For anyone coming of age (成年) in the last 60 years, Lego has been a long-standing friend. The tiny plastic bricks that fit together have provided great pleasure for generations.
In 1932, Christiansen founded the construction toy company the Lego Group. By 1949, his company began producing tiny plastic building bricks that children seemed to love. Nine years later, the Lego bricks took shape. Lego also kept pace with technology. Through the 1980s, Lego sets began to include electric lights and sound-making equipment. But by 2003, Lego nearly went broke (破产) as the firm dealt with changing play habits. Kids were more interested in playing video games and surfing the Internet than playing with Lego bricks.
The company took quick action. Within 10 years, Lego achieved great success. It was mainly because of Lego’s Future Lab. The lab was made up of 50 or so researchers, scientists and designers. Their job was to invent new play experiences for children. To that end, the company joined hands with universities and others in the hope of finding out what kids wanted. And the effort finally paid off.
“From the youngest builders to adults, we have a Lego solution for every builder of any age, building skill and interest for any play occasion,” Amanda Madore, senior manager at Lego Systems Inc, said. “We focus on what the brand means to children—both physically and digitally—and we continue to serve their needs, so we believe our business potential is as limitless as our play material.”
Although Lego bricks have always been fun to play with, research has shown they can be central to a child’s education and cognitive acuity (认知敏锐度). Specifically, Lego bricks are an important tool that can help children with autism (自闭症). Research has found that children with autism become more social and communicative while playing with the bricks in group settings. Part of the reason is that Lego requires children to communicate, set rules, make decisions and work with others. In this sense, Lego bricks are hard to replace.
1. Why did the Lego Group face great challenges in the early 2000s?A.It failed to keep up with the times. | B.Its after-sale service was poor. |
C.Its original customers had grow up. | D.It paid too much attention to technology. |
A.The company mainly aims to attract kids. | B.Lego bricks are of really high quality. |
C.Lego bricks help deal with mental problems. | D.The company will satisfy individual needs. |
A.They can be regarded as a treatment. | B.They can promote communication. |
C.They can improve education systems. | D.They can take the place of other toys. |
A.When Lego became popular. | B.Why Lego has stood the test of time. |
C.What Lego has taught builders. | D.How Lego bricks were created. |
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【推荐1】Heat waves are becoming more common in parts of the United States — and that means more people running their air conditioners for longer. But those air conditioners can make the problem worse, giving off greenhouse gases as they work that contribute heavily to climate change.
SkyCool Systems is trying to break that cycle, using technology that promises to offer buildings an alternative means to cool down in a similar way to how the planet cools itself. “Our planet naturally cools itself by sending heat out in the form of infrared light (红外线) or radiation,” said Eli Goldstein, SkyCool’s cofounder and CEO. “We do this through rooftop panels, which look like solar panels but actually do the opposite, reflecting 97% of the sunlight that hits them and cooling the surface below,” said Goldstein.
SkyCool’s model involves fixing a network of pipes below those panels. These pipes are filled with water, which is kept cool by the panels and then flows into an air conditioning system. This process is designed to take pressure off the system’s cooling mechanism. And because the panels cool naturally and don’t need external power to function, it helps the entire system use less electricity.
A Grocery Outlet store in California, which has been using SkyCool’s system since last year, says it saw a marked drop in its electrical bills. Jesus Valenzuela, the store manager, estimates that the panels have saved his store roughly $3,000 a month.
But perhaps the biggest barrier to making the technology ubiquitous (无处不在的) is its relatively high cost. Increasing production could help bring the cost down, Goldstein said, particularly for developing countries in Asia and Africa where SkyCool hopes to eventually expand. For now, the company is focused on commercial applications of the technology, though it hopes to start setting up panels on the roofs of individual homes. “We’re just excited to be able to use this new technology for good,” Goldstein said.
1. How did Goldstein explain the way their rooftop panels work?A.By citing an expert’s words. | B.By making comparisons. |
C.By analyzing cause and effect. | D.By describing the process in detail. |
A.To store cold water to help cool the panels. |
B.To help ease the water pressure of the air conditioning. |
C.To power the panels by making use of flowing water. |
D.To feed cold water into the air conditioning system. |
A.It’s pretty effective. | B.It has increased sales for his store. |
C.It will go out of style quickly. | D.It will cost too much to set up. |
A.It’ll bring in a good profit for the company. | B.It’ll gain popularity in developed countries. |
C.It’ll take the place of air conditioners. | D.It’ll be accessible to common households. |
【推荐2】China is recognized as a world leader in the development of artificial intelligence(人工智能)and facial recognition systems. A Chinese company, the Beijing-based Hanwang Technology Ltd.. says it has created a new facial recognition system that can identify people even if they are wearing masks. Engineers at the company say their system is the first to be created to effectively identify people wearing face masks.
