have both a full-course load and a full-time job. The arrangement can help pay for tuition (学费) and living costs, obviously. And there's value in it beyond the direct cause: such jobs can also be vital for developing important professional and social skills that make it easier to land a job after graduation. With many employers looking for students with already-developed skill sets, on-the-job training while in college can be the best way to ensure a job later on.
But it's not all upside. Even full-time work may not completely cover the cost of tuition and living expenses. The study notes that if a student worked a full-time job at the minimum wage, they would earn just over $15,000 each year, certainly not enough to pay for tuition, room, and meals at many colleges without some serious financial aid. That means that though they're sacrificing (牺牲) time away from the classroom, many working students will still graduate with at least some debt. And working full time can reduce the chance that students will graduate at all, by cutting into the time available for studying and attending classes.
There is little reward for attending but not finishing college. Students who end up leaving school because of difficulty in managing work and class are likely to find themselves stuck in some of the same jobs they might have gotten if they hadn't gone to college at all. The difficulty of working too much while in school can create a cycle that pushes students further into debt without receiving any of the financial or career benefits.
1. It can be learned from the passage that today's college students actually _______.A.attend a number of parties | B.work while attending school |
C.stay up late all the time | D.care little about exams |
A.The chance of finding a job after graduation. |
B.The shortage of holiday jobs for college students. |
C.The need of improving social skills. |
D.The high tuition and living expenses. |
A.working students are more likely to graduate from college |
B.the pay from working can cover students' college costs |
C.working too much while in college may not benefit a student's career |
D.students can receive a reward for managing work and class well |
A.An Introduction of Working College Students |
B.The Advantages of Working While Studying |
C.The Struggle to Balance Work and School |
D.The Difficulties of Landing a Job |
【推荐2】Ask people in the UK what the words “Sunday roast” mean to them, and they’ll probably take you back to their grandmothers’ dining rooms - maybe with a few stories of “the greatest puddings” and “the best ever steak”. But now the traditional Sunday roast seems to have been left back in the old days. According to the Daily Mail, just one in 50 British families sits down to this weekly meal together.
There are many reasons why the roast is becoming less popular. In the busy modern world, where breakfast is a slice of toast eaten on the way to work or school and lunch is a quick sandwich in front of the computer screen, people just don’t seem to have the time or patience to make a roast.
And Sunday was once a day when people could easily go to the kitchen to cook. Nowadays, people are often out shopping or at the cinema until it’s far too late to start thinking about heating the oven (烤箱) up.
However, a recent article from The Telegraph warned against being carried away by our tight schedules: “It would be a shame to let this fine old tradition disappear.”
The Guardian further explained that the eating of the big meal is only the half of it. The Sunday roast also makes for relaxed morning activities in the kitchen, and the table becomes the perfect place to share good food and chat with family and friends. “For busy moms and dads, even if you can manage to turn off your mobile phone and the TV only once a week and turn the Sunday roast into a real family event, children can have fun cooking the food and clearing up together.”
1. Why do people pay less attention to Sunday roast?A.They have a busy lifestyle. |
B.They have no interest in cooking. |
C.They don’t think it worthwhile. |
D.They are living in the modern society. |
A.A recent article. | B.A traditional kitchen. |
C.The fine old tradition. | D.The Sunday morning activity. |
A.Doubtful. | B.Positive. |
C.Uncertain. | D.Sorry. |
A.Sunday-Best Time for Family | B.Sunday Roast Dying Out |
C.It’s the Perfect Time for Us | D.Let’s Sit Down Together |
【推荐3】In January, Rio Verde Foothills, an Arizona desert community, found itself in a bad situation: The water supply was cut off.
The community is made up of about 2,000 homes. For years, many in the community have depended on water trucked in from the nearby city of Scottsdale. which gets its water from the Colorado River. But the river is drying up Scottsdale says it has to save water for its own. Now people in Rio Verde Foothills must find a solution.
Some experts say the solution is to bring water from outside of the state. One idea is to build a desalination (海水淡化) plant on Mexico’s Sea of Cortez. The plant would take away salt from the water and supply that water to Arizona through a 200-mile pipeline (管道). Supporters say this could provide fresh water for about ten years.
Environmentalists say the desalination project would harm the planet in several ways. Some of the salt taken out of the Sea of Cortez might end up back in the ocean, harming wildlife. The pipeline would be harmful to land where people and animals live. And the desalination process uses lots of power. This would create greenhouse gases, which are causing the conditions that have led to Arizona’s water problems.
Margaret Wilder, a professor at the. University of Arizona, says the government should focus on cutting water demand (需求) rather than increasing supply. That would mean taking water-saving measures and controlling how many homes are built in the desert. “We need to start asking questions when people present us with unproblematic and carefree solutions to the water problem,’ says Wilder.
