1 . No one knows for sure when advertising first started.It is possible that it grew out of the discovery that some people did certain kinds of work better than others did them.That led to the concept of specialization，which means that people would specialize，or focus，on doing one specific job.
Let’s take a man we’ll call Mr.Fielder，for example.He did everything connected with farming.He planted seeds，tended the fields，and harvested and sold his crops.At the same time，he did many other jobs on the farm.However，he didn’t make the bricks for his house，cut his trees into boards，make the plows(犁), or any of the other hundreds of things a farm needs.Instead，he got them from people who specialized in doing each of those things.
Suppose there was another man we shall call Mr.Plowright.Using what he knew about farming and working with iron，Mr.Plowright invented a plow that made farming easier.Mr.Plowright did not really like farming himself and wanted to specialize in making really good plows.Perhaps，he thought，other farmers will trade what they grow for one of my plows.
How did Mr.Plowright let people know what he was doing？Why，he advertised，of course.First he opened a shop and then he put up a sign outside the shop to attract customers.That sign may have been no more than a plow carved into a piece of wood and a simple arrow pointing to the shop door.It was probably all the information people needed to find Mr.Plowright and his really good plows.
Many historians believe that the first outdoor signs were used about five thousand years ago.Even before most people could read，they understood such signs.Shopkeepers would carve into stone，clay，or wood symbols for the products they had for sale.
A medium，in advertising talk，is the way you communicate your message.You might say that the first medium used in advertising was signs with symbols.The second medium was audio，or sound，although that term is not used exactly in the way we use it today.Originally，just the human voice and maybe some kind of simple instrument，such as a bell，were used to get people’s attention.
A crier，in the historical sense，is not someone who weeps easily.It is someone，probably a man，with a voice loud enough to be heard over the other noises of a city.In ancient Egypt，shopkeepers might hire such a person to spread the news about their products.Often this earliest form of advertising involved a newly arrived ship loaded with goods.Perhaps the crier described the goods，explained where they came from，and praised their quality.His job was，in other words，not too different from a TV or radio commercial in today’s world.
1. What probably led to the start of advertising?

A．The discovery of iron.

B．The specialization of labor.

C．The appearance of new jobs.

D．The development of farming techniques.

2. To advertise his plows，Mr.Plowright________.

A．praised his plows in public

B．placed a sign outside the shop

C．hung an arrow pointing to the shop

D．showed his products to the customers

3. The writer makes up the two stories of Mr.Fielder and Mr.Plowright in order to________.

A．explain the origin of advertising

B．predict the future of advertising

C．expose problems in advertising

D．provide suggestions for advertising

4. In ancient Egypt，a crier was probably someone who ________.

A．owned a ship

B．had the loudest voice

C．ran a shop selling goods to farmers

D．functioned like today’s TV or radio commercial

5. The last two paragraphs are mainly about ________.

A．the history of advertising

B．the benefits of advertising

C．the early forms of advertising

D．the basic design of advertising

2 .        In the more and more competitive service industry, it is no longer enough to promise customer satisfaction. Today, customer “delight” is what companies are trying to achieve in order to keep and increase market share.

It is accepted in the marketing industry, and confirmed by a number of researches, that customers receiving good service will promote business by telling up to 12 other people; those treated badly will tell their tales of woe to up to 20 people. Interestingly, 80 percent of people who feel their complaints are handled fairly will stay loyal.

New challenges for customer care have come when people can obtain goods and services through telephone call centers and the Internet. For example, many companies now have to invest (投资) a lot of money in information technology and staff training in order to cope with the “phone rage”—caused by delays in answering calls, being cut off in mid-conversation or let waiting for long periods.

“Many people do not like talking to machines,” says Dr. Storey, Senior Lecturer in Marketing at City University Business School. “Banks, for example, encourage staff at call centers to use customer data to establish instant and good relationship with them. The aim is to make the customer feel they know you and that you can trust them —the sort of comfortable feelings people have during face-to-face chats with their local branch manager.”

Recommended ways of creating customer delight include: under-promising and over-delivering (saying that a repair will be carried out within five hours, but getting it done within two); replacing a faulty product immediately; throwing in a gift voucher (购物礼券) as an unexpected “thank you” to regular customers; and always returning calls, even when they are complaints.

Aiming for customer delight is all very well, but if services do not reach the high level promised, disappointment or worse will be the result. This can be eased by offering an apology and an explanation of why the service did not meet usual standards with empathy (for example, “I know how you must feel”), and possible solutions (replacement, compensation or whatever fairness suggests best meets the case).

