Every year on the last weekend in August around 1.5 million people go to west London to take part in and enjoy one of the
The fireworks are being prepared. The red envelopes
A ritual is a ceremony that involves a series of actions performed in a fixed order. The people who carry out rituals follow specific steps that
Ancient people had rituals for other events,
The Tradition of Making New Year’s Resolutions
There are so many ways to celebrate New Year and especially New Year’s Eve. Traditions of the season include the making of New Year’s resolutions. That tradition
The tradition of using a baby
The practice that an image of a baby with a New Year’s banner (横幅) is used as a symbolic representation of the New Year
Each year, on the 15th day of
This holiday may seem strange and even a bit
Holidays like these can help us to better understand death as a natural part of life. And
6 . A group of schoolchildren wear colorful jackets; holding hands, they leave for a woodland picnic. Elsewhere a young man leaps into his car and speeds off to work. Moments later he loses control of the car and his spinning car kills each one of the cheery schoolchildren. The camera lingers on their dead hands and the now-empty classroom. Then an unpleasant voice explains that they represent the children killed as a result of speeding in Northern Ireland since 2000.
British road-safety ads are more shocking than those broadcast in America. The British have a preference for horror. It might reflect the nation's long tradition of public-service broadcasting, which seeks to entertain and inform at once. But do the ads work?
Though bloody,shocking public-information films linger in people’s heads, they seem not to change behavior much. If the consequences seem too extreme, few may believe that disaster could happen to them or adjust their behavior accordingly. Tessa Langley of the University of Nottingham has compared the influence of two smoking campaigns. One showed tumors erupting out of cigarettes and the other showed more positive effects that also urged people to quit. The former proved more memorable, but the latter led more people to ring the national smoking helpline.
The budget for public-information films is shrinking. The Central Office of Information, the government’s marketing department,was closed in 2011. In 2008-09 the Department for Transport (DfT) spent almost £3million on its drink-drive advertising campaign. In 2013-14 spending fell to less than £l million. Unable to afford as many spots on television, the producers hope their films will be shared on social media. And that is encouraging them to produce a great number of bloody ads. Less shocking ads might work better, but fewer people would see them.
1. What’s the purpose of writing paragraph 1?A.To share a terrible story with readers. |
B.To show the harmful effects of speeding. |
C.To offer an example of British bloody ads. |
D.To describe a car accident in Northern Ireland. |
A.There are two different campaigns designed to urge people to quit smoking. |
B.Bloody public-information ads are more effective as they're more memorable. |
C.Explaining the growth of tumors is a good way to urge people to quit smoking. |
D.Showing the positive effects of giving up smoking can better persuade people to quit. |
A.Continuing. | B.Decreasing. | C.Removing. | D.Progressing. |
A.Do Shocking Ads Really Work? |
B.What Public-information Ads Bring Us? |
C.How Do the British Create Ads? |
D.Why Are British Ads So Shocking? |
Chopsticks, or kuaizi in Chinese, are a pair of small equal-length sticks, usually made of wood and
Chopsticks play
Chopsticks are so frequently used in daily life that they
8 . When the leaves begin to change colors,it means one thing for many travelers:Fall festival season is here.If you’re interested in visiting a fall festival in America,here are some of the country’s best fall festivals for you to choose from.
Wellfleet Oysterfest
Wellileet Oysterfest is a two-day event held in Wellfleet,Mass.The meeting on Cape Cod is one that the locals look forward to all year long.Feed on oysters(牡蛎)and other seafood,while you watch the fastest oyster-eaters in the world compete in the famous Oyster Shuck-Off,a competition for taking the outer covering of oysters.The competition is taken very seriously.
Harvest on the Harbor
It takes place in Portland,Maine.The festival celebrates all that is best about Maine’s food and wine.This celebration is held every October,and includes the Maine Lobster Chef of the Year Competition and Savory Samplings at the Marketplace.The latter allows travelers to taste the best local food that Maine has to offer at Casco Bay.
Killington Hay Festival
If you’re looking for a fall festival that includes hay sculptures(干草雕塑),take part in the yearly Killington Hay Festival.When you begin to see the giant hay sculptures,you’ll know you’ve arrived.Past sculptures have changed from a 20-foot-tall kangaroo to a family of penguins.
1. What can we learn about the meeting on Cape Cod?A.It takes place twice a year. | B.It lasts three days in all. |
C.It’s loved by the locals. | D.It’s not open to tourists. |
A.People who want to go to a festival in November. |
B.People who want to try Maine’s local food. |
C.The fastest oyster-eaters worldwide, |
D.The best cooks around the world. |
A.They all serve seafood. | B.They are all liked by eaters. |
C.They all last for two days. | D.They all take place in fall. |
Each year, the women of Olney, England, and Liberal, Kansas, compete in
This “pancake racing” tradition is said to have started on Shrove Tuesday, 1445, in Olney,
Legend says that in 1445, an Olney woman
In the following years, the woman’s neighbors imitated her dash to church,
1. 推荐礼物;
2. 推荐理由。
注意:
1. 词数80左右;
2. 可适当增加细节,以使行文连贯。
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