What would the world be if there were no hunger? It’s a question that the late ecologist Donella Meadows would ask her students at Dartmouth College back in the 1970s. She set out to create a global movement. The result—an approach known as systems thinking—is now seen as essential in meeting big global challenges.
Systems thinking is crucial to achieving targets such as zero hunger and better nutrition because it requires considering the way in which food is produced, processed, delivered and consumed, and looking at how those things relate with human health, the environment, economics and society. According to systems thinking, changing the food system—or any other network—requires three things to happen. First, researchers need to identify all the players in that system; second, they must work out how they relate to each other; and third, they need to understand and quantify the impact of those relationships on each other and on those outside the system.
Take nutrition for example. The United Nations Food and Agriculture Organization tracked 150 biochemicals in food and various databases, which revealed the relationships between calories, sugar, fat, vitamins and the occurrence of common diseases. But using machine learning and artificial intelligence, network scientists propose that human diets consist of at least 26,000 biochemicals and that the vast majority are not known. This shows that we have some way to travel before achieving the first objective of systems thinking—which, in this example, is to identify more constituent parts of the nutrition system.
A systems approach to creating change is also built on the assumption that everyone in the system has equal power and status. But the food system is not an equal one. There have been calls for a World Food and Nutrition Organization, so that legally binding policies can be applied to all its members. Another way to address power imbalances is for more universities to do what Meadows did and teach students how to think using a systems approach.
A team of researchers has done just that, through the Interdisciplinary Food Systems Teaching and Learning program. Students from disciplines including agriculture, ecology and economics learn together by drawing on their collective expertise in tackling real-world problems, such as how to reduce food waste. Since its launch in 2015, the program has trained more than 1,500 students from 45 university departments.
More researchers, policymakers and representatives from the food industry must learn to look beyond their direct lines of responsibility and embrace a systems approach, as the editors of Nature Food advocate in their launch editorial. Meadows knew that visions alone don’t produce results, but concluded that “we’ll never produce results that we can’t envision”.
1. The passage is mainly about ________.A.how to conduct research efficiently | B.how to build a world food organization |
C.an approach to solving real-world problem | D.an approach to applying scientific findings |
A.artificial intelligence is more useful than traditional methods |
B.achieving systems thinking requires identifying more components |
C.we are unable to gain thorough understanding of our nutritious system |
D.some biochemicals are related with the occurrence of common diseases |
A.It is the only way of solving imbalance in our food system. |
B.It aims to urge the governments to carry out its food policies. |
C.It seeks to solve theoretical issues about food and nutrition |
D.It has cultivated many interdisciplinary talents since its launch. |
A.Results can’t be produced. | B.Vision brings about change. |
C.Action matters more than saying. | D.Systems thinking is too difficult to realize. |
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【推荐1】In the days before the Internet, critical thinking was the most important skill of informed citizens. But in the digital age, according to Anastasia Kozyreva, a psychologist at the Max Planck Institute of Human Development, and her colleagues, an even more important skill is critical ignoring.
As the researchers point out, we live in an attention economy where content producers on the Internet compete for our attention. They attract us with a lot of emotional and eye-catching stories while providing little useful information, so they can expose us to profit-generating advertisements. Therefore,we are no longer customers but products, and each link we click is a sale of our time and attention. Toprotect ourselves from this, Kozyreva advocates for learning the skill of critical ignoring, in which readers intentionally control their information environment to reduce exposure to false and low-quality information.
According to Kozyreva, critical ignoring comprises three strategies. The first is to design ourenvironments, which involves the removal of low-quality yet hard-to-resist information from around. Successful dieters need to keep unhealthy food out of their homes. Likewise, we need to set up a digital environment where attention-grabbing items are kept out of sight. As with dieting, if one tries to bank onwillpower not to click eye-catching “news”, he’ll surely fail. So, it’s better to just keep them out of sightto begin with.
The next is to evaluate the reliability of information, whose purpose is to protect you from false and misleading information. It can be realized by checking the source in the mainstream news agencies which have their reputations for being trustworthy.
The last goes by the phrase “do not feed the trolls.” Trolls are actors who internationally spread false and hurtful information online to cause harm. It may be appealing to respond to them to set the facts straight, but trolls just care about annoying others rather than facts. So, it’s best not to reward their bad behaviour with our attention.
By sharpening our critical ignoring skills in these ways, we can make the most of the Internet while avoiding falling victim to those who try to control our attention, time, and minds.
1. What can we learn about the attention economy from paragraph 2?A.It offers little information. | B.It features depressing stories. |
C.It saves time for Internet users. | D.It seeks profits from each click. |
A.To discuss the quality of information |
B.To prove the benefits of healthy food. |
C.To show the importance of environments. |
D.To explain the effectiveness of willpower. |
A.Reveal their intention. | B.Turn a deaf ear to them. |
C.Correct their behaviour. | D.Send hard facts to them. |
A.Reasons for critical thinking in the attention economy. |
B.Practising the skill of critical ignoring in the digital age. |
C.Maximizing the benefits of critical ignoring on the Internet. |
D.Strategies of abandoning critical thinking for Internet users |
【推荐2】Happy, angry, amazed—these are some of the emotions we like to express these days when we’re sending a message on our smartphones! That’s why many of us now add little pictures to our texts to brighten up someone’s mobile screen but we’re also using them as a quick way of telling someone how we’re feeling. Yes, emojis (表情符号) have become a popular tool for communication.