Airlines face some of the toughest challenges over customer care. Fierce competition has convinced them that delighting passengers in an important marketing tool, while there is great potential for customer anger over delays caused by weather, unclaimed luggage and technical problems.

For British Airways staff, a winning telephone style is considered vital in handling the large volume of calls about booking and flight times. They are trained to answer quickly, with their name, job title and a “we are here to help” attitude. The company has invested heavily in information technology to make sure that information is available instantly on screen.

British Airways also says its customer care policies are applied within the company and staff are taught to regard each other as customers requiring the highest standards of service.

Customer care is obviously here to stay and it would be a foolish company that used slogans such as “we do as we please.” On the other hand, the more customers are promised, the greater the risk of disappointment.

1. We can learn from Paragraph 2 that__________.

A．complaining customers are hard to satisfy

B．unsatisfied customers receive better service

C．satisfied customers catch more attention

D．well-treated customers promote business

2. The writer mentions “phone rage” (Paragraph 3) to show that__________.

A．customers often use phones to express their anger

B．people still prefer to buy goods online

C．customer care becomes more demanding

D．customers rely on their phones to obtain services

3. What does the writer recommend to create customer delight?

A．Calling customers regularly

B．Giving a “thank you” note

C．Delivering a quicker service

D．Promising more gifts

4. If a manager should show his empathy (Paragraph 6), what would he probably say?

A．“I know how upset you must be.”

B．“I appreciate your understanding.”

C．“I’m sorry for the delay.”

D．“I know it’s our fault.”

5. Customer delight is important for airlines because__________.

A．their telephone style remains unchanged

B．they are more likely to meet with complaints

C．the services cost them a lot of money

D．the policies can be applied to their staff

6. Which of the following is conveyed in this article?

A．Face-to-face service creates comfortable feelings among customers

B．Companies that promise more will naturally attract more customers

C．A company should promise less but do more in a competitive market

D．Customer delight is more important for airlines than for banks

3 . Below is a selection about Guinness (吉尼斯) World Records.
Top 6 Unusual Guinness World Records
♦ Fastest 100 m running on all fours
The 2008 Guinness World Records Day was, according to CWR, their biggest day of record-breaking ever, with more than 290.000 people taking put in record attempts in 15 different countries. Kenichi Ito’s record attempt was port of this special day. He is just another example of Japanese with “super powers”. His “super power” is to run with great speed on all fours. Kenichi Ito ran 100 m on all fours in 18.58 seconds. The Japanese set this record at Setagaya Kuritsu Sogo Undojyo, Tokyo, in 2008.
♦ Most people inside a soap bubble
The Discovery Science Center in Santa Ana, Califomia celebrated this year the 15th anniversary of the Bubble (泡泡) Festival. A bubble’s math principles and science were presented and demonstrated at the three-week-long exhibition. The intriguing Bubble Show was also part of the program. Fan Yang and Deni Yang impressed the audience with their awesome skills for bubble making. The Yang family cooperated with the Discovery Science Center to set a new Guinness World Record for mow people inside a scup bubble and they succeeded.
The family that has been working with soap bubbles for 27 years created a huge soap bubble and got 118 people inside it. The record was set on April 4, 2011.
♦ Longest ears on a dog
A bloodhound from Illinois has the longest ears ever measured a dog. The right ear is 13.75 inches long and the left one 13.5 inches. The dog named Tigger earned this title in 2004 and is owned by Christina and Bryan Flessner.
Mr. Jeffries is the previous record holder of this title. Each of his ears measured approximately 11.5 inches long. His grandfather used to hold this amazing world record, but when he died Mr.Jeffries look over.
♦ Most living generations
Did you ever wonder what is the Guinness World Record for most living generation in one family? Seven is the answer.
The ultimate authority on record-breaking mentions on the website that the youngest great-great- great-great grandparent of this family was Augusta Bung “aged 109 years 97 days, followed by her daughter aged 89, her granddaughter aged 70, her great grand-daughter aged 52, her great-great grand-daughter aged 33 and her great-great-great granddaughter aged 15 on the birth of her great-great-great-great grandson on January 21, 1989”.
♦ Most T shirts worn at once
Believe it or not, there is a record also for this category. Krunoslav Budiseli set a new world record on May 22, 2010 for wearing 245 T-shirts at the same time. The man from Croatia was officially recognized as the new record holder by Guinness World Records after he managed to put on 245 different T-shirts in 1ess than two hours. The T-shirts weighted 68 KG and Budiseli said he began struggling around T-shirt No. 120. He dethroned the Swedish Guinness record holder who wore 238 T-shirts.
♦Heaviest pumpkin
Guinness World Records confirmed on October 9. 2010 that a gigantic pumpkin (南瓜) grown in Wisconcin was officially the world’s heaviest. It weighed 1,810 pounds 8 ounces and was unveiled by Chris Stevens at the Stillwater Harvest Festival in Minnesota. Stevens’ pumpkin was 85 pounds heavier than the previous record, another huge pumpkin grown in Ohio. The proud farmer said his secret is a precise of rain, cow mature, good soil, sea grass and fish emulsion. Some of the world’s heaviest pumpkins, including the record bolder, were on public display at the Bronx Botanical Gardens in New Yost for a dozen days.
1. Why is Kenichi Ito described as a man with a “super power”?

