The audience and viewership for this year’s Spring Festival TV gala, which was aired on Feb 9, Lunar New Year’s Eve or Chinese Lunar New Year, both reached record     1    (high), according to ratings statistics.

    2    (support) by ultra-high-definition production, the gala was telecast on TV screens, public large screens, and mobile devices. A total of 250 million people watched the live streaming of the show via     3    (they) mobile phones with the total views reaching 420 million, up by 37.97 percent and 57.58 percent,     4     (respective), compared with 2023. The China Global Television Network (CGTN) worked with over 2,100 media organizations in about 200 countries and regions to live broadcast or report the show in 68 languages,     5    (result) in over 1.5 billion instances of viewing,    6     increase of 12.69 percent year on year.

This year, the gala, in addition     7    Beijing, had four branch venues. Audience enjoyed a diversity of local cultural elements from those places, such as folk     8     (music) instruments and folk dances.

Since its broadcast in 1983, the annual CCTV Spring Festival Gala     9     (become) an essential part of celebrations in the country to greet the Chinese New Year. As a major entertainment during Lunar New Year’s Eve, the gala marks the joyous moment     10     families gather together to celebrate.

3 . 阅读下面短文，在空白处填入1个适当的单词或括号内单词的正确形式。

A new adaptation of Chinese mythological stories has won the heart of audiences with its distinctive style. The animation series, Yao—Chinese Folktales,     1     (gain) more than 110 million views online since it was released.

The series, co-produced by Shanghai Animation Film Studio and Bilibili, is     2     collection of 20-minute short films, consisting of eight separate stories     3     (feature) monster-like characters, or yao in Chinese. The collection,     4     ranges from ancient stories to science fiction, from emotional connection with hometowns to romantic love     5     from life themes to questions for humanity, presents Chinese culture and philosophy. For example, the first episode, named “Nobody”, tells a pig monster’s story     6     (base) on the classic Chinese novel Journey to the West. The creative team put the perspective on the little monsters who used to have blurry faces and didn’t even have names in the story.

Li Zao, general producer, said it was impossible     7     (predict) what the eventual outcome would be at first. Now, the     8     (favor) comments exceeded the expectations of the creative team. These contained both the audience’s     9     (recognize) of the work and their hopes of Chinese animation. Besides adapting     10     the taste of the masses, the team also wanted to guide them to appreciate different types of work.

Up to now, the two episodes of Three Bodies released     1     (gain) more than 100 million views on the website. The latest animated (动画的) adaptation of China’s award-winning sci-fi novel The Three-Body Problem has become a quick hit online, adding to the list of popular     2     (domestic) produced animations.

    3     (Call) The Three-Body Animation, the 15-episode series is based on the second book of Liu Cixin’s trilogy (三部曲) and has gained praise from fans online after     4     (release) on Dec.10. The “Three-Body” series is Liu’s best-selling science-fiction trilogy,     5     has since gained a massive following home and abroad. Due to the growing desire     6     the sci-fi type in China, Liu’s works have been adapted into various     7     (form), including animations, games, films, and TV series.

A previous animation based on the “Three-Body” series also appeared as a hit when released in 2020. In the same year, the movie, The Wandering Earth, based on Liu’s short story of the same name,     8     (become) one of the most profitable movies in China, and the sci-fi movie lovers elected     9     the most influential one of the year. One global streaming platform is also releasing     10     adaptation of the “The Three-Body Problem” series next.

A Lifelong Journey, a TV series     1    (adapt) from writer Liang Xiaosheng’s novel has been a huge hit on TV and online. Some famous actors, such as Lei Jiayin, Song Jia, and Yin Tao, join in the show, which     2    (focus) on the ups and downs of Zhou’s family over five decades. It is set in the 1970s so it’s not     3    (surprise) that the family has to deal with lots of social changes. The show explores themes of family, friendship and romance. Many viewers describe the show     4     a time machine reflecting how we get here.

Painting a picture of ordinary Chinese people living in the changing times, the novel won the writer Liang, the 10th Mao Dun Literary Award, one of China’s top literary     5    (award). Millions of people have been touched by the family’s story,     6     makes readers find out what lies deep in their hearts.

Translating such a series of stories to the small screen had been     7     challenge for scriptwriter Wang Hailing. “    8    (frank) speaking, it is very difficult,” Wang said. “The lives of the three siblings (兄弟姊妹) are telling the story of a small family. But when we consider the bigger picture, the country     9    (it) is made up of millions of such small families.” According to Cheng Wu, producer of A Lifelong Journey, a deep sense of responsibility inspired him     10    (produce) the best adaptation of the work.

