Profile pictures
Definition
A profile picture is the image that represents a social media account in all its interactions on a platform. Profile pictures are displayed next to the account names on posts, comments and mentions, depending on the platform.
Profile pictures make a visual impact on social media users and potential customers, making it important for businesses to select the right images. For a company, a profile picture should be the best part of that brand’s image, usually combining its logo.
How to select a profile picture
Profile pictures should be easily recognizable as belonging to your business. While using an independent logo is the most common strategy, some brands use a lifestyle image that includes that logo.
Other brands rely more on a person — a recognizable “face of the brand”. If this is your marketing strategy, your profile image should be creative and attractive:
●Use professional photography and design.
●Colorful images are better at catching people’s eyes.
●Photos should be taken in bright light.
●Show a smiling face.
If you have multiple social media outlets, use the same profile picture on every platform to create a consistent brand image.
Above all, use high-quality images. Keep in mind a few basic rules:
●Images should be clear.
●Make images simple and visually striking.
●Always meet requirements of the platform’s image size.
If the platform allows, add a description to your profile picture that includes links to your website.
1. Why is it vital for a business to choose a proper profile picture?| A．A profile picture is equal to a business. |
| B．A profile picture has a visual influence on potential customers. |
| C．A profile picture is usually displayed next to the account names. |
| D．A profile picture is often the best part of a company’s brand image. |
| A．Avoid photos taken in bright light. |
| B．Always use a lifestyle image with the logo. |
| C．Make images simple as well as visually appealing. |
| D．Adopt various profile pictures for different social media outlets. |
| A．On a business website. | B．On a business forum. |
| C．In an academic report. | D．In a school brochure. |
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【推荐1】If you have an investment portfolio (投资组合) of $500,000 or more, get...
About Fisher Investments
Fisher Investments is a money management enterprise serving over 85,000 clients as well as large institutional investors. * We have been managing portfolios through bull and bear markets for over 40 years. Fisher Investments has managed over $169 billion in client investments. *
1. If Mike is considering developing a tax-efficient retirement strategy, which tip can he turn to for reference?
| A．Tip #10. | B．Tip #23. | C．Tip #40. | D．Tip #85. |
| A．An app. | B．A book. | C．A website. | D．A company. |
| A．To give investment advice to anyone planning to retire. |
| B．To provide a free guide on retirement planning to everyone. |
| C．To seek potential customers who are interested in retirement planning. |
| D．To offer a special bonus report on maximizing Social Security benefits for retirement. |
【推荐2】You’ve raced to the supermarket only to realise you’ve left the shopping list home. You need to memorise which groceries to pick up before you forget. Thankfully, there’s a memory aid that’s perfect for the job: the peg-word method.
What is the peg-word method?
It employs a set of pre-determined words, regarded as peg words, for the to-be-remembered information. Peg words act as a structure to help you remember particular items. Essentially, you’re hanging information you need to recall on these pegs, which allows it to be recalled quickly and easily.
Initially, to use this method, you will have to remember the peg words as well as the numbers:
| one=bun two= shoe three=tree four= door five= hive six= sticks seven= heaven eight= gate nine =vine ten= hen |
The next step is to create associations between the information you need to remember and the item linked with the corresponding number. If the first item, for instance, is milk, then you need to visualise the milk and a bun(小圆面包) together. The more unusual you can make your image, the more likely you are to remember it. In this case, you could imagine a bun drinking a glass of milk.
Why is it useful?
As the case shows, it is most useful when it comes to remembering lists and you can recall the listed items easily in order. Another way to use this memory aid is to memorise important numbers, like phone numbers or dates. For instance, you need to remember that William Shakespeare was born in the year 1564. First, change that number to bun-hive-sticks-door. Then imagine a story to help you remember the series:
William Shakespeare put a bun in a beehive to coat it in honey, but he didn’t like how sticky it became so he threw it at a door.
The peg-word method has been wildly recognized as a helpful memory aid. For more information, please visit https://jojomemory.com/.
1. How can we apply the peg-word method to recall an item?| A．List out different meanings of the item. |
| B．Visualise the item and memorize its image. |
| C．Choose the item’s peg word and remember it. |
| D．Create a visual link between the item and its peg word. |
| A．A hen drinks from a bottle of wine. |
| B．A load of eggs grow like fruit on a tree. |
| C．A tree grows through the door to heaven. |
| D．An apple shoots out of a bun and hits the door. |
| A．To introduce a helpful memory tool. |
| B．To advertise a brain training program. |
| C．To highlight the importance of peg words. |
| D．To analyze the necessity of training memory. |
【推荐3】Traveling can be a fun way to gain life experiences, especially during Spring Break-a week-long school vacation in the United States. But what if you’re a student and don’t have enough money for a trip?
● Save: This probably is the most important preparation for traveling. Cut expenses to fatten your wallet so you’ll have more choices about where to go and how to get there.