A．He set a good example to all Japanese.

B．He made record attempts in 15 different countries.

C．He set a new record for “Fastest 100 m running on all fours”.

D．He participated in the 2008 Guinness World Records Day activities.

2. Jeffries is the name of______.

A．the owner of the dog with the longest ears

B．the grandfather of the dog with the longest ears

C．the present holder of the record for “Longest ears on a dog”

D．the former holder of the record for “Longest ears on a dog”

3. How many T-shirts had Krunoslav Budiseli put on before he felt it difficult to go on?

A．68.

B．120.

C．238.

D．245.

4. According to the given information, which Guinness World Record was most recently set?

A．The record for “Most people inside a soup bubble”.

B．The record for “Most living generations”.

C．The record for “Most T-shirts worn at once”.

D．The record for “Heaviest pumpkin”.

4 . I was in a rush as always, but this time it was for an important date I just couldn’t be late for! I found myself at a checkout counter behind an elderly woman seemingly in no hurry as she paid for her groceries. A PhD student with not a lot of money, I had hurried into the store to pick up some flowers. I was in a huge rush, thinking of my upcoming evening. I did not want to be late for this date.
We were in Boston, a place not always known for small conversation between strangers. The woman stopped unloading her basket and looked up at me. She smiled. It was a nice smile ---warm and reassuring ---- and I returned her gift by smiling back.
“Must be a special lady, whoever it is that will be getting those beautiful flowers,” she said.
“Yes, she’s special,” I said, and then to my embarrassment, the words kept coming out. “It’s only our second date, but somehow I am just having the feeling she’s ‘the one’. Jokingly, I added, “The only problem is that I can’t figure out why she’d want to date a guy like me.”
“Well, I think she’s very lucky to have a boyfriend who brings her such lovely flowers and who is obviously in love with her,” the woman said.” “My husband used to bring me flowers every week –even when times were tough and we didn’t have much money. Those were incredible(难以置信的) days; he was very romantic and – of course – I miss him since he’s passed away.”
I paid for my flowers as she was gathering up her groceries. There was no doubt in my mind as I walked up to her. I touched her on the shoulder and said, “You were right, you know. These flowers are indeed for a very special lady.” I handed her the flowers and thanked her for such a nice conversation.
It took her a moment to realize that I was giving her the flowers I had just bought. “You have a wonderful evening,” I said. I left her with a big smile and my heart warmed as I saw her smelling the beautiful flowers.
I remember being slightly late for my date that night and telling my girlfriend the above story. A couple of years later, when I finally worked up the courage to ask her to marry me, she told me that this story had helped to seal it for her –that was the night that I won her heart.
1. Why was the writer in a hurry that day?

A．He was to meet his girlfriend.

B．He had to go back to school soon.

C．He was delayed by an elderly lady.

D．He had to pick up some groceries.

2. What does the underlined phrase “her gift”(Paragraph 2) refer to?

A．Her words.	B．Her smile.
C．Her flowers.	D．her politeness.

3. Why did the writer give his flowers to the elderly lady?

A．She told him a nice story.

B．She allowed him to pay first.

C．She gave him encouragement.

D．She liked flowers very much.

4. What can you learn from the story?

A．Flowers are important for a date.

B．Small talk is helpful.

C．Love and kindness are rewarding.

D．Elderly people deserve respecting.