Advertising gives useful information about which products to buy. But modern advertising gives more than     1     facts about products and services.   Today's advertisements try to get consumers to buy certain brands.   Writers of advertising are so skillful     2     they can sometimes persuade a consumer     3    （buy） a product that they might not need.

For example, you probably do not need the newest cereal in the supermarket, because there are probably many cereal brands     4     your kitchen shelves. But if you see ads about a new cereal that is your extra﹣tasty and     5    （have） a free prize in the box, you may want     6    . Advertising must get attention. To be     7    （effect）, it must be exciting, entertaining, or provide some pleasure. The secret of     8    （write） good advertising copy is to offer a good idea as well as a product. The idea is     9     the advertisement is really selling. One example is an ad that says eating a certain cereal will make a person do well in sports. That cereal brand may sell better if consumers think it     10    （offer） strength and energy.

The word “toad” (癞蛤蟆) would be very easy in an English-language spelling bee, but not in a nationally televised contest in China.

In Chinese, toad has three characters that are made up of 46 individual strokes(笔画). Yu Shuang,     1     8-year-old contestant, quickly wrote the characters on a screen that     2     (project) her effort on a big display above her head. When she finished, one of three judges hit the bell signaling a correct answer.     3     the other two didn’t agree,     4     (point) out that the young girl had missed a single dot in the third character.

Yu wasn’t alone. The show tested a group of adults in the audience, just 30% of     5     could write toad correctly.

Since the first show on a minor TV channel about educational programming, the “Chinese Characters Dictation Competition”     6     (explode) in popularity. The show shied to a Friday evening time on CCTV 1, even challenging the popularity of the country’s most     7     (watch) shows, including China’s version of “The Voice”.

Its creator, Guan Zhengwen said, “The hope is     8     the show could arouse people’s     9     (enthusiastic) for the language, which is one of the most spectacular treasures of Chinese civilization and the fifth big invention the Chinese people have given to humanity. The so-called four great inventions from China     10     (typical) are lite das paper, gunpowder, the compass and printing.

The long-awaited TV series Blossoms Shanghai has been released in two versions — Mandarin (普通话) and the Shanghai dialect — on Dec 27, quickly soaring as one of the     1     (popular) dramas during the New Year’s period.

    2     (adapt) from writer Jin Yucheng’s award-winning novel, Fan Hua, the series takes audience back to Shanghai in     3     early 1990s, following the rise of A Bao, an ambitious young man     4     seizes the opportunities of the early stock (股票) market and     5     (transform) into a self-made millionaire, expanding his business to foreign trade.

Amid his journey to success, the protagonist (主角) has received help from multiple     6     (friend), including a seasoned former businessman, a capable employee from a foreign trade company,     7     a restaurant operator. However, his relationship with them undergoes a really big test due to a mysterious woman, and his own business also faces a crisis due to a powerful opponent from Shenzhen.

    8     (current), this drama has sparked heated discussions online, with some netizens     9     (praise) it as the “most artistic TV show of the year”. However, it has also received negative reviews. Some viewers said the television version’s story is too fragmented (零散) and not as “down to earth” as the     10     (origin) novel.

The Goddess of the Luo River comes alive in a video, which was shared by Henan TV Station on social media platform Sina Weibo. The ancient tale of romance is given     1     new setting and still provides attractive viewing for a modern audience. The tale is presented in    2       seems like slow motion. Not     3       (surprise), it became popular and has been viewed more than 20 million times.

The story of the Goddess of the Luo River has been the     4       (inspire) for countless contemporary artists, who have described the goddess of unmatched beauty through     5       (variety) art forms, like movies and dance dramas.

But the reason why the video,     6       runs for around two minutes and is titled Rhapsody on the Luo River Goddess, created such an impression and has generated such a wave of publicity, is that it     7     (shoot) underwater. He Haohao plays the role of goddess. She masters not only her art but the technique of holding her breath as her lungs struggle to carry out    8     (they) function. All this is done    9     the most peaceful facial expression.

It's not the first time that Henan TV Station has gained attention with its appealing videos    10     (highlight) traditional Chinese culture. On Feb 13th, a dance piece, titled A Tang Dynasty Banquet, which is less than six minutes long, was staged during a gala aired on Henan TV Station to mark Spring Festival.