People in Tucson, Arizona, have found a solution to the city’s water shortage: rainwater Thousands of households are collecting it and using it for cooking, for drinking, and in their gardens.
1. Why did Scottsdale cut off the water supply to Rio Verde Foothills?A.The locals wasted plenty of fresh water | B.Mexico’s, Sea of Cortez has been, polluted |
C.The water level in Colorado River has fallen. | D.More and more people move to the community. |
A.It could improve people’s well-being. | B.It won’t solve the water shortage. |
C.It can’t meet the community’s needs. | D.It might be bad for the environment |
A.Increasing the water supply. | B.Taking action to save water. |
C.Making the most of rainwater. | D.Planting trees, on the river bank |
A.A newspaper. | B.A guidebook. | C.A diary. | D.A novel. |
【推荐1】There are a couple of ways to forecast the destructive potential of a hurricane so that people in the way can take adequate precautions (预防措施). Satellite images of cloud patterns can be analyzed to estimate peak wind speeds, but the estimates are often way off the mark. Specialized aircraft can fly into a storm to measure the winds directly, but the flights are costly.
Researchers at the Massachusetts Institute of Technology come up with a third way: listening to a storm underwater.
In a paper to be published in Geophysical Research Letters, Nicholas C. Makris and a former graduate student, Joshua D. Wilson, report a strong connection between the intensity (强度) of sound recorded by an undersea microphone in the mid-Atlantic and the wind power of a hurricane that passed over it. They say that such microphones, known as hydrophones, could be a safe and relatively inexpensive means of estimating hurricane force.
Dr. Makris and Dr. Wilson, who are now with Applied Physical Sciences Corporation, worked out the theory of underwater acoustic (声音的) monitoring of storms in a 2005 paper. “To be very frank with you, it’s a mystery what makes storms noisy underwater.” Dr. Makris said. The most popular idea currently is that it has something to do with oscillating air bubbles (气泡振动).
The researchers then went looking for experimental data to back their theory, and found it from a hydrophone placed at a depth of 2,500 feet by the National Atmospheric and Oceanic Administration. It happened that Hurricane Gert passed over the area in September 2009, and a hurricane-hunter plane directly measured the wind speed at the same time. The hydrophone data showed sound intensity rose when the storm’s outside wind “wall” passed over, and again when the inside wall, the most destructive part of the storm near the eye, passed over. “We got a beautiful connection,” Dr. Makris said, “between the hydrophone data and the actual wind speeds as measured by the aircraft.”
Dr. Makris is conducting additional experiments, working with the Mexican Navy off the west coast of Mexico. The eventual goal, he said, would be permanent hydrophones in known hurricane zones or temporary ones that could be easily laid by plane or ship in the path of a coming storm.
1. Compared with the traditional methods, the new way of measuring is_____.A.more expensive | B.more direct |
C.less accurate | D.less dangerous |
A.The scientists gained support from different fields. |
B.Dr. Makris and Dr. Wilson have figured out what makes storms noisy underwater. |
C.The relationship between sound intensity and the force of the hurricane has been found. |
D.There are several ways for people to forecast the force of the coming hurricane. |
A.To place permanent hydrophones in some zones. |
B.To collect more images of cloud patterns. |
C.To be secure in carrying out their experiments. |
D.To get more information from the hurricane-hunter planes. |
A.Ways to Stop the Destructive Force of a Hurricane. |
B.Measuring a Hurricane by Sound Underwater. |
C.Connection between the Intensity of Sound and the Wind Power of a Hurricane. |
D.Hydrophones, Safe but Expensive Means of Estimating Hurricane Force. |
【推荐2】When I was a young postdoctoral researcher at Cambridge, I met a bearded professor at a fancy dinner. He asked me, “So young man, what do you do?” I told him I was working on the genetics (遗传学) of childhood obesity (肥胖症). “Ha! Do you know what your problem is?” he replied. “You give fat people an excuse.”
The professor’s reply threw me. I was about to push back, when it occurred to me that this view was shared by much of society. Obesity is seen as a problem of physics; people just need to eat less and move more. But although how we get to our body weight is reliant on physics, the real question is why? Why do some people love food, while for others it’s simply fuel? Besides powerful societal and cultural influences, there are equally powerful genetic factors that influence our eating, and hence our body weight.
Large population-based studies, such as UK Biobank, a survey of nearly half a million adults, have helped to reveal the genetic architecture underlying differences in body size. Butthe childhood obesity data do not exist. And that’s a problem, because we know that children with obesity probably will grow into adults with obesity. Thus, understanding the genetics and natural history of childhood obesity will play a key role in its treatment and prevention.