5 . Below is a discussion on a website.

http://www.TalkingPoints.com/
Stuck on a desert     island?
Started on 23rd April by Steve Posts 1 – 7 of 42
Post 1 Steve USA	Hi, everyone. What would you miss most and least if you were stuck on a desert island? For me, it would be the changing seasons in New England. I guess this will sound stupid but I’d probably miss the rain, too. I wouldn’t miss getting up at six every day to go to work, though! What about you?
Post 2 Tomas Germany	Good question. Steve, I think I’d miss different types of bread, and shopping at the supermarket. I’d miss the food most. What would I miss least? My mobile phone---I’d like to be completely quiet --- at least for a little while
Post 3 Paola Italy	I would miss the company of people because I know I’d like to have someone to share experiences with. I’d go mad on my own. And I sure wouldn’t miss junk mail(垃圾邮件) --- I hate coming home every evening and a pile of junk mail in my post box.
Post 4 Miko Japan	Hi, I would miss Manga cartoon, the internet and Japanese food, like sushi. I’d also miss TV shows and shopping for clothes… In fact, I’d miss everything.
Post 5 Roger UK	I would miss my daily newspaper and listening to the news on TV and radio. I’d feel very cut off if I didn’t know what was happening in the world. What I’d miss least would be traffic jams in the city, particularly my journey to work.
Post 6 Jayne	Why hasn’t anyone mentioned their family? I’d be lost without my husband and two kids. They’re the most important for me. And I can’t get started in the morning without a cup of black coffee. I wouldn’t miss doing the housework!
Post 7 Jaime Mexico	It would have to be music. I couldn’t live without my music. I wouldn’t miss going to school at all or doing homework!

1. Who would miss his or her family most?

A．Jaime

B．Jayne

C．Miko

D．Paola.

2. Which of the following people would feel most uncomfortable without the news media?

A．Steve.

B．Jaime

C．Roger.

D．Tomas

3. How many of them mentioned that they would miss food or drink?

A．One

B．Two

C．Three

D．Four

6 .    Adrian’s “Amazing Race” started early when his parents realized that he, as a baby, couldn’t hear a thing, not even loud noises. In a special school for the hearing-impaired, he learned sign language and got to mix with other disabled children. However, the sight of all the disabled children communicating with one another upset his mother. She wanted him to lead a normal life. So after speaking to an advisor, she sent him to private classes where he learned to read lips and pronounce words.

Later on, Adrian’s parents decided to send him to a regular school. But the headmaster tried to prevent them from doing so, saying regular school couldn’t take care of a special needs students. His parents were determined to take the risk and push him hard to go through his work everyday because they wanted to prove that, given the opportunity, he could do anything. Adrian made the grade and got accepted. It was a big challenge. The pace(节奏) was faster so he had to sit at the front of the class and really pay attention to the teacher, which wasn’t always easy. But he stuck to it and did a lot of extra work after school.

The efforts made by Adrian and his parents paid off. Adrian graduated with good grades and got into a top high school. He also achieved a lot in life outside school. He developed a love for the outdoors and went to Nepal to climb mountains. He even entered the World Yacht Race 05/06—being the first hearing-impaired Asian to do so.

But none of these achievements would have been possible without one of the most important lessons from his mother.” “If you believe in yourself and work hard, you can achieve great results.” she often said.

1. How did Adrian communicate with other children in the special school?

A．By speaking.	B．By using sign language.
C．By reading lips.	D．By making loud noises.

2. Adrian’s parents decided to send him to a regular school because          .

A．they wanted him to live a normal life

B．they wanted to prove the headmaster wrong

C．he wouldn’t mix with other disabled children

D．he wasn’t taken good care of in the special school

3. How did Adrian finally succeed in his study?

A．He did a lot of outdoor activities.

B．He was pushed hard to study every day.

C．He attended private classes after school.

D．He worked very hard both in and after class.

4. Why is Adrian’s life described as an “Amazing Race”?

A．He did very well in his study.

B．He succeeded in entering a regular school.

C．He reached his goals in spite of his disability.

D．He took part in the World Yacht Race 05/06.

