2 . 阅读下面文章，在空白处填入1个适当的单词或括号内单词的正确形式。

People from all over China have crowded into Zibo city in recent months, expecting to have an     1    (appoint) with authentic (正宗的) barbecues. With various types of meat sizzling on stoves, people gather together outdoors to enjoy yummy food. The barbecue stands have created a lively atmosphere,     2     appeals to tourists around the whole country.

Since the Zibo barbecues were in the news     3     (frequent), the government     4    (seize) the opportunity to promote tourism, increasing the city’s financial success.     5    (policy) are quickly made and swift actions are taken to ensure that tourists have a safe and     6    (please) experience. Police officers assigned to maintain order can     7    (see) everywhere. Regulators (监管者) have carried out food safety inspections     8     (guarantee) that quality ingredients are used. Except for historical sites, the tourism department has introduced new sightseeing routes to those who are fond     9     exploring.

The arrival of tourists has boosted Zibo’s economy,     10    (advertise) a kind of success which owes to joint efforts from merchants and the government.

3 . First launched in 2010 by China’s e-commerce giant Jingdong, the 618 shopping event has developed into a major mid-year shopping event that has driven online consumer spending over   the decade. However, consumers are becoming more cautious during a pandemic-hit economic downturn and growing tired of more frequent shopping events stimulation over the past decade.

The event was originally created as a competition for the Alibaba-backed Singles’ Day shopping event on November 11. And similar to Singles’ Day, the 618 shopping festival has grown out of its founding platform and become a promotional event across all major Chinese e-commerce platforms. The event is also considered a barometer (指标) for consumer spending capacity and new shopping trends in China.

For those who are taking a close look at the country’s second-largest shopping carnival, this year’s edition of 618 might seem like 2020’s all over again, yet if anything the situation is even more serious.

In both years, China was just coming out of lockdowns which had taken a toll on the country’s economy and led to negative consumer consumption concept. But the timing is different. In 2020, Covid-19 broke out in January and most pandemic-related lockdowns were removed in early April. By the time 618 arrived in June, the state had already stepped in to boost consumption by launching a series of digital subsidy programs over April and May. On top of that, the two-month gap allowed more time for manufacturing and logistics (物流) companies to recover from the lockdowns ahead of the shopping festival.

This year, however, there’s less time for the market—either consumer consumption concept, merchants (商人), or logistics companies—to react since the months-long lockdowns to control new Covid-19 outbreaks in cities like Beijing and Shanghai only ended on June 1, just as many retailers were preparing for the 618 shopping festival with pre-promotion and early deals. Moreover, recent trends make it obvious that Chinese consumers will be even more cautious in 2022 than they were near the start of the pandemic.

1. What was the reason for JD to establish the 618 shopping events?

A．To attract customers to shop in malls.

B．To celebrate Jingdong’s establishment.

C．To compete with Alibaba for customers.

D．To create opportunities for single person.

2. Why is the 618 shopping event seen as an assessment of spending power?

A．Because of its leadership in fashion.

B．It is China’s second-largest shopping festival.

C．Because of JD company’s popularity.

D．It is organized by China’s largest online platform.

3. What difficulty do the 618 shopping events in 2020 and 2022 both face?

A．The absent logistics assistance.

B．The same tough timing for selling.

C．The pandemic-hit economic decline.

D．The sales restrictions set by government.

4. Why may the 618 shopping event in 2022 be even worse?

A．Lockdowns just ended in early April.

B．There is less time for the market to respond.

C．Covid-19 outbreaks are more serious in cities.

D．Chinese customers are more lacking in money

5. What does the underline word “lockdowns”in the last paragraph mean?

A．measures to close cities

B．limited activities

C．locks to the door

D．downtowns

4 . From various competition gears (用具) that accompanied athletes from Team China winning medals to the huge traffic and exposure brought by Chinese 18-year-old skier star Gu Ailing who wore Anta items in her room on social media, Chinese domestic sports brands have emerged (显露) on one of the world’s largest sporting stages, and Anta has turned out to be the clear winner.

Anta has been the sportswear partner of the Chinese Olympic Committee since 2009. As the official sportswear provider of the Beijing 2022 Winter Olympic Games, Anta used its smart technology to equip 12 event teams of Team China in events including short track speed skating, skeleton and curling. Some of Anta’s Olympic licensed products have also become targets of Chinese social media users to snap up, especially the hats and shoulder bags in the shape of Bing Dwen Dwen, with the strong recommendation from foreign athletes, which sold out quickly on Anta’s online flagship store.

The Chinese sports equipment maker also owns brands such as Fila, Salomon and Descente. According to a ranking by sports new media sportsmoney, Fila and Descente held the first two positions in terms of the number of individual or team medal winners wearing the brand’s clothes when competing and receiving the awards as of February 18.