The company told a news agency that a team of 20 people built the system in about a month. The system is based on existing technologies developed over the past 10 years. The process involved adding a collection of about 6 million unmasked faces and a much smaller collection of masked faces, the company said.
The company is now selling two main kinds of products that use the new technology. One performs "single channel" recognition, which is designed to be used at the entrances to buildings.
The other product is a "multi-channel" recognition system that uses groups of surveillance(监视)cameras. It can identify individuals in a crowd of up to 30 people within a second.
"When people are wearing a mask that covers the mouth and the nose, the recognition rate can reach about 95%, which can ensure that most people can be identified." said Huang, vice president of the company. He added that the system's success rate for people not wearing a mask is about 99.5%.
However, the new system struggles to identify people wearing both a mask and sunglasses. "In this situation, all of the key facial information is lost. In such cases recognition is tough," Huang said
People were reacting differently to the new technology. While some citizens have beer against using such tools, the majority have accepted the technology as an effective way to decrease crime and catch criminals.
1. What did the company do to build the system?A.They only used the latest technology. | B.They gathered many face images. |
C.They employed hundreds of people | D.They spent about a decade building it. |
A.By recognizing one's nose. | B.By dividing people into groups. |
C.By using a lot of cameras. | D.By identifying individuals one by one. |
A.Doubtful | B.Negative. | C.Objective. | D.Critical. |
A.Say Good-bye to Face Masks |
B.Artificial Intelligence and Facial Recognition |
C.China—the First to Create Facial Recognition |
D.New Facial Recognition System to Identify People in Masks |
【推荐3】Robots that can cook are in growing demand in the United States. The increased demand comes at a time when restaurants are trying to put some distance between their workers and customers during the COVID-19.
In a few weeks, White Castle restaurants will test a robot arm that can cook French fries and other foods. The robot, called Flippy, is a product of Miso Robotics, a company based in Pasadena, California.
Robot food service was becoming popular even before the coronavirus pandemic (冠状病毒). Hospitals, college dining areas and other places tried to meet demand for food while keeping labor costs low. Robot chefs appeared at places like Creator, a restaurant in San Francisco. Now, some say, robots may become necessary for the food service industry. “I expect in the next two years you will see much more robotic adoption (采用) in the food field because of COVID-19,” Jain said.
Some people say, robots can lower the demand for labor. At the University of Arkansas for Medical Sciences in Little Rock, cafe workers used to spend six hours per day making salads, notes Tonya Johnson, the school’s director of nutrition services. But two years ago, the university added a Sally, a kind of robot that now makes around 40 salads per day. By adding Sally, the school was able to cut (消减) a job opening in its cooking staff. Johnson said, “I think the pandemic has made us realize how much we need more equipment like Sally.”
Miso Robotics’s co-founder and chief Buck Jordan said fast food restaurants are already having trouble finding workers, partly as a result of a losing population of young workers. Jordan added that his company’s position is that “automation (自动化) is not a choice”. He added, “You must automate in order to survive in the future.”
1. What do we know about Flippy?A.It is the brand of a company. | B.It can be used to cook foods. |
C.It is the name of a restaurant. | D.It can bring foods to customers. |
A.The development of robots. | B.The demand for food supplies. |
C.The serious shortage of labour force. | D.The increasing need for robot food service. |
A.He appreciates its functions. | B.He disapproves of its functions. |
C.He has some doubt about it. | D.He is not completely satisfied with it. |
A.Automation is a hard choice for food restaurants. |
B.Food services are becoming more and more worse. |
C.The number of young workers is becoming smaller. |
D.Food restaurants are less willing to employ workers. |
【推荐1】Cartoons suit the way we like information to be presented these days: graphically and in small amounts. We are used to cartoons and comic strips that take an ironic look at modern life or provide a bit of escapism. But recently we have seen an increase in the number of graphic novels: booklength comics with a single, continuous narrative. Historically, graphic novels were not popular outside France, Belgium, Japan, and the US. The exception is the worldwide popularity of a young reporter-detective from Belgium, Tintin.
The creation of the Belgian cartoonist Herge, The Adventures of Tintin first appeared in a Belgian newspaper in 1929. Each story appeared as a cartoon strip week by week, but soon after was republished in book form. One of the main attractions for readers was that they were taken to parts of the world they had never seen and probably never would: Russia, the Congo, America. Herge himself only traveled outside Belgium later in life, but his passion was educating his readers about other cultures and places.
Two things set Herge apart as a graphic novelist. The first was his technical drawing skills: with just a few simple lines he could communicate a particular facial expression or movement. The second was the careful research he put into his stories. In The Crab with the Golden Claws, Tintin follows an opium-smuggling ring to North Africa; in King Ottakar’s Scepter, he makes an attempt at a military coup in a central European country. While telling these stories, Herge also steered a fine line between serious topics and humor.