7 . Cathy,Jason,Kate,Wayne和Frank各自打算订一份杂志。第1至5题是他们的个人情况介绍。阅读下面六种杂志的简介(A、B、C、D、E和F)，选出符合各人需要的最佳选项，并在答题纸上将该选项标号涂黑。选项中有一项是多余选项。
1. A young mother raising her first child, Cathy tries to spend as much time as she can playing with her baby girl. She is eager to get more knowledge of child development and to better understand how young children look at the world.
2. Jason is a successful young businessman. He travels widely and enjoys adventures and challenges. Having been to many different countries, Jason is still looking for new places to visit. His biggest dream is to see every corner of the world before he retires.
3. Smart and pretty, Kate is very popular among her friends. She takes great care of how she looks and has a great interest in fashion and the lifestyle of famous people. Besides, she also enjoys reading articles written specially for young girls.
4. Wayne teaches science in a middle school. He not only wants his students to know more about modern science, but also tries hard to develop a curiosity about nature among his students. He is gathering materials for his students to read.
5. Frank is the father of a 10-year-old boy. He believes that in this fast-developing world parents should prepare their children for lifelong learning at an early age. Therefore, in his opinion, the most important skill for children to learn is to discover things on their own. He is looking for a magazine for his son.
A

Seventeen Seventeen provides advice and encouragement for masses of young girls. Although its primary focus is fashion and famous people, this teen magazine offers more. Mixed among the latest styles, you’ll find short but interesting articles. Topics range from beauty to the risks of drinking. Price:$22.95($3.83/issue)

B

Muse Muse seeks to stimulate, delight, and challenge every curious child between the ages of 13 and 16. Produced by the editors and publishers of Cricket, Muse features articles on space, genetics, lasers, rain forests, computers, physics, math, earth sciences, and almost everything else in the universe. Price:$32.97($3.66/issue)

C

WONDERTIME WONDERTIME is a new magazine from the editors of FamilyFun, devoted to helping parents develop children’s love of learning. A blend of how and why, WONDERTIME inspires parents to see the world through the eyes of their children. WONDERTIME mixes playful activities with scientific knowledge about how children develop physically, socially, intellectually, creatively, and emotionally. Price:$10.00($1.00/issue)

D

National Geographic Adventurer A new magazine from National Geographic,National Geographic Adventurer is intended for a generation of active men and women who seek new & challenging ways to explore and experience the world. The magazine offers an exciting mix of great photography and interesting articles. Features focus on best adventure stories, travel destinations, sports and more. Price:$14.95($1.50/issue)

E

FamilyFun What does family fun mean to you? Crafts? Recipes? Party ideas? FamilyFun magazine dishes up these and more interesting activities in over 180 colorful pages. Aimed at parents with young children, this energetic magazine promises to enrich the lives of families. Reviews of computer games, books, videos, and DVDs, written by experts, help parents feel up to the minute. Price:$9.95($0.99/issue)

F

Kids Discover To help children aged 6 to 12 become lifelong learners, each issue of Kids Discover looks into a single topic in science or social studies which children of this age group have a great interest in. The combination of exciting color photography, lovely pictures and informative kid-friendly text engages readers with attractive content. Price:$26.95($2.25/issue)

8 . I began working in journalism when I was eight. It was my mother’s idea. She wanted me to “make something” of myself, and decided I had better start young if I was to have any chance of keeping up with the competition.

With my load of magazines I headed toward Belleville Avenue. The crowds were there. There were two gas stations on the corner of Belleville and Union. For several hours I made myself highly visible, making sure everyone could see me and the heavy black letters on the bag that said THE SATURDAY EVENING POST. When it was suppertime, I walked back home.

“How many did you sell, my boy?” my mother asked.

“None.”

“Where did you go?”

“The corner of Belleville and Union Avenues.”

“What did you do?”

“Stood on the corner waiting for somebody to buy a Saturday Evening Post.”

“You just stood there?”

“Didn’t sell a single one.”

“My God, Russell!”

Uncle Allen put in, “Well, I’ve decided to take the Post.” I handed him a copy and he paid me a nickel(五分镍币). It was the first nickel I earned.

Afterwards my mother taught me how to be a salesman. I would have to ring doorbells, address adults with self-confidence, and persuade them by saying that no one, no matter how poor, could afford to be without the Saturday Evening Post in the home.

One day, I told my mother I’d changed my mind. I didn’t want to make a success in the magazine business.

“If you think you can change your mind like this,” she replied, “you’ll become a good-for-nothing.” She insisted that, as soon as school was over, I should start ringing doorbells, selling magazines. Whenever I said no, she would scold me.

My mother and I had fought this battle almost as long as I could remember. My mother, dissatisfied with my father’s plain workman’s life, determined that I would not grow up like him and his people. But never did she expect that, forty years later, such a successful journalist as me would go back to her husband’s people for true life and love.

