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题型:阅读理解-阅读单选 难度:0.4 引用次数:407 题号:10351965

Communities across the world are starting to ban facial recognition technologies. The efforts are well intentioned, but banning facial recognition is the wrong way to fight against modern surveillance (监 视).Generally, modern mass surveillance has three broad components: identification, correlation and discrimination.

Facial recognition is a technology that can be used to identify people without their consent. Once we are identified, the data about who we are and what we are doing can be correlated with other data. This might be movement data, which can be used to "follow” us as we move throughout our day. It can be purchasing data, Internet browsing data, or data about who we talk to via email or text. It might be data about our income, ethnicity, lifestyle, profession and interests. There is an entire industry of data brokers who make a living by selling our data without our consent.

It's not just that they know who we are; it's that they correlate what they know about us to create profiles about who we are and what our interests are. The whole purpose of this process is for companies to treat individuals differently. We are shown different ads on the Internet and receive different offers for credit cards. In the future, we might be treated differently when we walk into a store, just as we currently are when we visit websites.

It doesn't matter which technology is used to identify people. What's important is that we can be consistently identified over time. We might be completely anonymous (匿名的)in a system that uses unique cookies to track us as we browse the Internet, but the same process of correlation and discrimination still occurs.

Regulating this system means addressing all three steps of the process. A ban on facial recognition won't make any difference. The problem is that we are being identified without our knowledge or consent, and society needs rules about when that is permissible.

Similarly, we need rules about how our data can be combined with other data, and then bought and sold without our knowledge or consent. The data broker industry is almost entirely unregulated now. Reasonable laws would prevent the worst of their abuses.

Finally, we need better rules about when and how it is permissible for companies to discriminate. Discrimination based on protected characteristics like race and gender is already illegal, but those rules are ineffectual against the current technologies of surveillance and control. When people can be identified and their data correlated at a speed and scale previously unseen, we need new rules.

Today, facial recognition technologies are receiving the force of the tech backlash (抵制),but focusing on them misses the point. We need to have a serious conversation about all the technologies of identification, correlation and discrimination, and decide how much we want to be spied on and what sorts of influence we want them to have over our lives.

1. According to Para. 2, with facial recognition _______.
A.ones lifestyle changes greatly
B.one's email content is disclosed
C.one's profiles are updated in time
D.one's personal information is released
2. We can learn from the passage that _______.
A.discrimination based on new tech surveillance is illegal
B.different browsing data bring in different advertisements
C.using mobiles anonymously keeps us from being correlated
D.data brokers control the current technologies of surveillance
3. The underlined part “the point,in the last paragraph probably refers to _______.
A.people's concern over their safety
B.the nature of the surveillance society
C.proper regulation of mass surveillance
D.the importance of identification technology
4. The author wrote this passage to _______.
A.call for banning facial recognition technologies
B.advocate the urgent need for changes in related laws
C.inform readers of the disadvantages of facial recognition
D.evaluate three broad components in modem mass surveillance

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【推荐1】Parents have been urged to stop pretending Father Christmas is real in case the “lie” damages relations with their children. Making up stories about Santa risks destroying a child’s trust and is morally unbelievable, according to two experts.

Psychologist Professor Christopher Boyle and social scientist Dr. Kathy McKay also criticize the idea employed by parents—Santa Claus judges children to be nice or naughty. Writing in a well-known journal, they argue, “If they are capable of lying about something so special and magical, can they be relied upon to continue as the guardians of wisdom and truth?”

Defending the claims, Prof Boyle said, “The morality of making children believe in such myths has to be questioned. All children will eventually find out they’ve been consistently lied to for years, and this might make them wonder what other lies they’ve been told. Whether it’s right to make children believe in Father Christmas is an interesting question, and it’s also interesting to ask whether lying in this way will affect children in ways that have not been considered.”

Dr. McKay, from the University of New England in Australia, said there was clear evidence from the world of make-believe in movies and TV that adults looked for a chance to be children again. “The persistence of fandom(影迷) in stories like Harry Potter and Star Wars indicates their desire to briefly re-enter childhood,” she said. “However,” she added, “if adults have been lying about Santa, even though it has usually been well intentioned, what else is a lie? If Santa isn’t real, are fairies real? Is magic? Is God?”

They conclude, “Many people may long for a time when imagination was accepted and encouraged, which may not be the case in adult life. Might it be the case that the harshness of real life requires the creation of something better, something to believe in, something to hope for in the future or to return to a long-lost childhood a long time ago in a galaxy far far away?”

1. What did parents do that drew criticism from Dr. Kathy McKay?
A.They were fond of Harry Potter and Star Wars.
B.They acted as the guardians of wisdom and truth.
C.They said Santa Claus could judge a kid to be good or bad.
D.They have told many lies to their children besides Santa Claus.
2. What can be implied in the passage?
A.Parents are capable of making up stories about Santa Claus.
B.Lies about Santa Claus can have a negative impact upon children.
C.Stories about Santa Claus develop children’s trust in their parents.
D.Experts think it right to make children believe in Father Christmas.
3. Why are adults fond of watching fictional movies?
A.They desire to return to the long-lost childhood.
B.Everything will become better in movies than in real life.
C.They want to get away from pressure from life and work.
D.They didn’t watch such exciting movies when they were young.
4. What is the author’s attitude toward parents’ lying about Santa Claus?
A.Positive.B.Indifferent.C.Disappointed.D.Concerned.
2023-11-09更新 | 307次组卷
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【推荐2】"Our coffee is loved by millions worldwide." Do you often see this kind of advertising in your country? Statements like these that no one can prove are called puffery. Puffery is legal, even though it cannot be proved. In fact, puffery has been called "a license to lie", as it is regarded as an opinion rather than an objective statement.