Tintin had more than his fair share of adventures, but perhaps the greatest is his joumey to the Moon, told in Destination Moon and Explorers on the Moon. Written in 1953, sixteen years before the first Moon landing, the stories show a remarkable eye for technical detail and feeling for the nature of space travel. In the early 1950s, few could imagine what it was like to be looking down at our planet from outer space. And that is Herge’s true gift: to understand what a place was like without ever having been there.
1. What can be learned about graphic novels from the passage?A.The Adventures of Tintin is the world’s first graphic novel. |
B.Most of them were just popular in several countries. |
C.They present information in small amounts. |
D.They mostly involve detective stories. |
A.The stories were created in Belgium, a European country. |
B.The stories were the first graphic novel published in book form. |
C.The stories used to be cartoon strips that appeared week by week. |
D.The stories enable them to learn about places they have never been to. |
A.Herge liked touching on serious topics |
B.Herge himself had a good sense of humor |
C.Herge based his stories on the research results |
D.Herge was expert at applying technical drawing skills |
A.He had been longing for a trip to the Moon. |
B.He never had any chance to leave Belgium for travelling. |
C.He could describe accurately those experiences he never had. |
D.He devoted himself to education before creating graphic novels. |
【推荐2】Young people’s career expectations have become more concentrated in fewer occupations over the past two decades though social media and technologies like Artificial Intelligence (AI) are developing rapidly, according to a report from the Organization for Economic Co-operation and Development (OECD). Traditional occupations from the 19th and 20th centuries, such as lawyers and police officers, continue to trap the imaginations of young people around the world as they did nearly 20 years ago.
The report, based on a latest survey of the 15-year-olds in 41 countries, said the career expectations of youngsters may be “antiquated and unrealistic”. Nearly half of young people around the world wish to work in just 10 of the most common professions. The surveys show that too many teenagers are ignoring, or don’t know, new types of jobs that are coming up, particularly as a result of digitalization (数字化). It is a concern that more young people than before appear to be picking their dream job from a small list of the most popular, traditional occupations, like teachers, lawyers or business managers.
The report found that among boys and girls who perform similarly in science, boys are more likely to expect to work in science and engineering. The top 10 occupations preferred by boys have changed very little since 2000 but girls are now more likely to want to be architects, police officers, and designers rather than hairdressers or writers.
The report also found a broader range of career expectations in countries with strong and firm occupational training for teenagers. For example, in Germany teenagers show a much wider range of career interests that better reflect patterns of labour market demands. More than a third of students in the UK report a lack of career advice at schools and colleges. Young people’s wishes are set as young as age seven, and do not change enough over time to meet demands.
1. What are the career expectations among young people like according to the report?A.Outdated. | B.Uncertain. | C.Purposeful. | D.Demanding. |
A.Puzzled. | B.Surprised. | C.Satisfied. | D.Worried. |
A.Strengthening the vocational training for teenagers. |
B.Offering more new types of occupations with high pay. |
C.Advertising new types of occupations on social media. |
D.Enriching the occupation imaginations of young people. |
A.New occupations for young people. | B.Young people’s career expectations. |
C.The occupational training for the young. | D.The difficult demands in labour market. |
【推荐3】Finland’s education system is considered one of the best in the world. Finland (芬兰) is not only the top European country but also competes with Asian giants like Shanghai, Singapore and South Korea. But what makes the educational system in this small country so different from others in the western world?
Until the 1960s Finland’s school system had been influenced largely by its neighbor, the Soviet Union. Most students left school after six years; some went on to private (私人的) schools. Only the wealthy ones got a better education. In the middle of the 1960s the Finnish government saw the need to reform and modernize (使现代化) their education system if they wanted to be internationally competitive.
Most of Finland’s schools get their money from the government. The people who are in charge of the education system, from teachers to officials are trained teachers, not politicians like in other countries.
Teachers work with their pupils in school as much as possible. When teachers are not with the pupils, they spend a lot of time in schools working on the curriculum and new projects.
All Finnish children, whether they come from the city or the country, whether from a rich or poor family, have the same chances in education. There are not so many differences between the wealthy and poor, as in America or other western European countries. Education experts say that there is very little difference between very good and the worst students. Two thirds of Finnish pupils move on to higher education, the highest rate (比率) in the European Union.
1. What did the Finland government do in the middle of the 1960s?A.They encouraged students to go to private school. |
B.They lengthened preschool education. |
C.They reformed the school system. |
D.They learned modern education from neighboring countries. |
A.the children in Finland attend preschool at the age of six |
B.the children in Finland are educated equally |
C.the school system in Finland is better than that in Singapore |
D.the school equipment in Finland doesn’t meet international standards |
A.the school system in Finland has been very successful |
B.Asian countries are successful in school education |
C.students in these places are better than those in European countries |
D.the educational system in Asia is different from that in the western world |
A.What Differences European Schools Have | B.Why Finland’s School System Has Changed |
C.What Good Schools Provide Students With | D.Why Finland’s School System Is Successful |