Phenix, a long established technical Alpine skiwear brand that has been acquired by China Dongxiang Group, enjoyed an outstanding performance as the sponsor of Team Norway uniforms, which won its 16^th gold medal of the Beijing Games on Sunday, a record for a single country at a Winter Olympics.

The Winter Olympic Games has promoted many home-grown brands like Anta, Li Ning and Peak to global star brands and they emerge more strongly in competing with foreign sports competitors, industry analysts told the Global Times. With advanced technology and a promising future after the Beijing Winter Olympics, domestic sports brands are set to see huge growth opportunities on global markets with stronger brand awareness, they said.

1. What can we learn about Anta from the passage?

A．Chinese athletes are all fans of the brand.

B．Some of its licensed products have been a hit online.

C．It owns brands such as Fila, Phenix, and Descente.

D．It has sponsored the Chinese Olympic Committee for a decade.

2. Which of the following statements will the industry analysts probably agree with?

A．The foreign sportswear competitors remains competitive.

B．The homegrown brands need to grow stronger brand awareness.

C．Anta, LiNing and Peak are long established global star brands.

D．There will be a great potential for national sports brands to realize.

3. What is the main idea of the text?

A．National sportswear brand Anta has turned out to be the winner.

B．Domestic sports brands gain great popularity home and abroad.

C．Winter Olympics pored to have promoted domestic sports bands.

D．Winter Olympics witnessed fierce competition between different brands.

4. In which pant of the newspaper can we probably find the passage?

A．Culture

B．Entertainment

C．Science

D．Business

5 . Sharing economy began as a means to profit from idle assets(闲置资产). But sharing assets has been around for thousands of years. The difference lies in the development of the Internet. It has proven to be the most effective tool in bringing people with means and people with needs together at an unprecedented rate.

People, who were not necessarily entrepreneurs, would rent out their cars or houses that are not in use to others who are looking for alternatives to traditional transportation and accommodation businesses. This peer-to-peer(点对点的) concept was simple, but its inventiveness quickly transformed their respective industries. They even transformed views regarding ownership—since using their services significantly reduces the need for owning cars or houses.

Today, the sharing economy has developed into something involving numerous dealings over the Internet. Some of the leading e-commerce websites like Amazon, Ebay, and Alibaba have now become platforms shared by small businesses to display their products. Even the delivery of sold goods is being outsourced to different businesses. Although not as apparent as ride or home-sharing, these online shopping malls are also success stories of the sharing economy.

The gig economy(零工经济) has closely been related to the sharing economy since the beginning. The former is defined by its system of filling temporary positions in organizations with independent contractors. It can even be said that the gig economy is a huge and essential part, but a part nevertheless, of the sharing economy. If the sharing economy is changing the concept of ownership, the gig economy is changing the concept of employment. Companies now widely share talents and skills in the form of outsourced help. Although this is not entirely a new occurrence, digitalization has been an enormous help.

1. What can we conclude from paragraph 1?

A．Sharing economy separates people.

B．People make profits by selling their idle assets.

C．The Internet improves the efficiency of sharing.

D．Assets sharing is a new product of the Internet.

2. What might be a potential result of sharing economy?

A．Rise of house prices.	B．Decrease of car sales.
C．Fast delivery of goods.	D．Success of new websites.

3. What do we know about the gig economy?

A．It features flexible staffing.	B．It appears before sharing economy.
C．It refers to hiring permanent workers.	D．It narrows the concepts of employment.

4. What can be the best title for the text?

A．Future of Sharing Economy.	B．Appearance of Gig Economy.
C．Development of Sharing Economy.	D．Gig Economy and Sharing Economy.

6 . Let’s say you want to purchase a camera, and you’re comparing two different advertisements. In one, the pictures, colors, and instructions make the information easy to read. The other has an unclear style that takes more time for you to understand. If you decide to purchase the second camera with the more confusing advertisement, new research out of Rensselaer Polytechnic Institute shows that, over time, you’ll likely be happier with your choice.

In a paper co-authored by Gaurav Jain, an assistant professor of marketing in the Lally School of Management at Rensselaer, researchers found that nonstop stimuli (刺激), or the difficulty for an individual to process a message, increases people’s attitudes toward that message after a time delay.

“This research has a real-life impact,” Jain said. “Most of the time, marketing communicators try to make their message clear. What we learned, however, is that there are certain times, especially when people need to make choices, when we should actually use nonstop stimuli so that whatever people are choosing, they will like it once time has passed.”

Using primary data collection designed by Jain of about 500 diverse individuals, researchers also found that consumers judge the time spent in the decision-making process wrongly. Rather than recognizing that the lengthy decision came from trying to understand the information, when looking back on the process, consumers instead believe they spent the time on making the decision. This leads the consumer to believe the decision they made was informed and worthy.

These findings are meaningful for marketing communications in many fields.

