2 . 根据汉语提示补全短文。

Based on the     1    (心理学) behind creating a desire to buy, advertisers have developed ways of persuading people into     2    (购买) their products or services. A common technique to make an impact is to create a     3    (难忘的)     4    (口号).     5    (口号) use simple but impressive language to make us remember the product or service being advertised. Some of these slogans may also appeal to (迎合) our emotions. For example, a slogan may connect a fine china     6    (茶壶) it aims to promote with our pride in having good taste. You will hear a variety of slogans any time you watch TV. Think about your favourite one. What makes it special? And what message does it try to     7    (被传达)? A slogan which communicates an idea effectively can    8    (使增长) sales and even becomes part of popular culture. That is the power of memorable slogans.

Another technique advertisers often employ is to link their company or product to a “    9    (品牌)    10    (大使)”-a famous actor, a sports star, or even a fictional character. Think of a popular fast-food restaurant. Does it have a     11    (品牌大使)? Is the     12    (品牌大使) popular among potential customers? The more we like the brand ambassador, the more we will be attracted to buy the product.

3 . 根据下列各句句意及所给单词的首字母或汉语提示，用单词的恰当形式填空。

A lot of people are     1     (坚决的) to become a millionaire. They think becoming a millionaire is a s    2     of success. However, there are some people who don’t want to be a millionaire.

Jason Harley is one example. Jason Harley was a college p    3     with a fortune of two million dollars sixteen years ago, but Jason now lives in a small dormitory room. When he was a millionaire, he felt worried to know that millions of people died of h    4     every year. Though he isn’t living a wealthy life now, he     5     (感激) this change.

When asked whether there were any things he missed, he replied that success is not measured by how much money you have but by how you understand the true meaning of life.

4 . 根据提示用所给学词汇的正确形式完成下列短文。

Chinese paintings feature some of the world’s longest-held     1     (art) traditions. These paintings with a range of special oriental (东方的) styles record China’s long history and     2     (反映) its beautiful landscapes. The following are two of China’s most famous paintings.

One Hundred Horses was drawn by Lang Shining, a     3     (talent) painter of the Qing Dynasty. Lang was from Italy with a birth name of Giuseppe Castiglione. Working as a court painter in China for over 50 years, he was regarded highly by Chinese emperors Kangxi, Yongzheng and Qianlong.

Lang was skilled at painting horses, and One Hundred Horses is one of his representative     4     (杰作). This paper painting shows 100 horses in various postures. (姿态)

Spring Morning in the Han Palace was drawn by Qiu Ying, who specialised in the gongbi brush     5     (技巧). Qiu’s use of the brush was extremely skilful, and his drawings of landscapes and     6     (人像) were vivid and well-organised. He was regarded as one of the four great     7     (大师) of the Ming Dynasty. His paintings are not only beautiful and refined, they are also quite decorative.

5 . 阅读下面材料, 根据首字母和提示填空, 每空一词。

In recent years, creatures such as whales, sharks, dolphins, deer, kangaroos and Tibetan antelopes have faced a t     1     and it's difficult for them to exist. Now their numbers are reducing due to too much hunting. As a result, they have to search for new h     2     and try to adapt to new environments. This problem has concerned people very much, and stirred up emotions of alarm. At present, many volunteers join in the protection of wild animals. In the habitats they observe the daily activities of wild animals and watch them over day and night. They remove traps and nets placed by hunters to protect these animals and insects like butterflies from a     3     . In addition, these volunteers help to recover the lost animals. They r     4     people in the neighbourhood of the importance of h     5     between man and nature.

近年来, 鲸、鲨鱼、海豚、鹿、袋鼠、藏羚羊等动物已面临威胁, 生存困难。由于过度捕猎, 现在它们的数量正在减少。因此, 它们必须寻找新的栖息地, 并努力适应新的环境。这一问题让人们非常担忧, 并引发了恐慌情绪。目前, 许多志愿者加入了保护野生动物的行列。在栖息地, 他们观察野生动物的日常活动, 并日夜照看它们。他们拆除 猎人放置的陷阱和网, 以保护这些动物和像蝴蝶这样的昆虫免受攻击。此外, 这些志愿者帮助找回丢失的动物。他们提醒邻近地方的人们人与自然和谐的重要性。

6 . 阅读下面材料, 根据首字母和提示填空, 每空一词。

The city of Qufu in Shandong Province is the hometown of Confucius, founder of the Confucian school of philosophy. There are many cultural sites, among which the most famous are the Mansion, the Temple and the Cemetery of Confucius.

Confucius b     1     to the State of Lu in the Spring and Autumn period. By the time of the Warring States period, there were seven chief kingdoms left. Sometimes, they were joined to each other because the power of an individual kingdom was too small, and sometimes they broke away from each other. During this period, the kingdoms went through a number of battles, including military offensive as well as military d     2     . Finally, the State of Qin c     3     the other six kingdoms and united the country. After that, the Qin Dynasty established a new legal system and a unified currency. Evidence shows that the Qin Dynasty made great a     4     in many aspects. Why the Qin Dynasty was strong is no longer a p     5     .

山东省曲阜市是孔子的故乡, 孔子是儒家哲学学派的创始人。那里有许多文化遗址, 其中最著名的是孔府、孔庙和孔林。
孔子属于春秋时期的鲁国。到了战国时期, 还剩下七个主要 诸侯国。有时候它们联合在一起, 因为一个诸侯国的力量太小, 有时候又彼此分离。这一时期, 诸侯国之间经历了许多次战争, 包括军事进攻和军事防御。最后, 秦国征服了其他六国, 统一了国家。那之后, 秦朝建立了新的法律制度和统一的货币。有证据表明, 秦朝在许多方面都取得了巨大的成就。秦朝为何强大已不再是一个谜。

7 . Fill in the blanks with the correct words of this unit based on their first letter and the passage.

The Bay Airline offers a    1     craft-making videos in their p    2     flights, which arise massively and l    3     take the on-board passengers’ breath away. Despite a    4     scenery outside, the s    5     in the videos are bound to the h    6     of the flight journeys including the waxen drilling g    7     and grizzly bears like frozen animals at the p    8     of the Great Mountain Wind. It can be a    9     how much they will a    10     customers in the mall if those things are also shown there. C    11     to the videos with a    12    , those on board p    13     not to owe the passengers but only t    14    the spectacular craft men like p    15     no matter how long it t    16    , how hard it frosts for the d    17    on board. The p    18    , the border, the harbour, the q    19    , and the s    20     where the planes fly can all witness the sincerity of the Bay Airline.