Kathy managed to
Decades later, I watched my own
“The best thing
When I was finally able to
A.what | B.how | C.which | D.where |
A.food | B.nest | C.friend | D.family |
A.joy | B.horror | C.disappointment | D.satisfaction |
A.pleasure | B.sadness | C.treasure | D.sense |
A.forgive | B.comfort | C.help | D.delight |
A.parent | B.home | C.master | D.life |
A.imagine | B.suppose | C.doubt | D.believe |
A.birds | B.happiness | C.worries | D.children |
A.parents | B.birds | C.interests | D.games |
A.first | B.best | C.last | D.happiest |
A.catch | B.find | C.buy | D.have |
A.Suddenly | B.Fortunately | C.Then | D.However |
A.announced | B.said | C.told | D.hoped |
A.in | B.about | C.of | D.on |
A.day | B.place | C.way | D.story |
A.floated | B.dived | C.settled | D.went |
A.think | B.speak | C.interrupt | D.explain |
A.came up | B.turned up | C.turned out | D.matched up |
A.known | B.fastened | C.connected | D.introduced |
A.right | B.wrong | C.silly | D.mad |
But have you ever notice the smell? Unless it is bad, the answer is likely to be no. But while a shop’s scent may not be outstanding compared with sights and sounds, it is certainly there. And it is providing to be an increasing powerful tool in encouraging people to purchase.
A brand store has become famous for its distinctive scent which floats through the fairly dark hall and out to the entrance, via scent machines. A smell may be attractive but it may not just be used for freshening air. One sports goods company once reported that when it first introduced scent into its stores, customers’ intension to purchase increased by 80 percent.
When it comes to the best shopping streets in Pairs, scent is just as important to a brand’s success as the quality of its window displays and goods on sales. That is mainly because shopping is a very different experience to what it used to be.
Some years ago, the focus for brand name shopping was on a few people with sales assistants’ disproving attitude and don’t-touch-what-you-can’t-afford displays. Now the rise of electronic commerce (e-commerce) has opened up famous brands to a wider audience. But while e-shops can use sights and sounds, only bricks-and-mortar stores (实体店) can offer a full experience from the minute customers step through the door to the moment they leave. Another brand store seeks to be much more than a shop, but rather a destination. And scent is just one way to achieve this.
Now a famous store uses complex man-made smell to make sure that the soft scent of baby powder floats through the kid department, and coconut (椰子) scent in the swimsuit section. A department store has even opened a new lab, inviting customers on a journey into the store’s windows to smell books, pots and drawers, in search of their perfect scent.
1. According to the passage, what is an increasingly powerful tool in the success of some brand store?
A.Friendly assistant. | B.Unique scents. |
C.Soft background music. | D.Attractive window display. |
A.show the advantages of brick-and-mortar stores |
B.urge shop assistants to change their attitude |
C.push stores to use sights and sounds |
D.introduce the rise of e-commerce |
A.a platform that exhibits goods |
B.a spot where travelers like to stay |
C.a place where customers love to go |
D.a target that a store expects to meet |
A.compare and evaluate | B.examine and assess |
C.argue and discuss | D.inform and explain |
Environment Awareness Week
Regal Convention Centre,Halls 1-4
24-30 March 2011 10:00 am-9:00 pm
Free admission for all!
Save the environment,Save our future
Our environment needs help.With the participation of more than 50 organizations,Environment Awareness Week is the biggest public education event dedicated to environmental protection and conservation.Don’t miss it! Come and know more about:
The Threats to Earth (Hall 1) – What is global warming? How serious is pollution? Learn about different environmental problems from our university students.Protect our environment!
The Search for renewable Energy (Hall 2) – can we get electricity from wind,solar energy,waves,rivers and underground heat? Get the answers from Solar Ace,Tefron,Touch Wind Resources and other participants.
The Quest for Fresh water (Hall 3) – is the shortage of freshwater worsening? What are Singapore’s solutions for treating wastewater? Hear from Flow Technologies,HydroMax Solutions and other participants.
The 3 Rs and Save Earth (Hall 4) – How can we REDUCE,REUSE and RECYCLE to cut down household wastes? Find out from the Global Gala Network,Green Earth Foundation and other participants.
For more information,please call Mr.Philip Koh at 65531188,send an email to Mrs.Daisy Soh at daisy_soh@ief.org or visit the events web at http://www.ief.org/caw
1. The main aim of Environment Awareness Week is to ________.
A.educate the public on protecting the environment |
B.discuss global warming and other environmental problems |
C.explain ways for producing freshwater to save the environment |
D.learn about renewable energy sources that protect the environment |
A.Global Gaia Network |
B.Clean Energy Agency |
C.Green Earth Foundation |
D.Global Environment Fund |
A.It will last a week and the halls will be open 11 hours a day. |
B.You can send an email to Mrs.Daisy Soh for more information. |
C.Each hall charges the same amount of money as the other. |
D.Lectures in Hall 1 will be given by university students. |
Dr.Rick Essner, who has been studying tailed frogs for the past few years, says, “ I’ve looked at thousands of jumps and have never seen them land on their feet like other frogs.” Most of the time, tailed frogs land on their stomachs and then bring their back legs in to prepare for another jump.
Essner forst noticed these frogs because of the way they swim. Other frogs kick both of their back legs at the same time. But when a tailed frog swims, it pushes first with one leg and then the other.
To try to find out why tailed frogs bellyflop, Essner and other scientists collected and filmed different kinds of frogs. They found that all of the frogs start their jumps the same way: they hold out their legs. The change comes in the landing. Tailed frogs can't move their back legs as quickly as other frogs do. Maybe they don’t need to. Tailed frogs live around water and quickly jump into the water to escape danger.
Early frogs developed around watery areas and could jump quickly into the water to escape danger. Scientists think those frogs blended in with (与…融合在一起) the green plants on the side of the rocky rivers, just like today’s tailed frogs. “Iwould guess that other animals would have problems detecting them, ” explains Essner. When other animals find those early frogs, the frogs could jump into the river. They didn’t need to continue hopping.
Tailed frogs and other kinds of frogs went their own ways about 200 million years ago. Tailed frogs stayed by rivers. Other kinds of frogs moved to places where new hopping skills allowed them to survive.
1. What’s special about the detailed frog ?
A.It has a long tail |
B.It jumps on one foot |
C.It stars its jump differently |
D.It lands differently from other frogs. |
A.They have never left the water to live . |
B.They have trouble in holding out their legs |
C.Their back legs can’t catch up while jumping.. |
D.Their front legs develop better than the back ones. |
A.eating | B.killing |
C.using | D.discovering |
A.jump into the water for protection |
B.hop around quickly |
C.hide in the green plants near the river |
D.jump into the rock |