The emoji was first invented in Japan in the late 1990s and the word “emoji” comes from the Japanese words for “picture” and “character”. The number of different images has greatly increased since then and now we have a picture for nearly every mood or situation.
Why are emojis widely used today? Professor Vyv Evans says, “Increasingly, what we’re finding is that digital communication is replacing face-to-face talk in some ways. One of the reasons why emojis are so interesting is that they really do enable us to express our emotional selves much more effectively.”
Another advantage of emojis is that they are an international language—they don’t use words but tell a message with pictures so they can be easily understood whatever your native language is.
But as linguist (语言学家) Neil Cohn says, “To many, emojis are an exciting evolution (进化) of the way we communicate; but to others, they are linguistic Armageddon.” It does show by using emojis, there is a lot more to our communication than words alone, but does this also mean that the traditional writing will die out one day?
1. What is implied(暗示) in Paragraph 2?A.The emoji was first invented in Japan. |
B.The word “emoji” only means “picture” and “character”. |
C.More and more pictures are used to express our mood today. |
D.The number of emoji images will increase rapidly in the future. |
A.Emojis can never be misunderstood. |
B.Emojis are similar to some native languages. |
C.Emojis make us communicate more effectively. |
D.Emojis can replace face-to-face communication. |
A.The power of languages. |
B.The beauty of languages. |
C.The development of languages. |
D.The disappearance of languages. |
A. | B. |
C. | D. |
【推荐3】Like infectious diseases, ideas in the academic world are epidemic (传染的). But why some travel far and wide while equally good ones has been a mystery? Now a team of computer scientists has used an epidemiological model to simulate (模仿) how ideas move from one academic institution to another. The model showed that ideas originating at famous institutions caused bigger “epidemics” than equally good ideas from less famous places, explains Allison Morgan, a computer scientist at the University of Colorado Boulder.
“This implies that where an idea is born shapes how far it spreads,” says senior author Aaron Clauset.
Not only is this unfair— “it reveals a big weakness in how we’re doing science,” says Simon DeDeo, a professor of social and decision sciences at Carnegie Mellon university, who was not involved in the study. “There are many highly trained people with good ideas who do not end up at top institutions. They are producing good ideas, and we know those ideas are getting lost,” DeDeo says. “Our science, our scholarships, is not as good because of this.”
The Colorado researchers first looked at how five big ideas in computer science spread to new institutions. They found that hiring a new faculty member accounted for this movement a little more than a third of the time--and in 81 percent of those cases, transmissions took place from higher – to lower-prestige (声望) universities. Then the team simulated the spread of ideas using an infectious disease model and found that the size of an idea “epidemic” depended on the prestige of the originating institution.
The researchers’ model suggests that there “may be a number of quite good ideas that originate in the middle of the pack, in terms of universities.” Clauset says. There is a lot of good work coming out of less famous places. he says: “You can learn a huge amount from it, and you can learn things that other people don’t know because they’re not even paying attention.”
1. How did the scientists carry out their research?A.By making use of a model. | B.By analyzing previous data. |
C.By comparing different results. | D.By interviewing different people. |
A.All the people with higher education have good ideas. |
B.Some scholarships aren’t given to the right people. |
C.Most good ideas come from not-so-great institutions. |
D.People with higher education should work in top institutions. |
A.The causes of the results. | B.The importance of the research. |
C.The findings of the research. | D.The characteristics of big ideas. |
A.Spread good ideas as far as possible. |
B.Best ideas come from top institutions. |
C.Save good ideas from less famous places. |
D.Ideas from top institutions travel farther. |
【推荐1】Pricing is more than number; it’s series of integrated (综合的) strategies. For most businesses, managers put a great deal of effort into making and marketing their products, but where many fall short is in transforming the value they create into profits.
All too often critical pricing decisions prove ill-considered. Many companies base pricing primarily on their costs, leaving money on the table in the form of hidden profits. In reality they could make more if they focused instead on the value they deliver to customers. Baseball fans are willing to pay over $100 for a ticket stub (票根) for the baseball game in which Cal Ripkin broke Lou Gehrigs’ record of playing 2,160 games in succession. For them, these tickets have a collector’s value which far exceeds the admission cost charged that day to enter the ballpark.
A product’s cost simply represents the floor or minimum price that should be charged. Everything charged above that floor is obtained from the perceived value in the mind of the purchaser. Think about how diverse people are. It would be surprising to find two people who value the same product identically. Value is highly subjective and intensely personal. Thus a clearly inter-linking, data-backed value analysis is the key to developing a worthwhile pricing structure.