●
● Plan sensibly: Write down how much you expect to spend for food and hotels. Stick to your plan or you may not have enough money to cover everything.
● Travel in groups:
● Pack necessary things: The most important things to take are not always clothes.
● Use the Internet: The net can help to save money. Some useful websites include www.Travelcity. com, www. bargainslowestfare.com and www. economic travelcity. com.
By planning sensibly, even students can enjoy the travel.
| A．Plan ahead |
| B．Take clothes along |
| C．Don’t worry. Here are some useful suggestions |
| D．Find someone who is interested in visiting the same place |
| E．Remember medicine in case you get sick and snacks in case you cannot find a cheap restaurant |
| F．Before the trip, the most important thing is to make the route(路线) |
| G．Your travel experiences will be remembered for a lifetime. |
【推荐1】Universal Beijing Resort
Universal Beijing Resort is a theme park destination with several all-new attractions along with the best Universal rides, shows and attractions from around the world.
The Wizarding World of Harry PotterTM
From magical spells to magical creatures, from bad guys to daring heroes, it’s all here at The Wizarding World of Harry PotterTM.
Jurassic World Isla Nublar
Board on an adventure 65 million years in the making: Jurassic World Isla Nublar. It is open and realizes John Hammond’s dream of a world-class destination of prehistoric wonders and breathtaking scenic beauty.
Kung Fu Panda Land of Awesomeness
Here you can meet your favorite characters from Kung Fu Panda and may even pick up some fighting techniques.
Hollywood
Take an exciting walk through the charm of the Hollywood! Day or night, the thrill of Tinseltown is all around, and where the true excitement of Universal Studios Beijing’s Hollywood comes alive.
Safe and orderly entry
According to the latest pandemic control and prevention requirement, starting from Dec. 7, all guests no longer need to provide NAT(核酸检测)results when entering Universal Beijing Resort. We will strictly limit the number of visitors and require reservation for admission. All guests are required to provide Beijing Health Code, check ID card and carry out temperature detection before entering.
Operation hour: Monday-Friday: 10: 00-19: 00
Saturday-Sunday: 9: 00-20: 00
1. Which of the following will attract a visitor interested in the prehistoric period?| A．Hollywood. | B．Jurassic World Isla Nublar. |
| C．The Wizarding World of Harry PotterTM. | D．Kung Fu Panda Land of Awesomeness. |
| A．Provide NAT results. | B．Register for ID card. |
| C．Check their temperature. | D．Buy health insurance. |
| A．Sunday 10: 00. | B．Saturday 8: 30. |
| C．Friday 19: 30. | D．Monday 9: 30. |
【推荐2】Lancom is a worldwide language learning app and a leader in the online language learning industry with millions of active subscribers. We house a broad range of experts united by the common goal of creating the best language learning tools possible. With advice from AI specialists, art designers and culture researchers, our multi-language experts endow Lancom with an enormous potential for innovation within the world of language leaning. Our courses, totalling 20,000 hours of content in 20 different languages, guarantee you language skills you can use right away.
At the core of Lancom is a world-class effective method that enhances language leaning with advanced technology.
Examples and dialogues are recorded with real native speakers instead of automatic computers. Lancom trains your brain to learn efficiently, so you absorb more information while in the app and continue leaning outside of it. The app makes our practical language lessons available wherever and whenever. We work directly for our leaners, not for any third party. And it’s all supported by an efficient customer service team, available through telephone, email and online chat.
Millions of learners have their own stories and their own reasons for learning a new language. Lancom cares about you and addresses your individual learning type. Lancom is the only product to offer courses tailored to your native language, building on grammar and words you already know. Our content is about real-life topics that are relevant because we know what matters to you is what sticks best. You will, find it very rewarding to learn with Lancom.