Luckily, there is hope. D-CYPHR, a genetics research programme, is open to every child. It aims to create a truly inclusive research sample and investigate a range of conditions, for which obesity is a major contributing factor. D-CYPHR is ambitious and will face challenges in creating a truly inclusive research sample. But if it does, it will circumvent many of the problems in adult health research by building inclusivity in from the beginning.
You can help pioneer new treatments for millions of people by helping unlock the power hiding in your DNA. Now, a nationwide movement for ages 0—15 is being held and all you need to do is spit (吐) in a tube and complete a short health and lifestyle questionnaire.
1. What’s the tone carried in the professor’s reply?A.Dismissive. |
B.Sympathetic. |
C.Delighted. |
D.Admiring |
A.Limited size of participants. | B.Inaccurate sample analysis. |
C.Lack of data on childhood obesity. | D.Failure to map adults’ genetic code. |
A.Discuss. |
B.Face. |
C.Avoid. |
D.Create. |
A.To call for action. |
B.To draw a conclusion. |
C.To sum up the text. |
D.To criticize misconduct. |
【推荐3】Text messaging, or simply “texting”, which allows people to send and receive messages on mobile phones, becomes very popular today.
The advantages of texting are obvious. Texting helps to save money. If you have a few words to greet your families and friends on their birthdays or on some important festivals, sending messages can be cheaper than phone calling. Texting helps to save time. Even if you want to send a message to 100 people, you can do it one second. Texting helps you to “talk” to someone when he is too busy to answer the phone. Texting can also help you to “talk” to someone secretly if you don’t want others to hear what you are talking on the phone. These advantages are so amazing that many people are crazy about it. They hold mobile phones in hands all day long, send dozens of messages each day, and even text while driving or walking.
However, texting has its disadvantages. Junk messages may come into your mobile phone box now and then. When your phone box gets too full, you can’t receive any more messages. You may therefore miss some important information.
What’s more, if you don’t do texting properly, for example texting while driving or walking, it can be dangerous. It can cause injuries and even death. It was reported that about 6,000 people were killed and half a million were injured for this reason each year. In Fort Lee, a small town in New Jersey, USA, three people died because they walked into traffic while texting in 2011. Two researchers at Stony Brook University, New York found that texters are 60% more probably to have an accident than others. When people are texting, they don’t notice other people or things around them. To reduce traffic accidents, all drivers of the UN are now not allowed to text while driving. About 32 countries have passed laws restricting the use of mobile phones while driving.
Texting is a wonderful way of communication. However, only when we use it properly can we fully enjoy the fun it brings.
1. How many advantages of texting are mentioned in the passage?A.Two. | B.Three. | C.Four. | D.Five. |
A.Texters are easier to have an accident. |
B.6,000 people were killed and injured. |
C.Texting is a good way of communication. |
D.Many people text to greet families and friends. |
A.preventing | B.promoting | C.enjoying | D.making |
A.we should do less texting |
B.we should do texting properly |
C.texting is better than phone calling |
D.texting has many advantages |
【推荐1】Dear boss — You have always tried to attract young and youngish consumers, and our consultants have always come up with new ways to label them. I don’t need to remind you that “millennials” and, increasingly, “Gen Z” are our most important markets. The trouble is that coming up with rules to define a swathe of humanity is more art than science. It is liable to apply stereotypes. Luckily you have me, and I’m here to tell you that much of what is written about marketing to today’s most prized consumers is a myth.
Social media has just changed the ways people discover brands from viewing television, newspapers and magazines to surfing Instagram and TikTok; it has weakened the power of marketing as a whole. Such is the ease with which digital natives can fact-check our tricky marketing claims that it is getting harder to build brand loyalty. Online, communication is cheap and prices are readily Googled.
There is a similar temptation to think that physical shops no longer matter. Young consumers love their Amazon deliveries. But what works best is the seamless combination of the digital and physical worlds. Remember those online-only influencer-backed beauty brands like Glossier, which took the world by storm during the pandemic? It turns out that they struggle to get repeat business and have had to pair up with physical retailers. If we want to succeed, we need to offer the best of both physical and virtual worlds.
Gen Z will consider a brand’s sustainability and social impact, but considering something isn’t surrendering to it. They are never brand-slaved. It is chiefly youngsters who buy cheap “fast-fashion” outfits to wear once and then send to landfill. Also, youngsters care less for consumer boycotts than its virtue-signaling parents, thus open to various brands. No wonder, most brands originate from youngsters with duel identities of producers and consumers.
What determines the shopping mode of a generation is their mindset. In Gen Z, lies are easily exposed online, where everyone loves a takedown and hates hypocrisy. We are people just as our young customers are and people will always buy sincerity.
