2 . Whether you’re trying to persuade your kid to turn off the TV or your boss to give you a raise, how do we win the bargaining game? By being persuasive!    1     How can you be more persuasive — at home, at work, in your relationships? By using the 4 Ps.

Purpose

For example, do you want a 20 percent salary increase? Do you want your kid to limit video games to 45 minutes a day? Having a clear purpose in mind makes you confident because being clear does not allow for confusion or mixed messages.    2    

Preparation

This step is commonly overlooked (忽略) as we make request What’s the why behind your purpose? For example, if you want a raise, how much money are people in your role being paid at different companies? How have you gone above and beyond in your position over the past twelve months?    3     Preparation puts you in the strongest situation possible.

Presenting benefits

When we want someone to do something, we want to present the decision in their best interest. Once I was bargaining a conference room in a nice hotel and wanted to pay less. I didn’t mention my limited budget. I didn’t talk about my needs. What I did was to tell the manager that my guests would come to her hotel, see its amazing facilities, and even consider hosting their own conferences there.    4     My aim was to get a 20 percent discount. I got 30 percent. Win-win for all!

Patience

We are too likely to quit and leave dissatisfied from any bargaining. After more than ten years in sales, I can tell you that the best salesmen are patient enough. It’s true that success is a patience game.    5