Adjusting your price with value and adopting multi-price mindset are the fundamentals of pricing for profits and growth. The traditional search for the perfect price has to be replaced with a multi-price mindset. One price simply is not the best. What is required is a series of strategies to benefit from each customer’s unique valuation of a product. For example, managers in Carribean attractions know vacationers from snow-covered Boston will value their hotel rooms more highly in January than those from sunny Florida. Therefore, they advertise their rooms for $350 a day in Boston newspapers if you ring up and use the promotional code “Boston”. But if you were to use the code “Florida” instead, you might get the same rooms for $250 a day—the price quoted Florida advertisements.
1. What needs improving for most businesses according to the author?A.Making products. | B.Expanding market. | C.Digging pricing. | D.Decreasing costs |
A.They root in personal preferences. | B.They vary with the market. |
C.They are often over-explored. | D.They are closely cost-related. |
A.The more prices offered, the more profits to be made. |
B.Businesses should outweigh pricing over anything else. |
C.Customers prefer to buy the same products at different prices. |
D.Proper pricing offers a shortcut to generating big new profits. |
A.To uncover challenges in business. | B.To blame casual pricing decisions. |
C.To decode the art of pricing. | D.To promote multi-price mindset. |
【推荐2】US food author M.F. K. Fisher once wrote about humans, “First we eat, then we do everything else.”
This is why each year we celebrate World Food Day, which falls on Oct. 16. But despite the importance of food around the world, food cultures often differ greatly from country to country. For example, things like chicken feet, duck heads, and pig brains are commonly eaten in Asia. If you asked most Westerners to try one of these things, though, the very thought would probably be enough to make them give up meat altogether.
At the same time, however, the majority of people in Western nations regard themselves as meat eaters. So, what could be the reason behind this double standard?
There are a number of possible answers to that question, yet one major reason could lie in recent cultural changes. During the mid-20th century and the years following it, eating most parts of an animal was common in many Western countries such as the UK—perhaps owing to rationing(定量配给) as a result of World War(1939-1945).
But later, during the 1960s and 70s, following the introduction of highways in the US and the UK, the popularity of supermarkets in those countries increased, wrote Francesco Burnett, author of Cultural History of Meat: 1900-The Present.
Thanks to the popularity and convenience of supermarkets which tend not to sell animal parts such as the head or limbs(四肢), the public’s attitude of meat soon shifted. “The ‘animal’ gradually disappeared from meat, and people’s ignorance about what animal the meat they ate came from increased.” Burnett added.
As a result, it’s believed that many Western cultures slowly began to view meat as simply a food product, rather than as something that came from an animal.
However, this theory may go even further back if we look at the words the English language uses to describe meat. “We ‘de-animalize’ certain foods that we eat by giving them different names,” Hal Herzog, author of Why It’s So Hard To Think Straight About Animals, told online magazine Grist. “We don’t say it’s cooked pig; we say it’s pork. And we don’t say hamburger is made of cow; we say it’s made of beef.”
So it seems that there’s not one simple answer to this question. When it comes to eating meat, however, perhaps we should simply just enjoy the taste.
1. The main purpose of the first three paragraphs is to ________.A.introduce various food cultures |
B.stress Westerners’ love for food |
C.show differences in Chinese and Western food cultures |
D.draw attention to Westerners ‘de-animalizing’ meat |
A.The words used to describe meat. | B.The rise of supermarkets. |
C.The need for a healthier lifestyle. | D.The introduction of highways. |
A.Blindness. | B.Fear. |
C.Misunderstanding. | D.Challenging. |
【推荐3】People on the Move
Technology
Edgar Vargas, TransPerfect
Edgar Vargas brings nearly ten-year experience supporting large-scale business to TransPerfect as the new president of Business Department. With both buy-side and sell-side knowledge, Vargas brings various skills set to the TransPerfect team.
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Roy Massey, Version 2
Version 2, a leader in advertising technology, names Roy Massey Vice President, Head of Media Development. Roy considers participation and profitability(盈利能力)important. Previous leadership roles include Dentsu, AudienceX, PMI 5 Media Inc. and RCM Group.
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Jennifer Lieser, Kaplan Marino
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Kellie Hawkins, KEA
Kellie Hawkins has become a worker at KEA. She will run the company’s Health. Social Services and Education practice. Kellie served as COO for National Health Foundation before and managed the health and human services practice for the Hawkins Company. She holds degrees from Howard University and the University of Southern California.
1. What can we know about Edgar?A.He is a beginner in large-scale business. |
B.He is a COO for National Health Foundation. |
C.He masters the skills of sales and purchasing. |
D.He thinks highly of the willingness to make profit. |
A.Edgar Vargas. | B.Roy Massey. |
C.Jennifer Lieser. | D.Kellie Hawkins. |
A.They all become leaders m new jobs. |
B.They all do well in their working field. |
C.They all have less working experience. |
D.They all have a good knowledge of laws. |