1. What is the article primarily warning readers against in marketing?A.The excessive use of digital advertising and ignoring traditional media. |
B.The use of influencers and social media platforms for product promotion. |
C.Focusing solely on Gen Z without considering other demographic groups. |
D.Relying on outdated perceptions of young consumer behaviors. |
A.Young consumers are less interested in brand loyalty. |
B.Digital natives can check out marketing claims. |
C.Young consumers prefer shopping in physical stores. |
D.Social media platforms are misguiding in brand establishment. |
A.Physical stores are becoming obsolete due to the rise of e-commerce. |
B.Young consumers only prefer online shopping and home deliveries. |
C.A combination of digital and physical retail experiences is most effective. |
D.Physical stores should be completely replaced by digital marketing strategies. |
A.They commit to social justice and boycott unethical brands. |
B.They consider a brand’s sustainability but are not controlled by it. |
C.They are indifferent to a brand’s quality and social influence. |
D.They only support brands that are created by their peers. |
【推荐2】BEUINO (Associated Press美联社) — China has a growing middle class, a tradition of expecting education and 21 million new babies every year. Selling educational toys should be easy.
While China may be the world's biggest toy maker, many of the best are exported. Department stores here do not have enough high quality toys. It said that the demand ibr educational toys is low. A US company, Baby-Care, is tiying to change that with a new way to sell toys in China.
Baby-Care works basically together with doctors in Beijing hospitals. People who join the company's "mother club" can get lectures and newsletters on baby and child development at no extra cost, if they agree to spend 18 dollars a month on the company's educational toys and childcare books.
"We want to build a seven year relationship, with those people." said Matthew J. Estes, Baby-Care's president. "It starts during pregnancy, when the anxiety and needs are highest." Baby-Care works on a one to one basis. Doctors, nurses, and teachers paid by Baby-Care advise parents, explain toys that are designed ibr children at each stage of development to age six.
Baby-Care opened its first store in China last June in a shopping center in central Beijing and another near Beijing Zoo. It plans to have 80 stores in China within six years.
It is a new model tor China and develops a market in young children's education and health that no other companies are in.
1. Which of the following is a fact according to the passage?A.Club members buy Baby-Care products for free child care advice. |
B.Doctors in Beijing help in making Baby-Care products. |
C.Parents are encouraged to pay S1K ibr club activities. |
D.Baby-Care trains Chinese doctors at no extra cost. |
A.opening stores in Beijing hospitals |
B.offering seven years courses on child care |
C.setting up children's education centers |
D.forming close relationships with parents |
A.Mother's Club in China |
B.Baby-Care and Doctors |
C.American Company Baby-Care |
D.Educational Toys in China |
【推荐3】China has a unique advantage that is recognized by the world: its huge market. China has a population of more than 1.4 billion, larger than the combined population of all developed countries today. It is predicted that in the next 15 years or so, China’s middle-income group will grow from 400 million to 800 million.
McKinsey Global Institute estimates that in 2020, 55 Chinese cities could be classified as high-income cities, covering 27 percent of China’s population. By 2030, the number of high-income cities in China will increase to 93, which will be home to 44 percent of the population.
China is the biggest engine of global growth and is expected to contribute to one-third of global growth this year.
China has recently announced a series of new measures to promote opening-up, including improving the protection mechanism (机制) for foreign investment rights and interests, further reducing the negative list for foreign investment access, and guaranteeing the national treatment of foreign-invested ventures. This once again shows China’s determination to build a market-oriented (以市场为导向的), law-based and international business environment.
China’s advantages are reflected in its comprehensive cost performance, including world-class infrastructure, complete industrial structure, long industry chains and the responsiveness of the government system, as well as its large number of entrepreneurs (企业家) and high-quality workers. These are competitive advantages that no other country has all of.
Statistics show that in the first 10 months of this year, 41,947 new foreign-invested enterprises were established in China, an increase of 32.1 percent year-on-year. It is fair to say that whoever gives up on the Chinese market is separating themselves from opportunities and the future. China brings energy, certainty and growth to a world that is in short supply of them as it enters a period of change. That explains China's continued appeal to the foreign business community.
1. According to Paragraphs 1&2, which of the following might the author agree with?A.China’s high-income cities will house 44 percent of the population in 2030. |
B.China’s population is larger than the population of all developing countries. |
C.China’s middle-income group will increase by 800 million in the next 15 years. |
D.China’s 27 percent population could be classified as low-income group in 2020. |
A.Protecting foreign investment rights and interests better. |
B.Reducing the negative list for foreign investment access. |
C.Announcing a series of new measures to promote opening-up. |
D.Ensuring the national treatment of foreign-invested ventures. |
A.The numerous entrepreneurs. | B.The world’s first-class facilities. |
C.The overall industrial structure. | D.The insufficient industry chains |
A.To persuade us to become entrepreneurs. |
B.To share information about Chinese market. |
C.To tell us how to improve China’s economy. |
D.To appeal to the foreign business community. |