“When people are making decisions,” Jain said, “like choosing insurance products, retirement funds, or even when choosing an elected official, marketers and designers need to remember that if we can make an individual spend some time in that choosing process, it’s more likely people will stick with the option they chose over time.”

Jain says that when consumers’ attitudes about a product increase, the impact on post-purchase decisions like returns and reviews of the product will be more favorable to the brand.

1. How does the author introduce the topic?

A．By listing figures.	B．By giving examples.
C．By using others’ words.	D．By showing people’s reviews.

2. What should marketing communicators do according to Gaurav Jain?

A．Make their message short.

B．Make their message attractive.

C．Make their message easy to understand.

D．Make their message hard to understand.

3. In which aspect can this discovery be used for marketers?

A．Writing a paper.	B．Selling a product.
C．Choosing a camera.	D．Designing a new brand.

4. Which of the following could be the best title for the text?

A．Time Delay: What is it

B．Suggestions to the Marketers

C．How to Make Consumers Happy

D．Difficult Decision, Satisfactory Choice

7 . 阅读下面短文，在空白处填入1个适当的单词或括号内单词的正确形式。

Foreign investment (投资) rules relaxed

China will relax rules for foreign investment,     1     (increase) its market appeal to global investors and signaling its     2     (determine) to deepen opening up. Recently, the country's Ministry of Commerce (MOC)     3    (make) public its plan for formulating (制定) regulations     4     laws in 2021, putting on the agenda the revision (修订) of the guideline on foreign strategic investment in Chinese     5     (list) firms. The revision seeks to     6     we will ease restrictions on foreign strategic investment, and introduce reformed supervision approaches for the field, the ministry said in a recent online statement.

    7     a 4% growth in foreign direct investment (FDI) inflow last year, China stood out as the     8     (large) recipient of FDI in the world, according to     9     report from the United Nations Conference on Trade and Development. In the first four months of 2021, FDI into the Chinese mainland, in     10     (actually) use, increased by 38.6% year-on-year, MOC data showed.

8 . 阅读下面短文，根据其内容写一篇60词左右的内容概要。

Nowadays, an increasing number of young Chinese spend money because they are “lazy”. According to a report issued in December by China’s e-commerce platform Taobao on China’s “lazy economy”, Chinese people spent 16 billion yuan on products and services online in 2018. The post-1995 generation was the “laziest” as its consumption increased by 82 percent, compared with that in 2017.

The so-called lazy economy refers to a new type of consumption of products and services which are designed to save time and labor. According to the report, many people of the post-1995 generation buy high-tech electronic devices such as floor mopping robots and automatic window cleaners, which save the trouble of doing household chores. Meanwhile, take-out food delivery services are also popular among people born after 1995.

Young people are willing to spend money on such products because they want to enjoy hard-earned leisure time after a busy and stressful day at work or school, reported Global Times. Because they need to focus on their studies or jobs, these so-called lazy people tend to use their leisure time more efficiently. For example, Wei Duo, a 21-year-old college student, is a frequent user of take-out food delivery services. “I once had a birthday cake delivered to my friend who lives far from my home. It cost me 50 yuan but it saved me almost half a day that would have been needed to deliver it myself My friend was also happy because she got to eat the cake instantly.” Wei told the Global Times.

While the “lazy economy” might be convenient for young people, it might also create problems. The lazy economy’ on campus is expressed in things like people buying food or other things without leaving the dormitory. As a result, they stay in their dormitories all day long, playing on computers and smart phones. According to Jinan Daily, this situation could lead to young people becoming less sociable and even developing problems of communicating with others. Young people should be alert (警觉的) to it.

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9 . 阅读下面材料，在空白处填入适当的内容（1个单词）或括号内单词的正确形式。

More than 200 kinds     1     snacks from Fujian province are making mouths water at home and abroad. Two of     2     most popular delights from Shaxian county, Sanming city, are noodles boiled in bone soup     3     (serve) with peanut butter and wontons filled with juicy meat in a boiling soup.

Twenty years ago, Luo Guangcan, a local villager from Xiamao township in Shaxian, worked in a shoe factory to make a living. Now, he earns much more by operating five restaurants serving Shaxian snacks in big cities. Since 2007, the annual profit from his business     4     (reach) more than 1 million yuan. He also plans to extend his business in Singapore and Malaysia, in     5     there are many overseas Chinese. Since the 1980s, over 60,000 people —     6     (most) farmers — from Shaxian county have set up restaurants across China serving Shaxian food,     7     (travel) far away from their home.

As the number of college students, migrant     8     (worker) and traders in urban areas keeps rising, the snacks     9     (welcome)for their good flavors and affordable prices. With over 88,000 restaurants nationwide and a total income of over 50 billion yuan annually, the Shaxian food business has established     10     (it) brands and logos in many countries and regions.