1. Why did the boy start his job young?

A．He wanted to be famous in the future.

B．The job was quite easy for him.

C．His mother had high hopes for him.

D．The competition for the job was fierce.

2. From the dialogue between the boy and his mother, we learn that the mother was _______.

A．excited

B．interested

C．ashamed

D．disappointed

3. What did the mother do when the boy wanted to give up?

A．She forced him to continue.

B．She punished him.

C．She gave him some money.

D．She changed her plan.

4. What does the underlined phrase “this battle”(last paragraph) refer to?

A．The war between the boy’s parents.

B．The arguing between the boy and his mother.

C．The quarrel between the boy and his customers.

D．The fight between the boy and his father.

5. What is the text mainly about?

A．The early life of a journalist.

B．The early success of a journalist.

C．The happy childhood of the writer.

D．The important role of the writer in his family.

9 . Digital technology — email and smart phones especially — have vastly improved workers' ability to be productive outside of a traditional office. Even so, most white-collar work still happens in an office. One reason is that, according to findings of a new survey (调查) of office workers conducted by Wakefield Research for the IT company Citrix, most bosses are doubtful about remote working. Half of the workers say their boss doesn't accept it and only 35 percent say it’s tolerated.
Skeptical bosses will likely have their doubts reinforced (加深) by the same survey, which shows that 43 percent of workers say they’ve watched TV or a movie while “working” remotely, while 35 percent have done housework，and 28 percent have cooked dinner.
It is true, however，that working at home makes people much more efficient (高效的)， because it allows workers to take care of annoying housework while still getting their jobs done. It’s much faster, for example, to shop for groceries at a quarter to three than to stand in line during the after-work rush.
The fact that such practices remain officially unaccepted reflects how far we haven't come as a society from the days when we expected every full-time worker to be supported by a full-time homemaker.
More broadly the Wakefield survey suggests that employers may be missing a low-cost way to give workers something of value. Sixty-four percent of those survey participants who have worked remotely would rather give up some bonus in order to get even one day a week working from home. Under such circumstances, smart firms need to find ways to let their employees have enough flexibility to manage their time efficiently.
1. Why do some employers hesitate to allow remote working?

A．They fear losing control of their workers.

B．They want to stick to their routine practice.

C．They have little trust in modem technology.

D．They are used to face-to-face communication.

2. What seems to be most workers’ attitude toward remote working?

A．Doubtful.

B．Favorable.

C．Reserved.

D．Disapproving.

3. What does the author suggest smart firms do?

A．Shorten their office hours.

B．Give employees a pay raise.

C．Adopt flexible work patterns.

D．Reduce their staff’s workload.

10 . Suddenly another thought went through Kate’s mind like an electric shock. An express train was due to go past about thirty minutes later. If it were not stopped, that long train, full of passengers, would fall into the stream. “Someone must go to the station and warn the station-master, ” Kate thought. But who was to go? She would have to go herself. There was no one else.

In wind and rain she started on her difficult way. Soon she was at the bridge that crossed the Des Moines River, a bridge also built of wood, just like the bridge across Honey Creek. The storm had not washed this away, but there was no footpath across it. She would have to cross it by stepping from sleeper (枕木)to sleeper. With great care she began the dangerous crossing, sometimes on her hands and knees, hardly daring to look down between the sleepers into the wild flood waters below. If she should slip, she would fall between the sleepers, into the rapidly flowing stream.

At last -- she never knew how long it had taken her- - she felt solid ground under her feet. But there was no time to rest. She still had to run more than half a mile and had only a few minutes left. Unless she reached the station before the express did, many, many lives would be lost.

She did reach the station just as the train came into sight. Fortunately the station-master was standing outside. “The bridge is down! Stop the train! Oh, please stop it!” Kate shouted breathlessly.

The station-master went pale. He rushed into the station building and came back with a signal light. He waved the red light as the train came into the station. It was not a second too early.

1. What did Kate decide to do?

A．Stop the express train.	B．Check the signal light.
C．Meet the passengers.	D．Visit the station-master

2. Which of the following words best describes Kate’s journey

A．Fruitless.	B．Boring.
C．Well-planned.	D．Risky.

3. Why did the station-master turn pale?

A．He suddenly fell ill.	B．He realized the danger.
C．He discovered his mistake.	D．He became over-excited.