Using puffery to raise awareness of products and to increase sales, is a common advertising method. Some people, however, worry about puffery. One of the concerns is whether consumers are misled by false advertising. Therefore, advertisements containing puffery sometimes can be tested in the courts, and the decisions that are made help to tell the difference between acceptable puffery and illegal advertising.

On the one hand, if a company tells the public that it sells the country's best-loved" or favorite product, this is thought to be puffery, rather than an objective description of market share. Similarly, the company does not have to produce proof that such puffery is actually supported by numbers or facts. In other words, advertisements such as the world's best cup of coffee" are impossible to prove. They are too good to be true and thus it is expected that any consumer will understand how subjective they are. Such advertisements are therefore not thought of as misleading. In fact, puffery like this in these advertisements is often considered to add to the entertainment value.

On the other hand, a company that states their products is the safest" or cheapest" needs to show proof, because statements that are objective need to be supported by proof or statistics. Consumer rights organizations can run tests to examine whether or not such statements agree with the fact. Companies should thus be very careful when making factual statements about a product.

A primary function of advertising is to create product awareness. As consumers, we need to know -about competing products, so we can make wise decisions on which one to buy. While it is important that advertisers are monitored to ensure they do not mislead consumers, it can be argued that puffery is a good way of raising awareness of new products. As long as there are effective ways of monitoring advertisements to prevent deliberate deception (欺骗) in safety and quality, it seems that most puffery is relatively harmless. Rather, it has become part of advertising, which most consumers can laugh at rather than being misled.

1. By “ Our coffee is loved by millions worldwide", the passage intends to ______.
A.describe a factB.introduce the topic
C.present an argumentD.provide background information
2. The function of puffery is mainly to help______ .
A.describe products' market shareB.raise awareness of new products
C.test the advertisement in the courtsD.run tests to examine the new products.
3. What does the author think of puffery?
A.It is acceptable with effective monitoring.
B.It is misleading for it uses the false information.
C.It is harmful for it plays tricks on consumers.
D.It is convincing for it helps consumers to choose wisely.
4. Which can be the best title of this passage?
A.Functions of AdvertisingB.Puffery in Advertising
C.Consumers and AdvertisingD.The Art of Advertising
2020-05-25更新 | 164次组卷
阅读理解-阅读单选(约400词) | 较难 (0.4)

【推荐3】Most of us will be familiar with the traditional talent show set-up: thousands of hopefuls line up outside the audition (试音) room, wait for hours, go in and perform for a group of judges. Then these potential pop stars could be lucky and get through to the next round, or they might hear the command, “Sorry, it’s a ‘no’ from me”. But what do the judges actually bring to a talent show?

Music talent show judges attract millions of viewers each week to their programs. As public figures, they play an important part in advertising campaigns for these programs. But they often receive high salaries and can be moody (情绪化的). Are they really worth the expenses and difficulties that they can cause? One solution might be to replace them with computers.

Can computers really match human judges? Scientist Dr. Nick Collins and his team at the University of Sussex think they can. Dr. Collins has been working on a project that involves programming three computerized judges that he says would be far more consistent in their judgment of musical performances. Employing a special programming language, Dr. Collins’s digital judges can be trained up by “listening” to particular musical styles. After they have been listening for a while, the programming language allows these judges to spot the specific features of the music. It takes eight hours to train the electronic judges in this way. During this time, they analyze lots of information about each track (录音) they listen to, including the voice quality of the music, the rhythm (节奏) and the way the tracks change over time.

Collins even says that the judges also have pet hates or guilty pleasures and that he can’t expect how they will turn out. He adds, “The judges’ listening ability is not yet as good as a human ear, but they won’t be as moody as some human reality TV show judges.”

Maybe that’s the problem with this electronic musical change. Real human judges on talent shows interest us with their personality, decisions and humorous words. Will a computer be able to do the same?

1. The setup of the traditional talent show is described in Paragraph 1 to ________.
A.find out more potential pop star
B.show the popularity of the talent show
C.make people familiar with the talent show
D.bring up the topic of talent show judges
2. What is the key message conveyed in Paragraph 2?
A.Music talent shows are very popular nowadays.
B.There are too many advertisements in talent show programs.
C.There are some problems with talent show judges.
D.Judges are very important in the talent show programs.
3. Which of the following best describes how Collins’s computerized judges work?
A.They follow the change of each track.
B.They assess the voice quality of specific music.
C.They discover the characteristics of the music after listening to it.
D.They imitate the specific features of different music styles.
4. How does Collins think about his computerized judges?
A.They will be perfect for any talent show.
B.They can listen as well as human ears.
C.They will be welcomed by the public.
D.They can judge more fairly than human judges.
5. What’s the writer’s opinion about replacing real human judges with computerized ones?
A.Doubtful.B.Interested.
C.Satisfied.D.Optimistic.
2017-08-24更新 | 116次组卷
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