内容包括：
1.简单介绍微信能给你带来什么；
2.微信朋友圈浏览爱好比例分析；
3.简单给与评论；
4.参考词汇：朋友圈We Chat Moments；受访者respondents；文本text。
2.请按如下格式在答题卡的相应位置作答。
A survey on WeChat Moments
____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________2 . Blogging is a crucial marketing tool for businesses, big or small. Whether pursued as a hobby or for income, success lies in various factors, with the content being the most vital element—from domain name to email list.
Even if you consider yourself a pretty good writer, blogging has its own rules. The first thing is to understand your goals. Why are you writing? Do you plan on blogging just as a fun hobby, or are you hoping to monetize your blog and turn it in to a business?
Then, what you should always do is take some time to understand your audience. Remember that your ultimate goal should be helping your audience solve a problem.
As with any kind of wring, it’s always good to start with a solid outline. Whether loose or detailed, use relevant keywords to map out a logical flow for your post’s content.
| A．Get these goals clear in your mind |
| B．Consistency plays a vital role in blogging |
| C．Think about your target words when writing a headline |
| D．Write the content that has the potential to reach a huge audience |
| E．With a structured outline in place, dive into the body of your post |
| F．And those topics would be interesting of value to your target audience |
| G．Keep this in mind as you plan the structure and outline of your content |
3 . What your dinner photos on Instagram say about you
Posting pictures on Instagram is a modern day version of writing a journal: It’s all about creating a connection between ourselves, our lives, friends, family and the wider public.
If someone posts photos of a meal that they have just cooked, the message they’re trying to convey is that they are a capable person. For example, if someone is on a health kick, they often seek social approval. If they’ve made a really healthy meal, they will typically post it with hashtags “#” like diet or health, which tie into other people’s experiences.
There is also a growing trend of people taking photos of their food when they dine out at a restaurant.
If people are on a diet or trying to eat a bit better, they can use platforms like Instagram to track what they’ve been eating. It’s a way of motivating other people as well as holding themselves responsible, while subconsciously saying “
| A．I am willing to take risks in my diet. |
| B．There are some reasons to post photos online. |
| C．I’m the sort of person who takes care of myself. |
| D．It’s the same idea as wanting to feel part of a community. |
| E．The types of content we choose to post hold significance. |
| F．It generally implies an attempt to associate with luxury and taste. |
| G．We have a fundamental need to be part of something bigger than ourselves. |
4 . Some China Podcasts (播客) to Listen to
Whether you’re an old-timer or a newcomer to China, there’s always more to learn about this awesome country. To help in your never-ending thirst for knowledge, we’ve rounded up some most entertaining China-focused podcasts that hit on everything from history to business.
Tech Buzz China by Pandaily
Tech Buzz China by Pandaily is a technology podcast about China’s innovations. Its co-hosted by Rui Ma and Ying Lu, who are both seasoned China-watchers with years of experience working in the technology space in the country. They share and discuss the most important tech news from China every week.
The China History Podcast
Started in 2010, Laszlo Montgomery presents topics that cover 5, 000 years of Chinese history and culture. The show has a lot of unknown and interesting history lessons that help provide more color as to why China is the way it is. Topics like the history of Tang poetry, or the Hokkien people are analyzed and explored.
China Untold
The China Untold podcast is a program that aims to introduce listeners to lesser-known stories from the Middle Kingdom. From urban tales and extinct religions to China’s role in the exploration of space, this podcast hosted by Matt Bossons, is your essential guide to the unusual and wonderful aspects of the world’s most highly populated nation.
The Wasai Show
The Wasai Show is hosted by Ne to Trevino from Mexico and Alice He who is a local Chinese. In each episode, stories are collected from listeners about a topic and shared in a funny way by both comedians. The first half of the show is presented in English, followed by a Chinese section.