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Contact & Support: customerservice@lancom.com
1. Who can provide Lancom with a huge potential for innovation in learning?| A．Culture researchers. |
| B．AI specialists. |
| C．Language experts. |
| D．Art designers. |
| A．A flexible system. |
| B．An effective method. |
| C．The brain-training technique. |
| D．The informative content. |
|
| A．Emily is best at reading in her class |
| B．Emily gets along well with Tiffanie |
| C．Tiffanie is best at running in school |
| D．Tiffanie is more popular than Emily in her class |
| A．Angela's Ashes is a reflection of the author's own life. |
| B．The Old Man and the Sea mainly talks about the friendship between Santiago and Mandolin. |
| C．The Secret Garden is intended for children only. |
| D．For Boys Only is the only book that won awards. |
| A．they are both thrillers |
| B．they are both best sellers in New York |
| C．both stories are set on an island |
| D．both stories are adapted into films |
【推荐1】King’s College Summer School
King’s College Summer School is an annual training program for high school students at all levels who want to improve their English. Courses are given by the teachers of King’s College and other colleges in New York. Trips to museums and culture centers are also organized. This year’s summer school will be from July 25 to August 15. More information is as follows:
| Application date ⚫ Students in New York should send their applications before July 18, 2023. ⚫ Students of other cities should send their applications before July 16, 2023. ⚫ Foreign students should send their applications before July 10, 2023. | Courses ⚫ English Language Spoken English: 22 hours Reading and Writing: 10 hours ⚫ American History: 16 hours ⚫ American Culture: 16 hours |
| Steps ⚫ A letter of self-introduction ⚫ A letter of recommendation The letters should be written in English with all the necessary information. | Cost ⚫ Daily lessons: $200 ⚫ Sports and activities: $100 ⚫ Travels: $200 ⚫ Hotel service: $400 You may choose to live with your friends or relatives in the same city. |
| Please write to: Thompson, Sanders 1026 King’s Street New York, NY 10016, USA E-mail: KC-Summer-School@yahoo.com | |
| A．Only top students can take part in the program. |
| B．Only the teachers of King’s College give courses. |
| C．King’s College Summer School is run every other year. |
| D．Visits to museums and culture centers are part of the program. |
| A．$200 | B．$400 | C．$500 | D．$900 |
| A．The program will last two months. |
| B．You can write to Thompson only in English. |
| C．You can get in touch with the school by e-mail or by telephone. |
| D．As a Chinese student, you can send your application on July 14, 2023. |
The time has come — I’m graduating, and I thank you both for all your help throughout these 15 years. I still remember when you used to say, “You can be whatever you want.” I’m so glad you are my parents, especially when I hear other kids say they don’t get on well with theirs. I’m glad that you support me when I decide to do anything. You always try to help, and that’s important to me.
Dad, I remember when you first took me fishing. I loved going even though I never caught anything. I also remember when you would get angry with me. I realize you were only trying to show me the right way. When I cried, you would always be there to try to cheer me up. That’s what I call a good, loving and caring dad. Sometimes you and Mom don’t agree with me, but you are there on my side in anything that I do, and that’s why I love you so much.
Mom, I enjoy going out with you and having our happy time every Friday night, and I hope that that never changes. I love telling you everything and the best part of you is that you listen. I’m glad we have a lot of fun together. You always give me your opinion and I listen. Thank you for bringing me up.
There may be many frustrations and setbacks on the road to the future, but the thought of your support and help fills my heart with strength. Dear Mom and Dad, I love you and I love our family. I hope and believe that we will be happy all the time.
Love always,
Alison
1. Alison writes the letter to show to her parents.| A．wishes | B．support | C．help | D．thanks |
| A．have problems with | B．get on well with |
| C．like to have a chat with | D．like to listen to |
| A．When she didn’t accept him. | B．When she didn’t catch any fish. |
| C．When she didn’t do things in the right way. | D．When she didn’t agree with her parents. |
| A．Cheering up each other. | B．Listening to each other and having fun together. |
| C．Encouraging each other. | D．Going out together. |
【推荐3】Movies Released in November
The Hunger Games: The Ballad of Songbirds and Snakes
It’s prequel (前传) time again. In December, we’ll get to see the founding of Willy Wonka’s chocolate factory in Wonka, but first there’s The Hunger Games: The Ballad of Songbirds and Snakes. Based on the dystopian YA novel by Suzanne Collins, the prequel is set 64 years before the previous Hunger Games films.
Released (发行) internationally from 15 November.The Marvels
Brie Larson’s Captain Marvel returns to save the planet from evil aliens, but her job is made considerably harder this time by a big problem that links her to two other superheroines (超级女英雄). Every time she uses her superpowers, she exchanges places with either Photon (Teyonah Parris) or Ms Marvel (Iman Vellani). The worlds we go to in this movie are worlds unlike others you’ve seen in the MCU.
Released internationally from 8 November.
Wish
Walt Disney celebrates its 100th anniversary with a cartoon that shows the themes and animation styles of the studio’s first century. Wish is a musical fairy tale set in a magical land where King Magnifico (Chris Pine) can satisfy his citizens’ wishes. But a 17-year-old girl, Asha (Ariana DeBose) , questions whether the king should keep that power all to himself. She wishes on a star -and the star then falls from the sky to help her.
Released intermationally from 22 November
Napoleon
Ridley Scott’s 28th film tells the story of Napoleon Bonaparte, a famous person in French history. It’s reported to be three hours long, with six major battle sequences — although it’s as much a character-driven drama as it is a war movie.
On general release from 22 November.
1. Which movie is about a historical figure?| A．The Ballad of Songbirds and Snakes. | B．The Marvels. |
| C．Wish. | D．Napoleon. |
| A．They last very long. | B．They tell imaginary stories. |
| C．They came out on the same day. | D．Their main characters are teenagers. |
| A．A history book. | B．A newspaper. | C．A novel. | D．A diary. |