1. Who are the podcasts intended for?| A．Foreigners in China. | B．Chinese historians. |
| C．Technology enthusiasts. | D．Podcast hosts in China. |
| A．Tech Buzz China by Pan daily | B．The China History Podcast |
| C．China Untold | D．The Wasai Show |
| A．It is a talk show about local Chinese life. |
| B．It has a single host discussing various topics. |
| C．It features two hosts sharing stories from listeners. |
| D．It includes interviews with experts on Chinese culture. |
5 . Li Ziqi, a short video blogger specializing in traditional Chinese cooking and handicrafts, has gained worldwide popularity.
Li has about 20 million followers on Sina Weibo. China’s equivalent to Twitter, plus 7 million followers on overseas social media networks. Many foreigners say they have got to know traditional Chinese food culture via her channel.
It is the spirit of craftsmanship（技艺）behind her works that makes Li’s video clips attractive. She strictly follows the authentic traditional steps and procedures in making traditional Chinese food and handicrafts, such as peach flower wine and silk, and goes to great lengths to ensure her videos are accurate. Sometimes she spends several months producing one of her videos.
Li has been inheriting（继承）traditional Chinese culture in a rather creative way. A closer look at her videos will show that they are never with any “analysis” that makes people feel bored. They just show audiences each and every detail of traditional Chinese culture so that the latter knows how Chinese live their beautiful and elegant lives. It is that universal appeal that makes her works so attractive. Thanks to Li’s efforts, many intangible cultural heritages that only existed in memories and written records now appear before our eyes. Via her short videos, Li presents the image of a beautiful and friendly China.
With the growth of the Chinese economy, people overseas are showing more interest in traditional Chinese culture. Li has shown how to satisfy that interest in a good way, namely showing the best parts of traditional Chinese culture with her heart.
To effectively present the beauty of Chinese culture to the world, we need more Li Zigi.
1. What can we learn about Li Zigi’s video clips？| A．They promote the sales of Chinese food and handicrafts. |
| B．They attract a large number of foreigners to visit her online shop. |
| C．They are based on her family’s recipes of making traditional Chinese food. |
| D．They aim to introduce traditional Chinese food culture and handicrafts worldwide. |
| A．Analysis of Chinese culture in Li’s videos makes people bored. |
| B．Details and accuracy play significant roles in the success of Li’s videos. |
| C．Li makes sure all of her video clips are short enough to be downloaded. |
| D．Cultural heritages usually exist in memories and written accounts. |
| A．immaterial. | B．inaccessible. |
| C．invaluable. | D．unnoticeable. |
| A．To provide guidance on cooking and making handicrafts. |
| B．To suggest a way of attracting more followers on Sina Weibo. |
| C．To encourage more people to make efforts to bring Chinese culture to the world. |
| D．To give an example of how to gain worldwide popularity as a a short video blogger. |
6 . Years ago, if a teenager had some problems in her life, she might go home and write in her
The biggest difference is that blogging is much more
It’s interesting that someone who writes in a blog
I have a little sister, and sometimes I go online to read her blog. She
The biggest
There are also
| A．notebook | B．diary | C．blog | D．book |
| A．familiar | B．same | C．similar | D．different |
| A．old | B．real | C．daily | D．traditional |
| A．convenient | B．secret | C．public | D．cheap |
| A．secrets | B．mysteries | C．questions | D．puzzles |
| A．publish | B．share | C．solve | D．answer |
| A．instead | B．as well as | C．in favor of | D．instead of |
| A．wonders | B．learns | C．writes | D．worries |
| A．Although | B．When | C．Because | D．Since |
| A．only | B．never | C．also | D．still |
| A．surprised | B．glad | C．interested | D．worried |
| A．difficulty | B．reason | C．problem | D．mistake |
| A．good | B．mean | C．funny | D．interesting |
| A．However | B．Also | C．Then | D．Besides |
| A．will | B．should | C．must | D．might |
| A．problems | B．goods | C．advantages | D．mistakes |
| A．everyone | B．no one | C．someone | D．anyone |
| A．happily | B．hardly | C．seldom | D．quickly |
| A．stay | B．put | C．lose | D．find |
| A．besides | B．over | C．around | D．in front of |
